Real-World Case Studies and Customer Success Stories with Purple Wifi Ltd

Purple’s WiFi and analytics solution was installed at The Queen Elizabeth Hospital. The hospital needed to improve patient experience by... offering free WiFi across wards and waiting rooms. Purple enabled seamless connectivity for patients, visitors, and staff using 375 Cisco access points. Over 250,000 visitors connect to the guest WiFi each year. The hospital collects 60,000 CRM records annually through the captive portal. 42% of WiFi users are aged 45 and over.
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Purple delivered a guest WiFi solution for St George’s Healthcare Trust, one of the largest NHS hospitals in the UK. The hospital needed... a secure, compliant WiFi network for patients, staff, and visitors. Purple’s cloud-based platform integrated with existing Cisco infrastructure and enabled fast, secure access. In the first year, 783,000 WiFi sessions and 348,000 unique users were added to the Trust’s CRM. Custom splash pages and enterprise reporting improved communication and user management.
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Purple delivered a cloud-based guest WiFi solution for St George’s Healthcare Trust. The hospital connected 783,000 WiFi sessions in the... first year. 348,000 unique users were added to the trust’s CRM. The solution integrated with existing Cisco infrastructure and met strict NHS Digital security standards. Custom splash pages and content filtering improved patient and visitor experience.
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Purple's digital wayfinding solutions helped Croydon Health Services save over 80,000 staff hours. Staff were often interrupted by lost visitors,... wasting 633 hours daily. After implementing mobile, web, and kiosk navigation tools, interruptions dropped. The hospital saved £1.2 million, including £731,000 from fewer missed appointments. Over 58,000 directions were provided, making it easier for patients to find key departments.
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Purple's digital wayfinding helped Croydon Health Services save £731,000 by reducing missed appointments. The hospital used web, mobile, and kiosk... navigation tools to guide patients and visitors. Staff saved 80,000 hours by handling fewer interruptions from lost visitors. Over 58,000 directions were given since August 2021. Total savings reached £1.2 million after implementing the solution.
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Purple's digital wayfinding solutions helped Croydon Health Services save £731,000 by reducing missed appointments. The hospital used web, mobile, and... kiosk navigation tools to guide patients and visitors. Staff saved 80,000 hours by cutting interruptions from lost visitors. Integrations with Google Maps and Uber made travel easier. Since launch, the hospital achieved a total savings of £1.2 million.
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Purple's digital wayfinding helped Croydon Health Services save £731,000 by reducing missed appointments. The hospital used web, mobile, and kiosk... navigation tools to guide patients and visitors. Staff saved 80,000 hours by having fewer interruptions from lost visitors. Integrations with Google Maps and Uber made travel easier. Since August 2021, the hospital achieved £1.2 million in total savings.
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Purple's digital wayfinding solutions helped Croydon Health Services save £731,812 by reducing missed appointments. The hospital used web, mobile, and... kiosk navigation tools to guide patients and visitors. Over 58,000 directions were given since August 2021. Staff saved 80,000 hours by handling fewer lost visitors. Total savings reached £1.2 million after implementing Purple's platform.
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Purple's digital wayfinding tools helped Croydon Health Services save £731,812 by reducing missed appointments. The hospital deployed web, mobile, and... kiosk navigation solutions. Patients used these tools to find their way, cutting confusion and lateness. Staff saved 80,000 hours by handling fewer lost visitors. Total savings reached £1.2 million since launch. Integrations with Google Maps and Uber improved patient journeys.
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Purple's digital navigation tools helped Croydon Health Services save £731,812 by reducing missed appointments. The hospital used web, mobile, and... kiosk navigation to guide patients and visitors. This cut confusion and anxiety, and integrated with Google Maps and Uber. Staff saved 80,000 hours by handling fewer lost visitors. Total savings reached £1.2 million since launch.
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Purple's digital wayfinding solutions helped Croydon Health Services save over 80,000 staff hours. Staff were often interrupted by lost visitors,... costing the hospital 633 hours per day. Purple implemented mobile, web, and kiosk navigation tools across the hospital. Since launch, staff interruptions dropped, saving £764,583 in staff time and £730,812 in missed appointment costs. Over 58,000 sets of directions were provided, making it easier for patients and visitors to find key departments.
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Purple's digital wayfinding solutions helped Croydon Health Services save over 80,000 staff hours. Staff interruptions dropped as visitors used mobile,... web, and kiosk navigation tools. The hospital avoided £730,812 in missed appointment costs. Total savings reached £1.2 million since launch. Over 58,000 routes were provided to visitors, improving patient flow and staff efficiency.
