G2 Seller Solutions Overview

G2-seller-solutions provide access to 80M+ software buyers annually. Marketing solutions on G2 facilitate product research and comparison.

Use Cases

Customers recommend Rating And Review Management, Onboarding, Generation Of New Leads, as the business use cases that they have been most satisfied with while using G2 Seller Solutions.

Other use cases:

  • Engaging And Following Up
  • Customer Feedback Management
  • Lead Engagement
  • Competitive Intelligence
  • Advertisement
  • Helpdesk Management
  • Lead Qualification
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Business Priorities

Acquire Customers and Build Brand Awareness are the most popular business priorities that customers and associates have achieved using G2 Seller Solutions.

Other priorities:

  • Enhance Customer Relationships
  • Improve ROI
  • Scale Best Practices
  • Improve Digital And Social Presence
  • Increase Sales & Revenue
  • Grow Market Share
  • Improve Brand Engagement
  • Establish Thought Leadership
  • Improve Internal Communications
  • Launch New Products
See all business priorities See less business priorities

G2 Seller Solutions Use-Cases and Business Priorities: Customer Satisfaction Data

G2 Seller Solutions works with different mediums / channels such as Website. Review Sites. and G2Crowd.

G2 Seller Solutions's features include Personalization, Widgets, Landing Page, etc. and G2 Seller Solutions support capabilities include 24/7 Support, Phone Support, AI Powered, etc. also G2 Seller Solutions analytics capabilities include Analytics, and Custom Reports.

Reviews

"...- Love the intelligence we get from the platform and the ability for prospects to engage with us and the reviews of our customers via widgets on our website and directly on G2Crowd -..." Peer review by Executive Sponsor

Peer review evidence (same sources as the product rating summary)

"...IBM Watson Customer Engagement is using G2 Crowd to create new landing pages for our products for clients to review...." Peer review by Katie D, Product Marketing Manager, Human Resources
"...The onboarding process is the best one I've ever been through...." Peer review by Jamie C, VP Marketing, Information Technology and Services
"...Lead generation...." Peer review by Hana E, Vice President Marketing, Information Technology and Services

G2 Seller Solutions, OWOX, Everflow, Upwave, CB Insights, etc., all belong to a category of solutions that help Marketing Data Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for G2 Seller Solutions

Top Industries

  • Computer Software
  • Information Technology and Services
  • Marketing and Advertising

Popular in

  • Mid Market
  • Small Business
  • Enterprise

G2 Seller Solutions is popular in Computer Software, Information Technology And Services, and Marketing And Advertising and is widely used by Mid Market, Small Business, and Enterprise.

G2 Seller Solutions Customer wins, Customer success stories, Case studies

Why is G2 Seller Solutions the best choice for Rating And Review Management?

Why is G2 Seller Solutions the best choice for Onboarding?

How can G2 Seller Solutions optimize your Generation Of New Leads Workflow?

What benefits does G2 Seller Solutions offer for Engaging And Following Up?

What Are the key features of G2 Seller Solutions for Customer Feedback Management?

114 buyers and buying teams have used Cuspera to assess how well G2 Seller Solutions solved their Marketing Data Intelligence needs. Cuspera uses 1146 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Data Intelligence needs.

Eventee - Events Services - Small

Prague, Czech Republic

Eventee used G2 Starter to manage customer reviews and boost their event management platform's visibility. Before G2 Starter, their small team struggled to handle reviews and showcase them to buyers.... With G2 Starter, they automated review management, upgraded their G2 profile, and gained analytics on competitors. This led to a 61% increase in profile visits and a jump into the top 7 in the Best Mobile Event Apps category. Eventee now uses G2 as a key sales tool to convert more leads.

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CaliberMind - Information Technology And Services - Small

Boulder, USA

CaliberMind used G2 Buyer Intent to identify buyers before they filled out forms or visited the website. By integrating G2 signals as funnel triggers, CaliberMind prioritized accounts showing early r...esearch behavior. This approach led to a 10x increase in opportunity creation for one enterprise customer. The team also discovered new accounts not previously tracked in their CRM. G2 intent data now drives workflows across marketing, sales, and revenue operations.

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G2 - Information Technology And Services - Medium

Chicago, USA

G2 partnered with LinkedIn to add verified identity to its B2B software review platform. Since February 2025, over 106,000 verified reviews were published, improving trust and authenticity for buyers... and AI systems. The integration led to a 13% higher acceptance rate for verified reviews and saved more than 500 hours in moderation time. Verified reviews now help buyers make more confident decisions and ensure brands are accurately represented in AI-generated insights. This partnership strengthens review quality and future-proofs credibility in the AI era.

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INFUSE - Marketing And Advertising - Medium

San Francisco, USA

INFUSE used G2 Buyer Intent to boost lead generation for cybersecurity vendors. By integrating G2's buyer research signals with INFUSE's demand activation, vendors saw a 20.9% increase in leads per a...ccount. Multi-touch engagement rose by 93.3%, and nurture engagement deepened by 22.8%. Accounts reached through this partnership were 1.6 times more likely to be in the decision stage. The approach helped vendors engage full buying committees and improve campaign performance.

