Home Video Platform Vidyard Video Platform

Vidyard Video Platform: Use-Cases, Insights and Reviews | 2025 Cuspera

Name: Vidyard Video Platform
Brand: Vidyard Video Platform
Rating: 4.56 (10326 reviews)

4.56 5

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

(10326)

Video Tools for Virtual Sales and Marketing Teams

AI Powered

App Partner

Vidyard Video Platform Overview

Vidyard addresses the challenge of engaging potential customers and accelerating sales pipelines through its online video platform. It enables businesses to increase leads and enhance customer relationships by leveraging video content. Vidyard's platform allows teams to easily host and manage videos, integrating seamlessly with existing go-to-market technology stacks. This integration facilitates the scaling of sales activities, supported by AI-powered video tools, to help sales teams consistently hit their targets. With over 100,000 teams utilizing Vidyard, the platform is a proven solution for unlocking revenue and improving sales performance.

Use Cases

Customers recommend Engagement Management, Content Management, Communication Management, as the business use cases that they have been most satisfied with while using Vidyard Video Platform.

Other use cases:

Generation Of New Leads
Onboarding
Account Management
Social Media Management
Collaboration
Lead Engagement
Null

See all use cases See less use cases

Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Vidyard Video Platform.

Other priorities:

Improve ROI
Improve Internal Communications
Enhance Customer Relationships
Scale Best Practices
Grow Market Share
Enter New Markets Internationally Or Locally
Build Brand Awareness
Establish Thought Leadership
Launch New Products
Improve Brand Engagement
Improve Digital And Social Presence
Improve Efficiency
Improve Stakeholder Relations
Manage Risk
Reduce Bounce
Shorten Ramp Up Time

See all business priorities See less business priorities

Vidyard Video Platform Use-Cases and Business Priorities: Customer Satisfaction Data

Vidyard Video Platform works with different mediums / channels such as Video. and E-Mail.

Vidyard Video Platform's features include Personalization, Recording, Video Hosting, etc. and Vidyard Video Platform support capabilities include Phone Support, Email Support, 24/7 Support, etc. also Vidyard Video Platform analytics capabilities include Analytics, and Custom Reports.

Reviews

"Vidyard’s support team is just phenomenal. They are always going the extra mile for us and are super responsive." - Michaleen Craig

Vidyard Video Platform, Renderforest Video, InVideo, Strapi, Loom, etc., all belong to a category of solutions that help Video Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Vidyard is an online video platform that enhances lead generation, accelerates pipelines, and delights customers. It offers video tools specifically designed for virtual sales and marketing teams.

Popular Business Setting

for Vidyard Video Platform

Top Industries

Computer Software
Information Technology and Services
Marketing and Advertising

Popular in

Mid Market
Enterprise
Small Business

Vidyard Video Platform is popular in Computer Software, Information Technology And Services, and Marketing And Advertising and is widely used by Mid Market, Enterprise, and Small Business.

Comprehensive Insights on Vidyard Video Platform Use Cases

What Are the key features of Vidyard Video Platform for Engagement Management?

Vidyard Video Platform provides a means to host and track video content engagement. The platform delivers analytics to understand viewer interaction with video assets. Vidyard's capabilities are limited by its integration with other platforms, such as Salesloft.

"...Statistics have shown video and shorter one off videos increase engagement and prospects actually watch!..." Peer review by Administrator

Read Reviews

What Are the key features of Vidyard Video Platform for Content Management?

Vidyard enables video content management by facilitating video hosting, sharing, and analytics. Users can share videos securely with internal and external audiences, track video engagement, and manage user permissions. The platform's limitations include its interface for managing users and content.

"...We quickly get our embed codes, and links to share videos after uploading is complete...." Peer review by Administrator

Read Reviews

How can Vidyard Video Platform enhance your Communication Management process?

Vidyard Video Platform facilitates communication management through video content. It enables sending video emails, creating video series, and tracking engagement. The platform integrates with various CRM systems, including HubSpot, for streamlined communication and data analysis. However, analytics functionality is limited, as specific video section view counts are not available.

"...Sending emails is old news, send videos and make an impression...." Peer review by Brenda M., Co-Founder & CEO

Read Reviews

What benefits does Vidyard Video Platform offer for Generation Of New Leads?

Vidyard's video platform facilitates lead generation by allowing users to embed forms and calls-to-action directly into video assets, track viewing behavior to segment and nurture leads, and integrate with marketing automation platforms for targeted follow-ups. A significant limitation of the platform is the lack of email ID validation, which allows viewers to provide false information, potentially hindering lead generation efforts.

"...We want to use video to turn our blog into a lead generating machine. ..." Case Study Zycus

Read Reviews

How efficiently Does Vidyard Video Platform manage your Onboarding?

Vidyard offers comprehensive onboarding and training programs. These programs focus on content sharing, video hub creation, and user access control. The onboarding process includes guidance on integrating the platform with marketing automation systems and establishing custom workflows. However, some users have expressed the need for more detailed explanations of features like Playlists and Videos.

"...We had a team to help us onboard..." Peer review by Hallie S., Senior Marketing Content Specialist

Read Reviews

87+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Vidyard Video Platform solved their Video Platform needs. Cuspera uses 10326 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Video Platform needs.