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Purple's digital wayfinding solutions helped Croydon Health Services save 80,000 hours of staff time. Staff were often interrupted by lost... visitors, costing the hospital 2.1 million pounds a year. Purple installed mobile, web, and kiosk navigation tools across the hospital. Since launch, Croydon saved over 1.2 million pounds by reducing missed appointments and interruptions. Over 58,000 directions were given to visitors, making navigation easier and freeing up staff.
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Purple's digital wayfinding solutions helped Croydon Health Services save over 80,000 staff hours. Staff were often interrupted by lost visitors,... costing the hospital 633 hours per day. Purple installed web, mobile, and kiosk wayfinding tools across the hospital. Since launch, the hospital reduced missed appointments and interruptions. This led to a total savings of £1.2 million and improved patient navigation.
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Purple's digital wayfinding solutions helped Croydon Health Services save over 80,000 staff hours. Staff interruptions dropped as visitors used kiosks,... mobile, and web apps to find their way. The hospital reduced missed appointment costs by £731,000. Total savings reached £1.2 million since launch. Over 58,000 directions were given to visitors using the new system.
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Purple's digital navigation solutions helped Croydon Health Services save over 80,000 staff hours. Staff were often interrupted by lost visitors,... costing the hospital £2.1 million a year. Purple installed a mobile app, web platform, and seven kiosks to guide patients and visitors. This reduced staff interruptions and missed appointments. The hospital saved £1.2 million in total, including £730,812 from fewer missed appointments.
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Purple's digital wayfinding solutions helped Croydon Health Services save £731,000 by reducing missed appointment costs. The hospital used web, mobile,... and kiosk navigation tools, integrated with Google Maps and Uber, to guide patients and visitors. Staff saved 80 hours by helping fewer lost visitors. The total savings reached £1.2 million since implementation. The solution improved patient experience and reduced confusion.
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Purple’s WiFi and analytics solution was installed at The Queen Elizabeth Hospital King’s Lynn NHS Foundation Trust. The hospital needed... to improve patient experience by providing free WiFi throughout the site. Purple enabled seamless connectivity using existing Cisco access points. The solution went live in just over two weeks. Over 250,000 visitors connect to the WiFi each year. The hospital collects 60,000 CRM records annually through the captive portal.
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Purple delivered a cloud-based guest WiFi solution for St George’s Healthcare Trust. The hospital needed secure, compliant WiFi for patients,... staff, and visitors. The new system integrated with existing Cisco infrastructure and met NHS Digital standards. In the first year, 783,000 sessions and 348,000 unique users were recorded. Custom splash pages and enterprise reporting improved user experience and management.
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Purple WiFi and analytics were deployed at The Queen Elizabeth Hospital across 375 Cisco access points. Before, only a small... café had WiFi. Now, patients, visitors, and staff have free access everywhere. Over 250,000 visitors connect each year. The hospital collects 60,000 new CRM records annually. 42% of WiFi users are 45 or older. The solution was live in just two weeks, using existing IT infrastructure.
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Purple provided guest WiFi and a captive portal for St George’s Hospital, one of the UK’s largest NHS hospitals. In the first... year, there were 783,000 WiFi sessions and 348,000 unique users added to the trust’s CRM. The cloud solution integrated with existing Cisco infrastructure, meeting strict NHS Digital standards for security and compliance. The platform enabled targeted health messaging and easier patient feedback collection. Custom login pages promoted NHS branding and health campaigns.
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Purple delivered a cloud-based guest WiFi solution for St George’s Healthcare Trust, one of the largest NHS hospitals in the UK. The new system... enabled 783,000 WiFi sessions in the first year and added 348,000 unique patient users to the Trust’s CRM. The platform integrated with existing Cisco infrastructure, offering secure, compliant, and fast deployment. St George’s can now customize login requirements, deliver targeted health messages, and collect patient feedback online. The solution also supports branded NHS communications and future health campaigns.
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Purple helped Hospital Ángeles engage patients across 24 hospitals using guest WiFi. Patients completed 1.13 million digital journeys with a... 74% authentication rate, 19% above the industry benchmark. The solution captured over 284,000 opted-in patients and enabled real-time feedback through in-journey surveys. Hospital Ángeles achieved a 69.1 NPS score from more than 28,000 ratings. The WiFi channel now drives patient engagement and first-party data capture at scale.
