Overview: Lotame and ownCloud as Data Management Platform Category solutions.

Lotame and ownCloud are two data management platforms catering to different user needs. Lotame primarily emphasizes marketing and advertising functions, facilitating customer acquisition and revenue enhancement through capabilities like campaign management and engagement analytics. It is popular among enterprises and mid-market businesses in the marketing and media sectors. In contrast, ownCloud excels in facilitating collaboration and content management, attracting large enterprises and IT services with features like robust security and extensive integration. It is suitable for sectors focusing on secure document management and team collaboration.

Lotame: Lotame's Spherical platform enhances data intelligence and usability for digital marketers. A demo can be booked to see its capabilities in action.

ownCloud: ownCloud is an open-source file sync, share, and collaboration software enabling teams to work on data from any device, anywhere. It enhances productivity and accessibility for users.

Lotame and ownCloud: Best Use cases based on the customer satisfaction data

Key Capabilities Supported

Lotame focuses on marketing operations with capabilities such as communication management, advertisement, and campaign analytics. read more →

ownCloud supports collaboration and content management, making it ideal for tasks like document sharing and sales document management. read more →

Business Goals

Lotame helps businesses acquire customers, increase sales revenue, and expand into new markets. read more →

ownCloud is designed to enhance customer relationships and build brand awareness, with an emphasis on scaling best practices. read more →

Core Features

Lotame offers custom reports, analytics, data import/export, and AI integration to cater to enterprise needs. read more →

ownCloud is recognized for its strong security, privacy controls, and integration capabilities tailored for large enterprises. read more →

Vendor Support

Lotame provides 24/7 support, with options for chat and phone assistance, to ensure optimal use across various business environments. read more →

ownCloud offers comprehensive support services, including 24/7 assistance and multiple communication options, to meet complex business requirements. read more →

Segments and Industries

Lotame is predominantly used by enterprises in marketing, publishing, and media production industries. read more →

ownCloud serves large enterprises, particularly in IT services, education, and computer software sectors. read more →

Operational Alignment

Lotame is designed for mass media and omnichannel marketing strategies, aligning with enterprise-level marketing operations. read more →

ownCloud fits into environments demanding high collaboration and secure content handling, suitable for IT and educational institutions. read more →

lightning

Applying your context and needs changes the comparison

Failure Risk Guidance?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

low

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low

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Lotame in Action: Unique Use Cases

Why is Lotame the best choice for Engagement Management?

How can Lotame enhance your Campaign Management process?

How can Lotame optimize your Training & Onboarding Workflow?


ownCloud in Action: Unique Use Cases

What makes ownCloud ideal for Collaboration?

News

Latest Lotame News

Undertone

Publicis Groupe has acquired Lotame, expanding its global identity footprint. The acquisition aims to enhance Publicis Groupe's data and identity capabilities, leveraging Lotame's expertise in audience creation, enrichment, and identity resolution services.

05/05/2025 - source

Latest ownCloud News

New in ownCloud: Rolling Releases for the Latest Features

You can now install a Rolling release of ownCloud Infinite Scale, offering access to the latest features and improvements every 3 weeks. Read on to learn how to get it and discover the new features.

13/06/2024 - source

Business Setting

Lotame

ownCloud