Overview: Oracle Marketing Cloud and Taboola as Content Marketing Category solutions.

Both Oracle Marketing Cloud and Taboola excel in the content marketing sphere, yet they cater to different needs. Oracle Marketing Cloud is tailored towards mid to large enterprises, focusing on engagement through emails and social media, with broad capabilities in management and analytics. Conversely, Taboola primarily serves large businesses in industries like entertainment and marketing, predominantly through websites and social media, excelling in advertisement and brand awareness.

Oracle Marketing Cloud: Oracle-Marketing-Cloud research reveals 93% of companies report rogue cloud application usage. Automated patch management is being used by companies to combat this issue.

Taboola: Taboola helps boost digital marketing by reaching 600M daily active users. Conversions are achieved at scale with its leading native advertising platform.

Oracle Marketing Cloud and Taboola: Best Use cases based on the customer satisfaction data

Key Capabilities Supported

Oracle Marketing Cloud facilitates communication and campaign management, workflow, and social media, perfect for diverse marketing tasks. read more →

Taboola shines in advertisement and communication management, along with engaging and following up with leads, focusing on brand visibility. read more →

Business Goals

Oracle Marketing Cloud helps businesses acquire customers and enter new markets, emphasizing customer relationship enhancement. read more →

Taboola strengthens brand awareness and customer acquisition, emphasizing growing sales and scaling best practices. read more →

Core Features

Oracle Marketing Cloud stands out with custom reports, data integration, and robust analytics, offering a comprehensive marketing suite. read more →

Taboola's strengths lie in analytics, custom reporting, and seamless data integration, providing insights for content-driven growth. read more →

Vendor Support

Oracle Marketing Cloud offers extensive support options, including 24/7 availability, chat, phone, and email support. read more →

For Taboola, 24/7 support is available, though the options for chat and phone support are more limited. read more →

Segments and Industries

Oracle Marketing Cloud serves mid to large enterprises in software and IT services, with a strong presence in marketing and advertising. read more →

Taboola primarily targets large enterprises, excelling in industries like entertainment and advertising, but has a broader reach. read more →

Operational Alignment

Oracle Marketing Cloud is designed for mid to large companies, integrating into existing workflows for email and social media marketing. read more →

Taboola fits best with large enterprises seeking robust website engagement, catering to more substantial scale operations. read more →

lightning

Applying your context and needs changes the comparison

Failure Risk Guidance?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

low

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medium

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Oracle Marketing Cloud in Action: Unique Use Cases

What Are the key features of Oracle Marketing Cloud for Engagement Management?

How can Oracle Marketing Cloud optimize your Content Management Workflow?

How can Oracle Marketing Cloud optimize your Campaign Management Workflow?

How can Oracle Marketing Cloud enhance your Communication Management process?

How can Oracle Marketing Cloud enhance your Workflow Management process?


Taboola in Action: Unique Use Cases

How efficiently Does Taboola manage your Generation Of New Leads?

News

Latest Oracle Marketing Cloud News

OUR TELEKOM TO TRANSFORM DIGITAL EXPERIENCE WITH ORACLE

Our Telekom has selected Oracle for a digital transformation initiative to enhance customer engagement and accelerate product delivery in the Solomon Islands using Oracle Communications technology.

24/04/2025 - source

Latest Taboola News

Taboola Partners with Samsung to Power News Recommendations on More ... - Yahoo Finance

Taboola has entered a global partnership with Xiaomi to power content recommendations across more than 100 million Xiaomi mobile devices in 60 markets, expanding Taboolas reach and enhancing user engagement through integrated discovery experiences on Xiaomis platform.

04/05/2025 - source

Business Setting

Oracle Marketing Cloud

Taboola