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Purple delivered guest WiFi and analytics at The Queen Elizabeth Hospital. The hospital needed WiFi for patients, visitors, and staff... across all areas. Purple installed its solution on 375 Cisco access points in just over two weeks. Over 250,000 visitors use the WiFi each year. The hospital collects 60,000 new CRM records annually through the captive portal. 42% of WiFi users are 45 or older. The hospital uses analytics to send targeted updates and improve patient experience.
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Purple enabled St George's Healthcare Trust to launch a secure guest WiFi network. In the first year, 783,000 WiFi sessions... were recorded and 348,000 unique users were added to the trust's CRM. The cloud-based solution integrated with existing Cisco infrastructure and met strict NHS Digital standards. Custom splash pages delivered NHS-branded content and health messages. Patients and families could now give feedback online, streamlining the process.
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Purple provided St George’s Healthcare Trust with a cloud-based guest WiFi solution. The hospital needed secure, compliant WiFi for patients,... staff, and visitors, meeting NHS Digital standards. Purple’s platform enabled fast, easy authentication and strict content filtering. In the first year, 783,000 WiFi sessions and 348,000 unique users were added to the CRM. Custom branded login pages and enterprise reporting improved user experience and management.
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Purple's digital navigation system helped Croydon Health Services save £731,812 by reducing missed appointments. The hospital used web, mobile, and... kiosk navigation tools to guide patients and visitors. Integrations with Google Maps and Uber made it easier for people to find their way. Staff saved 80,000 hours by handling fewer lost visitors. Total savings reached £1.2 million since the solution launched.
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Purple's guest WiFi and analytics were deployed at The Queen Elizabeth Hospital using 375 Cisco access points. Before, only a... café had WiFi, limiting access for patients and visitors. Now, over 250,000 visitors connect each year, and 60,000 unique users are added to the CRM annually. The hospital uses the system to send health updates and important messages. 42% of WiFi users are 45 or older, helping the hospital tailor communications.
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Purple provided St George’s Healthcare Trust with a cloud-based guest WiFi solution. The hospital needed secure, compliant WiFi for patients,... staff, and visitors, meeting NHS Digital standards. Purple’s platform enabled fast, easy authentication and strict content filtering. In the first year, 783,000 WiFi sessions were logged and 348,000 unique users were added to the trust’s CRM. Custom branded login pages and enterprise reporting improved user experience and management.
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Purple provided a cloud-based guest WiFi and captive portal for St George's Healthcare Trust. The solution integrated with existing Cisco... infrastructure and met strict NHS Digital standards for security and compliance. In the first year, 783,000 sessions were recorded and 348,000 unique users were added to the CRM. Custom login pages delivered targeted healthcare information and enabled feedback collection. The platform simplified management with enterprise-level reporting and content filtering.
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Purple helped c2c, a UK rail operator, improve passenger experience with branded guest WiFi across 26 stations. In 9 months,... 81,601 unique users logged in, generating a 41% marketing opt-in rate. c2c saved £76,809 in online travel agent fees by driving direct bookings through smartcard promotions. The integration with Salesforce enabled targeted email campaigns. 75,109 survey responses were collected, providing valuable feedback for service improvements.
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Purple’s MicroSurvey helped Brussels South Charleroi Airport save over €2. 6 million by automating passenger feedback. The airport used guest...WiFi and surveys to gather 89,845 responses and identify new flight destinations. This led to better marketing campaigns and improved customer experience. The solution increased airport footfall and built stronger commercial partnerships. The airport saw an ROI of 10,630% in two years.
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Purple’s WiFi and analytics platform helped Avanti West Coast boost repeat travellers by 21,476 in one year. The company used... guest WiFi, captive portal, and customer surveys to collect key customer data and drive engagement. Avanti achieved 3,744 upsell purchases through targeted offers and premium upgrades. The solution delivered a 463% return on investment. Over 2.2 million unique visitors used the WiFi, and survey response rates soared to 95%.
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Purple’s tiered bandwidth helped AGS Airports achieve an 842% ROI. Over 5.6 million passengers use the airport WiFi each year.... AGS Airports wanted to boost revenue and collect real passenger data. They offered free and premium WiFi, using Purple’s Verify to ensure valid emails. 2.5% of users paid for premium access, generating £284,388 in extra revenue.
