Field sales is traditionally the term used to describe the process of sales representatives going out into the market and selling directly to prospective customers.
Over time, businesses have evolved to a more complex sales process that needs both the internal sales team (to collect leads, make initial contact) and field sales teams to demonstrate the product and sell.
With more than 1.8 billion people making purchases online in 2018, it’s not surprising that many companies today sell from within the office. Even so, for many industries, field personnel are still a critical part of the sales team, and made up 72% of the sales force in 2017, while inside sales only accounted for 28.8%.
What is Field Sales Software?
Field Sales software offers the outside sales team or field sales team the ability to effectively manage prospects and customer data. For competitive businesses, technology is now advanced enough to be able to offer enterprise mobility and innovative tools, that help the field sales force to simplify their daily tasks, boost productivity and reduce costs.
Research shows that the actual time spent by sales reps on their core activity, selling, is only around 14 hours in a 40-hour week. A Field Sales software can help boost that number dramatically by reducing time spent on administrative tasks and paperwork, and thereby positively impact sales, and thereby employee morale.
Field Sales software also helps the management keep their field sales team agile and productive by assigning jobs, managing quotes, and tracking the time of personnel on the ground. It keeps all customer information in one place making it easily accessible, helps manage sales calls and sets reminders for follow-up.
With modern field sales teams needing to closely collaborate with internal sales, a software that helps them manage the day-to-day field operations can help save time and enable a greater focus on critical functions.