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PathFactory vs Parse.ly Analytics: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of PathFactory vs. Parse.ly Analytics is based on a specific set of business needs and context. The comparison uses 2191 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing PathFactory and Parse.ly Analytics

PathFactory, Parse.ly Analytics, Turtl, Outgrow, etc., belong to a category of solutions that help Content Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

PathFactory covers Engagement Management, Content Management, Account Management, Generation Of New Leads with E-Mail, etc.

Parse.ly Analytics focuses on Content Management with Website, Engagement Management with Website, Social Media Management with Social Media, Communication Management with User Generated Content, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo PathFactory

Focus area

PathFactory is better than Parse.ly Analytics for

Software Failure Risk

  • medium

logo Parse.ly Analytics

Focus area

Software Failure Risk

  • medium

About

PathFactory powers Content Insight and Activation for B2B ...

Content Analytics made easy

Financials

SERIES B

SERIES B

Business Need

Total Processes
(we found evidences for)

70

29

Total Goals
(we found evidences for)

12

4

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


content publishing

searching for content


account management


generation of new leads


campaign management

campaign analytics

campaign monitoring





social media management

social media analytics

engaging on social media


sales document management

proposal & quote management


training & onboarding


communication management

sending & publishing communications

tracking & monitoring communications








conversion management



lifetime value management


contact list management


rating and review management


knowledge management


competitive intelligence


workflow management




products & pricelist management


Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Grow market share

  • Improve ROI

  • Improve digital and social presence

  • Scale best practices

  • Build brand awareness

  • Improve internal communications

  • Launch new products

  • Establish thought leadership

  • See 9 more
  • Acquire customers

  • Improve digital and social presence

  • Enhance customer relationships

  • Scale best practices

  • See 1 more

Top Channels

Channels Used

  • social media

  • website

  • user generated content

  • blogs

  • Facebook

  • e-mail

  • Twitter

  • LinkedIn

  • Facebook page

  • mobile

  • mobile app

  • video

  • See 9 more
  • social media

  • website

  • user generated content

  • blogs

  • Facebook

  • e-mail

  • Twitter

  • LinkedIn

  • Facebook page

  • mobile

  • mobile app

  • video

  • See 9 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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No Data

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Security & Privacy Risk

medium

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No Data

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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Business Setting