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iContact vs Brevo: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of iContact vs. Brevo is based on a specific set of business needs and context. The comparison uses 16401 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing iContact and Brevo

iContact, Brevo, Robly, MailerLite, etc., belong to a category of solutions that help Email Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

iContact covers Communication Management with E-Mail, Contact List Management with E-Mail, Engagement Management with E-Mail, Campaign Management with E-Mail, etc.

Brevo focuses on Communication Management with E-Mail, Advertisement with Social Media, Contact List Management with E-Mail, Campaign Management with E-Mail, etc.

"I think having a dedicated Strategic Advisor who really understands what a customer wants and who comes to understand the customer’s business on a deeper level makes a huge impact on the success of email marketing. " - Bob Harper

"With Sendinblue now we can segment and personalize communications with students all around the world, delivering our communications at the optimal time for each subscriber. " - Rishavraj Das

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo iContact

Focus area

iContact is better than Brevo for

Software Failure Risk

  • medium

logo Brevo

Focus area

Brevo is better than iContact for

Software Failure Risk

  • medium

About

iContact | Affordable Email Marketing Solution

Grow revenue with the most approachable CRM

Age

2003

Financials

SERIES B

SERIES B

Business Need

Total Processes
(we found evidences for)

88

98

Total Goals
(we found evidences for)

16

14

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications

tracking & monitoring communications


contact list management

creating contact list


engagement management

engaging and following up


campaign monitoring


social media management

social media analytics

scheduling post to social media

engaging on social media

managing social media account

monitoring social media




helpdesk management


content publishing



sales document management

contract management

proposal & quote management


generation of new leads


social media marketing



training & onboarding





loyalty management

identify target customers


subscription management


segmentation and targeting



promotion management


conversion management





outbound marketing


lifetime value management





trade show marketing


database marketing


business development


lead qualification





performance management


distribution management




referral management


rating and review management


customer feedback management


products & pricelist management



relationship management


account management




competitive intelligence


relationship marketing


conference call management



Top Goals

Goals Achieved

  • Acquire customers

  • Increase sales & revenue

  • Improve ROI

  • Enhance customer relationships

  • Scale best practices

  • Improve digital and social presence

  • Build brand awareness

  • Enter new markets internationally or locally

  • Grow market share

  • Improve internal communications

  • Improve brand engagement

  • Launch new products

  • Improve efficiency

  • Improve consistency

  • Improve navigation

  • Increase customer life time value

  • See 13 more
  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Grow market share

  • Improve internal communications

  • Scale best practices

  • Enter new markets internationally or locally

  • Improve efficiency

  • Launch new products

  • Improve ROI

  • Improve brand engagement

  • Improve digital and social presence

  • Build brand awareness

  • Establish thought leadership

  • See 11 more

Top Channels

Channels Used

  • e-mail

  • text SMS

  • social media

  • website

  • newsletter

  • Facebook

  • chat

  • user generated content

  • blogs

  • promotions

  • Facebook page

  • video

  • phone calls

  • mass media

  • offline

  • support groups

  • mobile

  • trade shows

  • causes and charity

  • coupons

  • mobile app

  • point of sale

  • Twitter

  • on premises

  • review sites

  • Amazon

  • out of home

  • brochure

  • print media

  • magazine

  • events

  • Instagram

  • display advertisement

  • omnichannel

  • See 31 more
  • e-mail

  • text SMS

  • social media

  • website

  • newsletter

  • Facebook

  • chat

  • user generated content

  • blogs

  • promotions

  • Facebook page

  • video

  • phone calls

  • mass media

  • offline

  • support groups

  • mobile

  • trade shows

  • causes and charity

  • coupons

  • mobile app

  • point of sale

  • Twitter

  • on premises

  • review sites

  • Amazon

  • out of home

  • brochure

  • print media

  • magazine

  • events

  • Instagram

  • display advertisement

  • omnichannel

  • See 31 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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Business Setting