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Purple's MicroSurvey helped Aeropuerto de Bruselas Sur Charleroi save over €2. 6 million by automating passenger feedback. The airport used...WiFi-based surveys to gather 89,845 responses and identify top new flight destinations. This led to better marketing campaigns and improved traveler experience. The solution enabled real-time insights and removed language barriers for travelers. The airport saw a 10,630% ROI and strengthened airline partnerships.
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Purple's MicroSurvey helped Aeroporto de Charleroi-Bruxelas Sul save over €2. 6 million by automating passenger feedback. The airport used Purple...to gather 89,845 survey responses and identify new flight destinations. With 689,615 unique WiFi users and 1.2 million logins, the airport improved traveler experience and marketing campaigns. Real-time insights enabled better business decisions and stronger airline partnerships. The project delivered a 10,630% ROI and boosted passenger engagement.
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Purple's MicroSurvey helped Aeroporto de Bruxelas Sul Charleroi save over €2. 6 million by automating traveler feedback. The airport used...guest WiFi and surveys to learn what new destinations passengers wanted. They collected nearly 90,000 survey responses and gained 689,615 unique WiFi users in two years. Real-time insights improved marketing and helped launch new flight routes. The project delivered a 10,630% ROI and strengthened airline partnerships.
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Purple's MicroSurvey helped Aéroport de Charleroi Bruxelles-Sud save over €2. 6 million by replacing traditional survey methods. The airport used...Purple to gather 89,845 survey responses and identify new flight destinations. Automated, real-time surveys improved customer insights and supported marketing campaigns. The solution led to a 10,630% ROI and boosted passenger engagement. The airport also increased unique WiFi users to 689,615 in two years.
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Purple helped c2c, a UK rail operator, deploy branded guest WiFi across 26 stations and 28 trains. In 9 months,... 81,601 unique users logged in, generating 343,340 sessions. c2c saved £76,809 in online travel agent fees by driving direct bookings through smartcard promotions. The solution achieved a 151% ROI and a 41% marketing opt-in rate. c2c also collected 75,109 survey responses, improving passenger feedback and service quality.
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Purple’s MicroSurvey helped Brussels South Charleroi Airport save over €2. 6 million by automating traveler feedback. The airport used guest...WiFi and surveys to gather 89,845 responses and identify new flight destinations. 689,615 unique users accessed WiFi, driving more engagement. Real-time insights improved marketing and helped launch new routes. The solution boosted ROI and strengthened commercial partnerships.
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Purple’s WiFi and analytics platform helped Avanti West Coast boost repeat travelers by 21,476 and drive 3,744 upsell purchases in one year. Avanti used guest... WiFi, captive portal, and customer surveys to collect key customer data and feedback. The solution enabled targeted marketing and improved customer engagement. Avanti achieved a 463% return on investment and a 95% survey response rate. Over 2.2 million unique visitors used the WiFi, with more than 10 million logins.
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Purple’s tiered bandwidth helped AGS Airports achieve an 842% ROI. The airport group wanted to boost revenue by offering premium... WiFi alongside free access. They also needed to collect real passenger contact details for remarketing. Purple’s solution included guest WiFi, a captive portal, and Verify for email validation. AGS Airports generated £284,388 in new revenue, with 2.5% of users upgrading to premium WiFi.
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Purple's WiFi micro-surveys helped Manchester Airport Group collect 87,514 passenger responses in just four days. The surveys ran across Manchester,... Stansted, and East Midlands airports during Easter weekend. With a 74% response rate, the team learned that one in three passengers did not know about FastTrack or how to buy it. The insights, valued at £43,757, now guide FastTrack marketing. More than 40% of passengers said discounts would encourage future purchases.
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Purple helped c2c, a UK rail operator, boost direct bookings and save £76,809 in OTA commissions. Over 81,601 unique users... logged into guest WiFi in 9 months, with a 41% marketing opt-in rate. c2c used Purple’s WiFi, captive portal, and micro-surveys to collect 75,109 passenger responses and promote its loyalty card. The solution delivered a 151% ROI and improved customer experience through data-driven marketing and feedback.
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Purple WiFi helped Avanti West Coast boost customer engagement and sales. Avanti used Purple's guest WiFi, captive portal, and automated... surveys on 78 trains and 23 stations. They gained 21,476 repeat travelers and 3,744 upsell purchases in one year. The solution delivered a 463% return on investment. Survey response rates jumped to 95% with 791,838 surveys completed in six months.