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Objective Paradigm - Human Resources - Small

Chicago, USA

Objective Paradigm used G2 Gives to run an internal review campaign. Their 55 employees wrote 103 software reviews. This effort raised $1,030 for Chicago Tech Academy. The campaign helped 103 student...s grow their education. Employees also gained insight into the tools they use at work. The project supported both community giving and internal feedback.

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A major marketing automation software company - Marketing And Advertising - Large

G2 Buyer Intent data helped a major marketing automation software company find 10,000 in-market accounts. The company used LinkedIn’s Matched Audiences to target these accounts, achieving an 85% matc...h rate. Their campaign generated 200 marketing qualified leads and over $100,000 in revenue. Sponsored Content on LinkedIn drove 382 social actions and a 10% monthly increase in search volume. The company saw higher lead conversion and increased website traffic.

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Frequently Asked Questions (FAQ)

What buyers ask before choosing G2 Seller Solutions

What is G2 Seller Solutions?

G2 Marketing Solutions provides consulting services to companies that want to grow through executing strategic pursuits, sales and marketing training, strategic planning, benchmarking and facilitation. It helps to grow revenue faster with a full-funnel of marketing and selling solutions.

G2 Marketing Solutions helps to identify in-market buyers, respond directly to customers who have reviewed product or service, and show off success.

What is G2 Seller Solutions used for?

G2 Seller Solutions is a Marketing Data Intelligence Software mainly used by its customers to Acquire Customers and Build Brand Awareness by Rating And Review Management, Onboarding and Generation Of New Leads .

What are the top features of G2 Seller Solutions?

Personalization, Widgets and Landing page are some of the top features of G2 Seller Solutions.

Who uses G2 Seller Solutions?

G2 Seller Solutions is used by Computer Software, Information Technology And Services and Marketing And Advertising among other industries.

What are G2 Seller Solutions alternatives?

OWOX, Everflow, Upwave and CB Insights are popular alternatives for G2 Seller Solutions.

Where is G2 Seller Solutions located?

G2 Seller Solutions is headquartered at 100 S Wacker Dr STE 600 Chicago, IL 60606.
lightning

Peers used G2 Seller Solutions for rating and review management and onboarding

G2 Seller Solutions Competitors

G2 Seller Solutions Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.88/5 ★

Read Reviews (2)
Analytics

4.55/5 ★

Read Reviews (65)
Custom Reports

3.61/5 ★

Read Reviews (138)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.88/5 ★

Read Reviews (2)
Analytics

4.55/5 ★

Read Reviews (65)
Custom Reports

3.61/5 ★

Read Reviews (138)

G2 Seller Solutions Integrations

G2 Seller Solutions integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import

4.05/5 ★

Read Reviews (90)
Data Export

4.03/5 ★

Read Reviews (28)

Few API Integrations for G2 Seller Solutions

Lucidchart

4.52 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Poplar

4.0 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Proof

4.59 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

FireText

4.0 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Seismic

4.53 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Software Failure Risk Guidance

?

for G2 Seller Solutions

Overall Risk Meter

Low Medium High

Top Failure Risks for G2 Seller Solutions

G2.com, Inc. News

Product

G2 Launches Innovations for Go-to-Market Teams to Activate Buyer Signals and Build Pipeline

G2 has launched new innovations for go-to-market teams, including MCP integrations with six platforms, expanded Buyer Intent signals, and new customer voice tools. These enhancements aim to activate buyer signals and build pipelines faster. The AI Blueprints feature offers peer-validated workflows to improve AI tool implementation.

Read more →
Product

G2 Introduces Innovations to Help Go-to-Market Teams Activate and Execute on Trusted Buyer Signals

G2 has introduced new product capabilities, including MCP integrations with platforms like ChatGPT, HubSpot, and Gong, to enhance buyer signal activation and CRM integration. These innovations allow go-to-market teams to leverage G2's buyer behavior data directly within AI agents and enterprise analytics, improving customer engagement and AI integration.

Read more →
Product

G2 Expands Buyer Intent Across Four Software Discovery Platforms, Delivering Up to 2x More Signals

G2 has expanded its Buyer Intent capabilities by integrating buyer research activity across G2, Capterra, Software Advice, and GetApp into a single platform. This enhancement provides sales and marketing teams with broader visibility into software evaluation behavior, enabling them to identify more in-market accounts and prioritize outreach effectively.

Read more →
Product

How AI Search Is Rewiring B2B Software Buying [G2 Report]

G2's latest report, "The Answer Economy," reveals how AI chatbots are transforming B2B software buying. The study highlights that 69% of buyers chose different vendors due to AI guidance, emphasizing the importance of review site citations as trust signals. G2's insights stress the need for an Answer Engine Optimization strategy to enhance AI visibility and trust.

Read more →

G2.com, Inc. Profile

Company Name

G2.com, Inc.

Company Website

//g2.com

HQ Location

100 S Wacker Dr STE 600 Chicago, IL 60606

Employees

501-1000

Social

Facebook Linkedin Twitter

Financials

SERIES D