Comparison Summary
This comparison report of Oracle Responsys vs. Ortto is based on a specific set of business needs and context. The comparison uses 4818 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Oracle Responsys and Ortto
Oracle Responsys, Ortto, Marigold Engage, Acoustic Campaign, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Oracle Responsys covers Engagement Management with E-Mail, Campaign Management with E-Mail, Communication Management with E-Mail, Segmentation And Targeting with E-Mail, etc.
Ortto focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Workflow Management with E-Mail, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Oracle | Integrated Cloud Applications and Platform Services
Marketing automation software to personalize the customer journey
Age
1977
Financials
IPO
PRIVATE
Business Need
Total Processes
(we found evidences for)
56
86
Total Goals
(we found evidences for)
12
15
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Enhance customer relationships
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Improve ROI
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Increase sales & revenue
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Enter new markets internationally or locally
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Improve brand engagement
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Grow market share
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Scale best practices
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Improve visibility
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Increase customer life time value
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Improve stakeholder relations
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Improve digital and social presence
- See 9 more
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Acquire customers
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Enhance customer relationships
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Enter new markets internationally or locally
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Increase sales & revenue
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Scale best practices
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Improve ROI
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Increase customer life time value
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Launch new products
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Build brand awareness
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Grow market share
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Improve internal communications
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Improve consistency
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Reduce bounce
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Improve efficiency
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Improve digital and social presence
- See 12 more
Top Channels
Channels Used
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e-mail
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website
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chat
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text SMS
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social media
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user generated content
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blogs
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Slack
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mobile
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newsletter
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Facebook
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phone calls
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mobile app
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omnichannel
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promotions
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offline
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trade shows
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point of sale
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video
- See 16 more
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e-mail
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website
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chat
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text SMS
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social media
-
user generated content
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blogs
-
Slack
-
mobile
-
newsletter
-
Facebook
-
phone calls
-
mobile app
-
omnichannel
-
promotions
-
offline
-
trade shows
-
point of sale
-
video
- See 16 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