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Purple helped AGS Airports boost revenue by offering tiered WiFi access. Over 5.6 million passengers connect to airport WiFi each... year. AGS introduced a paid premium WiFi option, leading to a 2.5% conversion rate. The solution generated £284,388 in extra income and delivered an 842% ROI. Verify ensured only valid emails were collected for remarketing.
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Purple's MicroSurvey feature helped Brussels South Charleroi Airport save over €2. 6 million by replacing traditional survey methods. The airport...used Purple to gather 89,845 survey responses and identify new flight destinations. With 689,615 unique WiFi users and 1,235,051 logins, the airport improved passenger experience and service quality. Real-time insights enabled better marketing and stronger airline partnerships. The project delivered a 10,630% ROI and boosted visitor engagement.
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Purple helped c2c boost direct bookings and save £76,809 in OTA fees. 81,601 unique users signed up for guest WiFi... in 9 months. c2c achieved a 151% ROI by promoting its Smartcard loyalty program through WiFi sign-ups. The integration with Salesforce enabled targeted email campaigns. c2c also collected 75,109 survey responses, improving customer feedback and service quality.
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Purple's WiFi and analytics platform helped Avanti West Coast boost customer engagement. Avanti used automated surveys and marketing to gain... 21,476 repeat travelers and 3,744 upsell purchases. The company achieved a 463% return on its WiFi investment. Purple's solution provided key customer insights and improved communication. Avanti saw a 95% survey response rate and over 2.2 million unique WiFi visitors.
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Purple helped AGS Airports achieve an 842% ROI by introducing tiered WiFi bandwidth options. Over 5.6 million passengers connect to... airport WiFi each year. AGS offered both free and premium WiFi, with 2.5% of users upgrading to paid access. Purple's Verify tool ensured only valid email addresses were collected, improving remarketing. The premium WiFi service generated £284,388 in extra revenue across three UK airports.
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Purple WiFi helped Avanti West Coast boost customer engagement and sales. Avanti used Purple's guest WiFi, captive portal, and customer... surveys on 78 trains and 23 stations. They gained 21,476 repeat travelers and 3,744 upsell purchases in one year. The solution delivered a 463% return on investment. Survey response rates jumped to 95%, with 791,838 surveys completed in six months.
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Purple helped AGS Airports achieve an 842% ROI by offering tiered WiFi bandwidth to passengers. Over 5.6 million users connect... to airport WiFi each year. AGS introduced a paid premium WiFi option, leading to £284,388 in extra revenue. The Verify tool ensured only valid emails were collected for remarketing. 2.5% of WiFi users upgraded to the premium service.
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Purple helped c2c, a UK rail operator, boost direct bookings and save £76,809 in OTA commissions in 9 months. 81,601 unique users... connected to guest WiFi, with a 41% marketing opt-in rate. c2c used Purple’s WiFi, captive portal, and micro-surveys to collect 75,109 passenger responses. The project delivered a 151% ROI and improved customer experience across 26 stations and 28 trains.
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Purple helped PizzaExpress UAE upgrade its guest WiFi across 14 restaurants. The new solution improved coverage and enabled fast, secure... access for customers. PizzaExpress UAE used Purple's analytics to collect 10,000 new active customer records in weeks. Social login features drove a 52% increase in Facebook likes and 181% more page impressions in the first month. Targeted email offers generated over 300 extra covers and boosted daily sales by up to 4000 Dirham.
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Purple helped PizzaExpress roll out free, secure guest WiFi in over 470 restaurants. In two years, 3.7 million unique users... joined the CRM through the WiFi. The network saw 9.2 million customer visits and 42% were new visitors. PizzaExpress used WiFi analytics to boost app downloads and personalize diner experiences. Marketing campaigns drove customer engagement and loyalty.
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Purple’s WiFi analytics helped McDonald’s Belgium cut on-site IT visits by 90%. Over 2.5 million unique users logged into the... guest WiFi in two years. The solution enabled fast, secure WiFi in 80 restaurants. McDonald’s captured key customer data and promoted app downloads. The network became a tool for digital marketing and revenue generation.
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Purple's WiFi analytics solution helped McDonald's Belgium cut IT technician site visits by 90%. Over 2.5 million unique users logged... in to the guest WiFi in the first two years. The system captured key demographic and behavioral data from 4 million annual WiFi logins. Custom splash pages promoted campaigns and boosted app downloads. The new network improved guest experience and supported digital transformation across 80 restaurants.
