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Compare Nielsen vs Adstage

Comparison Summary

For Nielsen vs Adstage comparison, Our AI algorithm looked at 4624 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Nielsen and Adstage to solve their respective business needs.

Pros and cons of Nielsen and Adstage

Nielsen is more suited to businesses that require Advertisement and Engagement Management with Social Media where as Adstage is focused towards Advertisement with Social Media and Campaign Management with Social Media .

Both Nielsen and Adstage are Marketing Data Intelligence software, peers recommend Nielsen for engaging and following up and engagement management where as Adstage is more known for campaign analytics and helpdesk management .

logo Nielsen

Focus area

Nielsen is better than Adstage for

Software Failure Risk

  • low

logo Adstage

Focus area

Adstage is better than Nielsen for

Software Failure Risk

  • medium

About

Market Research on What People Watch, Listen To and Buy | Nielsen ...

PPC Software & Advanced PPC Reporting - AdStage

Age

2012

Financials

IPO

SERIES A

Business Need

Total Processes
(we found evidences for)

103

57

Total Goals
(we found evidences for)

18

10

Top Processes

Evidences indicate better relative satisfaction



engagement management

engaging and following up


social media management

engaging on social media

social media analytics

scheduling post to social media

managing social media account

monitoring social media



communication management

sending & publishing communications

tracking & monitoring communications


loyalty management

customise loyalty program



rating and review management


content management

content publishing


influencer marketing


sales document management

contract management

proposal & quote management


referral management




social media marketing


campaign management

campaign monitoring


generation of new leads





international marketing


competitive intelligence


promotion management


lifetime value management


training & onboarding


account management


lead qualification

lead qualification: technographic


customer feedback management

measuring net promoter score






workflow management


products & pricelist management




advocacy management



personalized marketing




segmentation and targeting


trade show marketing


category management


discount management




performance management


channel management



helpdesk management


touchpoint management



sales call management



Top Goals

Goals Achieved

  • Enhance customer relationships

  • Increase sales & revenue

  • Build brand awareness

  • Acquire customers

  • Grow market share

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Improve ROI

  • Launch new products

  • Improve digital and social presence

  • Establish thought leadership

  • Increase customer life time value

  • Improve efficiency

  • Improve stakeholder relations

  • Manage risk

  • Scale best practices

  • Improve internal communications

  • Improve visibility

  • See 15 more
  • Improve digital and social presence

  • Improve ROI

  • Launch new products

  • Build brand awareness

  • Grow market share

  • Scale best practices

  • Enter new markets internationally or locally

  • Improve efficiency

  • Increase sales & revenue

  • Acquire customers

  • See 7 more

Top Channels

Channels Used

  • social media

  • Facebook

  • LinkedIn

  • Twitter

  • phone calls

  • mobile

  • Instagram

  • website

  • mobile ads

  • offline

  • display advertisement

  • chat

  • user generated content

  • blogs

  • trade shows

  • events

  • Snapchat

  • games

  • Pinterest

  • newsletter

  • on premises

  • mobile app

  • review sites

  • Amazon

  • print media

  • magazine

  • e-mail

  • See 24 more
  • social media

  • Facebook

  • LinkedIn

  • Twitter

  • phone calls

  • mobile

  • Instagram

  • website

  • mobile ads

  • offline

  • display advertisement

  • chat

  • user generated content

  • blogs

  • trade shows

  • events

  • Snapchat

  • games

  • Pinterest

  • newsletter

  • on premises

  • mobile app

  • review sites

  • Amazon

  • print media

  • magazine

  • e-mail

  • See 24 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting