Emma Email Marketing Overview

Emma-email-marketing helps design and optimize targeted campaigns with personalization and automation. Results are driven by segmentation on Emma's digital marketing platform.

Use Cases

Customers recommend Communication Management, Engagement Management, Campaign Management, as the business use cases that they have been most satisfied with while using Emma Email Marketing.

Other use cases:

  • Contact List Management
  • Advertisement
  • Helpdesk Management
  • Workflow Management
  • Digital Marketing
  • Content Management
  • Training & Onboarding
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Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Emma Email Marketing.

Other priorities:

  • Scale Best Practices
  • Improve ROI
  • Grow Market Share
  • Enter New Markets Internationally Or Locally
  • Build Brand Awareness
  • Increase Sales & Revenue
  • Improve Internal Communications
  • Establish Thought Leadership
  • Improve Brand Engagement
  • Improve Digital And Social Presence
  • Launch New Products
  • Improve Consistency
See all business priorities See less business priorities

Emma Email Marketing Use-Cases and Business Priorities: Customer Satisfaction Data

Emma Email Marketing works with different mediums / channels such as E-Mail.

Emma Email Marketing's features include Templates, Personalization, Dashboard, etc. and Emma Email Marketing support capabilities include Phone Support, Email Support, Chat Support, etc. also Emma Email Marketing analytics capabilities include Analytics, and Custom Reports.

Reviews

"The approvals dashboard has really knocked it out of the park: It saves us so much time and makes it seamless to manage over 1,000 studio newsletters each month." - Carl Dickerson

Peer review evidence (same sources as the product rating summary)

"...Sometimes the email campaign builder is glitchy and doesn't generate the best responsive design, but you just have to send yourself a test email before sending out the email to verify everything looks good...." Peer review by James S, Digital Designer, Hospitality
"...An even higher level of personalization that s particularly effective is triggered messaging, which deploys specific email content and cadences determined by defined user actions. ..." 3 Strategies for Avoiding Email Fatigue in the New Year (and Beyond)
"...Today s post is sponsored by Campaign Monitor and their subsidiary Emma...." Electronic Marketing The E-Mail Age

Emma Email Marketing, GMass, Moosend, Netcore, Newoldstamp, etc., all belong to a category of solutions that help Email Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Emma Email Marketing

Top Industries

  • Marketing and Advertising
  • Education
  • Non-Profit Organization Management

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Emma Email Marketing is popular in Marketing And Advertising, Education, and Non-Profit Organization Management and is widely used by Small Business, Mid Market, and Enterprise.

Emma Email Marketing Customer wins, Customer success stories, Case studies

What benefits does Emma Email Marketing offer for Communication Management?

What makes Emma Email Marketing ideal for Engagement Management?

How efficiently Does Emma Email Marketing manage your Campaign Management?

How efficiently Does Emma Email Marketing manage your Contact List Management?

11 buyers and buying teams have used Cuspera to assess how well Emma Email Marketing solved their Email Marketing needs. Cuspera uses 3615 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Email Marketing needs.

CUSTOMERS TESTIMONIALS
Emma Email Marketing testimonial

Carl Dickerson

Digital Content Strategist

OrangeTheoryFitness

The approvals dashboard has really knocked it out of the park: It saves us so much time and makes it seamless to manage over 1,000 studio newsletters each month. Testimonial By Carl Dickerson
Emma Email Marketing testimonial

Carl Dickerson

Digital Content Strategist

HoneyBakedHam

The fact that our store managers are able to log into Emma and feel comfortable creating emails really means a lot. That, plus the approvals process have saved us a ton of time and keep the brand on point—which is crucial. Testimonial By Carl Dickerson
Emma Email Marketing testimonial

Brad Thompson

Assistant Director of Student Activities, Student Affairs

TCU

Not only did using Emma help us improve our emails – it also helped us tailor programs to better meet the needs and interests of our students Testimonial By Brad Thompson
CUSTOMERS TESTIMONIALS
Emma Email Marketing testimonial

Carl Dickerson

Digital Content Strategist

OrangeTheoryFitness

The approvals dashboard has really knocked it out of the park: It saves us so much time and makes it seamless to manage over 1,000 studio newsletters each month. Testimonial By Carl Dickerson
Emma Email Marketing testimonial

Carl Dickerson

Digital Content Strategist

HoneyBakedHam

The fact that our store managers are able to log into Emma and feel comfortable creating emails really means a lot. That, plus the approvals process have saved us a ton of time and keep the brand on point—which is crucial. Testimonial By Carl Dickerson
Emma Email Marketing testimonial

Brad Thompson

Assistant Director of Student Activities, Student Affairs

TCU

Not only did using Emma help us improve our emails – it also helped us tailor programs to better meet the needs and interests of our students Testimonial By Brad Thompson
 

Nashville Predators and Bridgestone Arena - Sports - Large

Nashville, USA

Emma by Marigold helped the Nashville Predators and Bridgestone Arena boost ticket sales. Their team used Emma for over 10 years to run email marketing campaigns. These campaigns promoted hockey game...s, concerts, and family shows. They achieved high user engagement and increased revenue. Segmentation and personalization drove their audience growth.

 

University of Notre Dame - Education - Large

Notre Dame, USA

Emma HQ helps the University of Notre Dame keep its brand message consistent across 69 departments. The platform's approvals dashboard and template locking features ensure cohesive email marketing. N...otre Dame Research uses Emma to share research updates and connect staff through internal newsletters. The College of Arts and Letters boosts engagement by sending student and alumni success stories via email. Analytics tools help teams refine content and focus on what matters most to their audiences.