Customer Testimonials

CUSTOMERS	TESTIMONIALS
Michaleen Craig Digital Analyst and Front End Developer FinancialForce	Vidyard’s support team is just phenomenal. They are always going the extra mile for us and are super responsive. Testimonial By Michaleen Craig
May Parell Senior Sales Manager ReviewTrackers	Implementing a new tool with the sales team isn’t always easy. Luckily for us, Vidyard made it easy to prove this out. Within the first two weeks of using the platform, we had four new meetings just from the videos. That’s excluding any other outreach⏤cold calls, emails, anything else. Testimonial By May Parell
Jason Dhami Business Development Representative Dooly	With video, you have an ability to tell a powerful, unique story. You can’t fake it; the prospect knows it’s made specifically for them. Testimonial By Jason Dhami

CUSTOMERS	TESTIMONIALS
Michaleen Craig Digital Analyst and Front End Developer FinancialForce	Vidyard’s support team is just phenomenal. They are always going the extra mile for us and are super responsive. Testimonial By Michaleen Craig
May Parell Senior Sales Manager ReviewTrackers	Implementing a new tool with the sales team isn’t always easy. Luckily for us, Vidyard made it easy to prove this out. Within the first two weeks of using the platform, we had four new meetings just from the videos. That’s excluding any other outreach⏤cold calls, emails, anything else. Testimonial By May Parell
Jason Dhami Business Development Representative Dooly	With video, you have an ability to tell a powerful, unique story. You can’t fake it; the prospect knows it’s made specifically for them. Testimonial By Jason Dhami

Case Studies

Information Technology and Services

CASE STUDY Vidyard (internal sales team)

Vidyard used its own AI Avatars tool to help its sales team. The team created personalized videos for outreach. One BDR made 300 videos in two days. The team saw a 4x increase in meetings booked and ...a 2x higher video view-through rate. No-show rates went down. AI Avatars made it easier to get replies and bookings.

Marketing and Advertising

CASE STUDY Terminus

Vidyard helped Terminus boost sales response rates with personalized video messages. Terminus used Vidyard to make sales outreach more personal and engaging. The sales team faced challenges with mark...et confusion and reaching multiple contacts. Using Vidyard, they saw an 8x increase in click-through rates and a 4x increase in reply rates. Video became a key tool for their account-based marketing strategy.

Computer Software

CASE STUDY Zycus

Vidyard helped Zycus improve lead quality and sales results. Zycus used Vidyard to make video a key part of their marketing. They saw 32% of new opportunities influenced by video. The company achieve...d a 6.6x return on their investment in Vidyard. All won opportunities in APAC were influenced by video. Zycus teams now use video to connect better with prospects, partners, and customers.

Financial Services

CASE STUDY Tropical Financial Credit Union

Vidyard helped Tropical Financial Credit Union modernize its marketing. The credit union faced outdated, seasonal campaigns and lacked accountability. After losing $25 million over three years, they ...needed a new approach. By adding video to their marketing, they engaged more members. Personalized Vidyard video messages led to an 8x increase in click-through rates and a 4x increase in reply rates.

Marketing and Advertising

CASE STUDY Terminus

Vidyard helped Terminus boost sales response rates by 3x. The Terminus sales team used personalized video messages to stand out in a crowded ABM market. They faced challenges with market confusion an...d needed to build trust with buyers. With Vidyard, they saw a 40% higher open rate, a 37% higher click-through rate, and a 3x increase in reply rates. Video made their outreach more personal and effective.

Information Technology and Services

CASE STUDY Traction on Demand

Vidyard helped Traction on Demand keep remote staff connected during the COVID-19 pandemic. The company faced video call fatigue and scheduling challenges as employees worked from home. They used asy...nchronous, recorded video messages with Vidyard so staff could access updates anytime. This flexible communication kept employees informed and engaged. The solution reduced the need for live meetings and helped the team adapt to remote work.

Frequently Asked Questions(FAQ)

for Vidyard Video Platform

What is Vidyard Video Platform?

Vidyard is a video platform that can be used for creating, hosting and sharing videos. It can be used by sales, marketing and communication teams in businesses for including video in communications such as video messages to connect with remote prospects, in email marketing campaigns, or in demo videos for remote clients. The software can be used in industries such as Financial Services, Consulting, Real Estate, Education and more.

The Video Creation features include recording through an internet browser or iPHone, with provision for personalization, previews with a short animation file for inserting into emails, screen recording with option to record with or without camera, and quick editing features. The Video Management features include hosting with high-quality and fast streaming, video uploads covering all the popular video formats, access control processes, and a widget that enables external users to post videos directly into the video storage repository.

Video Sharing features include an online embeddable video player, facility to embed videos into online portals, emails and more with notification on being viewed, video landing pages made customizable to accommodate business branding, and sharing of videos on social media sites. Vidyard also includes Optimization features for improving SEO ranking, automatic transcriptions and more. The software includes analytics for providing insights on video performance metrics, video viewer details and other information.

What is Vidyard Video Platform used for?

Vidyard Video Platform is a Video Platform Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Engagement Management, Content Management and Communication Management .

What are the top features of Vidyard Video Platform?

Personalization, Recording and Video hosting are some of the top features of Vidyard Video Platform.

Who uses Vidyard Video Platform?

Vidyard Video Platform is used by Computer Software, Information Technology And Services and Marketing And Advertising among other industries.