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Makesbridge vs Upland adestra: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Makesbridge vs. Upland adestra is based on a specific set of business needs and context. The comparison uses 1786 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Makesbridge and Upland adestra

Makesbridge, Upland adestra, Jumplead, eTrigue DemandCenter, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Makesbridge covers Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Drip Marketing with E-Mail, etc.

Upland adestra focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Helpdesk Management, etc.

"We were very nervous implementing a new mass email system to our team of 250 agents, but Jay, Junaid and the team were incredibly helpful. We use partner community licenses with Salesforce which is a major hinderance for most email providers, but Ma...kesbridge was able to connect to partner communities no problem. We have since grown to over 500 agents, all using Makesbridge and their support is still outstanding. The platform is very easy to use and the huge array features are very beneficial. " - James Taylor

"We needed a reliable partner in this endeavour, and that’s why we’ve been a long-time partner and advocate of [Upland] Adestra. Their continued focus on development, advanced technology capabilities, and support through customer service is unrivaled... in their industry. " - Andrew Hinton

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Makesbridge

Focus area

Software Failure Risk

  • low

logo Upland adestra

Focus area

Upland adestra is better than Makesbridge for

Software Failure Risk

  • low

About

Marketing Automation & Lead Nurturing Platform to increase sales and marketing results

Email automation software that inspires engagement and drives conversions

Age

2001

2010

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

44

50

Total Goals
(we found evidences for)

6

10

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications

tracking & monitoring communications


engagement management

engaging and following up


campaign management

campaign monitoring



workflow management



generation of new leads





training & onboarding



segmentation and targeting


conversion management



contact list management


rating and review management


helpdesk management



sales document management


social media management

social media analytics

scheduling post to social media


loyalty management

customise loyalty program


lead qualification


personalized marketing


competitive intelligence



social media marketing


conference call management


international marketing


content management


Top Goals

Goals Achieved

  • Increase sales & revenue

  • Improve ROI

  • Scale best practices

  • Acquire customers

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • See 3 more
  • Enhance customer relationships

  • Scale best practices

  • Acquire customers

  • Improve ROI

  • Increase sales & revenue

  • Grow market share

  • Build brand awareness

  • Launch new products

  • Improve digital and social presence

  • Improve navigation

  • See 7 more

Top Channels

Channels Used

  • e-mail

  • social media

  • website

  • offline

  • trade shows

  • mobile

  • newsletter

  • phone calls

  • events

  • video

  • print media

  • magazine

  • text SMS

  • user generated content

  • blogs

  • causes and charity

  • See 13 more
  • e-mail

  • social media

  • website

  • offline

  • trade shows

  • mobile

  • newsletter

  • phone calls

  • events

  • video

  • print media

  • magazine

  • text SMS

  • user generated content

  • blogs

  • causes and charity

  • See 13 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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low

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Business Setting