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Compare Adobe Marketo Engage vs Sharpspring

Comparison Summary

For Adobe Marketo Engage vs Sharpspring comparison, Our AI algorithm looked at 51236 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Adobe Marketo Engage and Sharpspring to solve their respective business needs.

logo Adobe Marketo Engage

Focus area

  • engagement management
  • Campaign Management with E-Mail

Adobe Marketo Engage is better than Sharpspring for

logo Sharpspring

Focus area

  • engagement management
  • Workflow Management with E-Mail and Website

Sharpspring is better than Adobe Marketo Engage for

About

Marketing Automation Software for lead management and B2B marketers

Sales & Marketing Automation Platform to boost conversions and deliver results.

Age

1982

2011

Financials

IPO

IPO

Business Need

Total Processes
(we found evidences for)

139

123

Total Goals
(we found evidences for)

19

19

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up

engaging with scheduling & cadence



communication management

sending & publishing communications

tracking & monitoring communications




generation of new leads


social media management

social media analytics

engaging on social media

scheduling post to social media

monitoring social media

managing social media account





searching for content






training & onboarding


lead qualification: behavioural

lead qualification: demographic

lead qualification: technographic

lead qualification: firmographic




revenue cycle management


social media marketing


conversion management



segmentation and targeting



contact list management

creating contact list


trade show marketing





sales document management

contract management

proposal & quote management




international marketing


personalized marketing




database marketing


business development


identify target customers

customise loyalty program



competitive intelligence


knowledge management

creating knowledge base


influencer marketing


touchpoint management


performance management




community marketing



channel management


customer feedback management

measuring customer satisfaction

measuring net promoter score



lifetime value management




follower management


relationship management






products & pricelist management


attribution management



promotion management



subscription management




sales review & feedback


rating and review management


relationship marketing



distribution management


referral management


courses & assessment

create learning path



pipeline management



reputation management


advocacy management





customer case management


sales call management



conference call management




opportunity management



usage based segmentation


license management


Top Goals

Goals Achieved

  • Acquire customers

  • Scale best practices

  • Establish thought leadership

  • Improve ROI

  • Increase sales & revenue

  • Enhance customer relationships

  • Grow market share

  • Enter new markets internationally or locally

  • Improve digital and social presence

  • Build brand awareness

  • Improve internal communications

  • Improve brand engagement

  • Launch new products

  • Improve efficiency

  • Improve stakeholder relations

  • Increase customer life time value

  • Improve visibility

  • Improve consistency

  • Shorten ramp up time

  • See 16 more
  • Acquire customers

  • Improve ROI

  • Enhance customer relationships

  • Increase sales & revenue

  • Grow market share

  • Enter new markets internationally or locally

  • Improve internal communications

  • Scale best practices

  • Improve stakeholder relations

  • Launch new products

  • Improve digital and social presence

  • Build brand awareness

  • Improve consistency

  • Increase customer life time value

  • Improve brand engagement

  • Establish thought leadership

  • Shorten ramp up time

  • Improve visibility

  • Improve efficiency

  • See 16 more

Top Channels

Channels Used

  • e-mail

  • website

  • social media

  • phone calls

  • user generated content

  • blogs

  • offline

  • newsletter

  • mobile

  • promotions

  • LinkedIn

  • Facebook

  • mobile app

  • point of sale

  • Instagram

  • video

  • on premises

  • trade shows

  • chat

  • text SMS

  • Twitter

  • events

  • out of home

  • brochure

  • support groups

  • mass media

  • television

  • games

  • coupons

  • display advertisement

  • omnichannel

  • print media

  • magazine

  • movies

  • radio

  • Pinterest

  • See 33 more
  • e-mail

  • website

  • social media

  • phone calls

  • user generated content

  • blogs

  • offline

  • newsletter

  • mobile

  • promotions

  • LinkedIn

  • Facebook

  • mobile app

  • point of sale

  • Instagram

  • video

  • on premises

  • trade shows

  • chat

  • text SMS

  • Twitter

  • events

  • out of home

  • brochure

  • support groups

  • mass media

  • television

  • games

  • coupons

  • display advertisement

  • omnichannel

  • print media

  • magazine

  • movies

  • radio

  • Pinterest

  • See 33 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Business Setting