 

Florida State University (FSU) Foundation - Education - Very Large

Tallahassee, USA

Emma helped the Florida State University Foundation raise $1.6 million from two email campaigns. The team used analytics tools like Clickmap and Mailing Score to adjust strategies and compare results... year-over-year. Integrating EverTrue allowed them to segment donors and target appeals, leading to 41% of gifts from new academic donors. The template builder ensured brand consistency across all emails. These tools made it easier to connect with alumni and donors, even during emergencies.

 

School of Rock - Education - Large

Canton, USA

Emma helped School of Rock achieve a 54% average open rate across 365+ franchise locations. The platform's franchise model and user-friendly tools fit their business needs. School of Rock uses Emma's... automation and dynamic content to engage both current and prospective students. Integration with Front Desk allows for targeted, personalized email campaigns. The result is more timely and effective communication with their audiences.

 

Oakland University - Education - Large

Rochester Hills, USA

Emma helped Oakland University unify email communications for over 19,000 students and 2,000 staff. The university used Emma to create branded, ADA-compliant templates for all departments. Emergency ...notifications and campus updates now reach the right people fast. The drag-and-drop builder and tiered accounts made it easy for every department to send consistent, accessible emails. Oakland University regained trust and brand consistency across all communications.

 

Nashville Ballet - Entertainment - Small

Nashville, USA

Emma's dynamic content helped Nashville Ballet manage communications for over 200 youth cast members in their annual Nutcracker production. They replaced paper folders with personalized emails, tailo...ring messages and images to each child's role. This streamlined coordination and improved engagement. Open rates rose to 44%. The team now plans to use dynamic content for audience segmentation and personalized marketing.

Email Marketing Software - An Emma Overview

Video Thumbnail

Frequently Asked Questions(FAQ)

for Emma Email Marketing

What is Emma Email Marketing?

Emma is an e-mail marketing software for marketers and business owners to grow their business

It is primarily used to stay in touch with prospects and existing customers to keep them engaged with timely and personalized message to them through e-mail, website and social media and other software products

Emma helps to automate e-mail marketing using effective segmentation, A/B testing, managing multiple e-mails across locations, and personalizations, powered by analytics, insightful reports and dashboards

What is Emma Email Marketing used for?

Emma Email Marketing is a Email Marketing Software mainly used by its customers to Acquire Customers and Enhance Customer Relationships by Communication Management, Engagement Management and Campaign Management .

What are the top features of Emma Email Marketing?

Templates, Personalization and Dashboard are some of the top features of Emma Email Marketing.

Who uses Emma Email Marketing?

Emma Email Marketing is used by Marketing And Advertising, Education and Non-Profit Organization Management among other industries.

What are Emma Email Marketing alternatives?

GMass, Moosend, Netcore and Newoldstamp are popular alternatives for Emma Email Marketing.

Where is Emma Email Marketing located?

Emma Email Marketing is headquartered at 9 LEA AVE. NASHVILLE, TN 37210 USA.
lightning

Peers used Emma Email Marketing for communication management and engagement management

Emma Email Marketing Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.87/5

Read Reviews (2)
Analytics

4.63/5

Read Reviews (134)
Custom Reports

3.95/5

Read Reviews (739)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.87/5

Read Reviews (2)
Analytics

4.63/5

Read Reviews (134)
Custom Reports

3.95/5

Read Reviews (739)

Software Failure Risk Guidance

?

for Emma Email Marketing

Overall Risk Meter

Low Medium High

Top Failure Risks for Emma Email Marketing

Emma, Inc News

Partnership

Emma and EverTrue Partner to Help Colleges Increase Fundraising via Email - Email Marketing Software That Works For You | Emma Email Marketing & Automation

Emma and EverTrue have partnered to enhance email marketing for colleges, allowing them to personalize fundraising campaigns using EverTrue's donor data. This integration enables colleges to create targeted email groups in Emma, improving engagement and fundraising efficiency. The collaboration aims to provide advancement teams with modern tools to connect with alumni and donors more effectively.

Partnership

Emma Announces Integrations for Blackbaud CRM, Raisers Edge and Raisers Edge NXT, powered by Omatic Cloud - Email Marketing Software That Works For You | Emma Email Marketing & Automation

Emma has announced integrations with Blackbaud CRM, Raisers Edge, and Raisers Edge NXT, powered by Omatic Cloud. These integrations enable nonprofits to combine email marketing with CRM, ensuring real-time data updates and personalized email workflows. The collaboration aims to enhance audience engagement and streamline operations for social good organizations.

Partnership

GoGoGuest Partners with Emma on Platform Integration to Bring Real-Time Email Hyper-Personalization to Restaurants - Email Marketing Software That Works For You | Emma Email Marketing & Automation

GoGoGuest and Emma have formed a strategic partnership to integrate their platforms, enabling restaurants to deliver hyper-personalized email marketing campaigns. This collaboration allows restaurants to utilize GoGoGuest's data analytics and AI capabilities with Emma's email marketing tools, enhancing guest engagement and driving revenue through personalized email experiences.

Product

Email Marketing Company Emma Delivers Solution-Driven Integration with Venga to Increase Guest Satisfaction, Retention, and Visit Frequency - Email Marketing Software That Works For You | Emma Email Marketing & Automation

Email Marketing Company Emma Delivers Solution-Driven Integration with Venga to Increase Guest Satisfaction, Retention, and Visit Frequency - Email Marketing Software That Works For You | Emma Email Marketing & Automation

Emma, Inc Profile

Company Name

Emma, Inc

Company Website

https://myemma.com/

Year Founded

2003

HQ Location

9 LEA AVE. NASHVILLE, TN 37210 USA

Employees

101-250

Social

Financials

M&A