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Purple's WiFi analytics platform helped McDonald's Belgique cut on-site IT interventions by 90%. Over 2.5 million unique users registered for... guest WiFi in two years. The solution enabled McDonald's to collect key customer data and promote app downloads. More than 4 million annual WiFi sessions were recorded across 80 restaurants. The fast, secure network improved the in-restaurant experience and supported digital transformation.
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Purple's WiFi analytics solution helped McDonald's Belgio cut IT site visits by 90%. Over 2.5 million unique users registered for... guest WiFi in two years. The system enabled 4 million annual WiFi logins across 80 restaurants. McDonald's collected key customer data and promoted app downloads through custom splash pages. The fast, secure WiFi improved the dining experience and supported digital transformation.
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Purple's WiFi analytics solution helped McDonald's Bélgica offer fast, secure guest WiFi in over 80 restaurants. The system captured 2.5... million unique users in two years and enabled 4 million WiFi logins annually. McDonald's reduced on-site IT engineer visits by 90%. The solution also boosted app downloads and allowed targeted marketing campaigns. Over 8 million restaurant visits were recorded since launch.
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Purple helped PizzaExpress UAE upgrade its guest WiFi across 14 restaurants. The new solution improved coverage and enabled fast, secure... access for customers. PizzaExpress UAE used Purple's analytics to collect 10,000 new customer records in weeks. Facebook page likes rose by 52% in under a month, and page impressions jumped 181% in four weeks. Targeted email offers drove over 300 extra covers and boosted daily sales by up to 4000 Dirham.
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Purple helped PizzaExpress install guest WiFi and analytics across 470+ UK restaurants. Over 9.2 million customer visits were recorded in... two years. 3.7 million unique users joined the CRM through WiFi. The solution improved customer data capture and supported marketing campaigns. PizzaExpress saw a spike in app downloads and increased customer engagement.
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Purple’s WiFi analytics helped McDonald’s Belgium cut on-site IT visits by 90%. Over 2.5 million unique users logged into the... guest WiFi in two years. The solution enabled McDonald’s to collect customer data and promote app downloads. More than 4 million WiFi logins occurred annually across 80 restaurants. The fast, secure network improved the dining experience and supported digital transformation.
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Purple helped PizzaExpress UAE deliver fast, free guest WiFi across 14 restaurants. The new solution improved customer experience and enabled... real-time data collection. Facebook page likes grew by 52% in less than a month. Page impressions rose 181% in four weeks, with a projected 294% growth in three months. Over 10,000 new active customers were added to their database within weeks, and targeted email offers drove more than 300 extra diners and boosted daily sales by up to 4,000 dirhams.
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Purple helped PizzaExpress install guest WiFi in over 470 restaurants in the UK and Northern Ireland. In two years, PizzaExpress... saw 9.2 million customer visits and added 3.7 million unique users to their CRM through WiFi. The solution included a secure network, data capture, and analytics. PizzaExpress used these insights to personalize dining experiences and boost app downloads. Marketing campaigns drove more customer engagement and loyalty.
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Purple's WiFi analytics solution helped McDonald's Belgium offer fast, secure guest WiFi in over 80 restaurants. The new system reduced... on-site IT visits by 90%. Over 4 million successful WiFi logins occur each year. In the first two years, 2.5 million unique users were added to the CRM. The solution also boosted app downloads and improved the dining experience.
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Purple helped PizzaExpress UAE upgrade its guest WiFi across 14 restaurants. The new solution included WiFi analytics, a captive portal,... and social login. Facebook page likes rose by 52% in under a month. Page views jumped 181% in four weeks. Over 10,000 new active customers were added to the database. Targeted email offers drove up to 4,000 Dirham in daily sales.
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Purple helped Pizza Express install guest WiFi in over 470 restaurants across the UK and Northern Ireland. More than 9.2... million customer visits were recorded in the first 24 months. 3.7 million unique users joined the CRM through WiFi in two years. The solution enabled Pizza Express to collect demographic and behavioral data. This data powered targeted marketing and boosted app downloads. Personalized experiences increased customer engagement and loyalty.
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Purple's WiFi analytics solution helped McDonald's Belgium cut IT site visits by 90%. Over 2.5 million unique users registered for... guest WiFi in two years. The system enabled 4 million WiFi logins annually across 80 restaurants. McDonald's collected key customer data and promoted app downloads through personalized welcome pages. The new network improved guest experience and supported digital transformation.
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Purple's WiFi analytics helped McDonald's Belgium offer fast, free, and secure guest WiFi in over 80 restaurants. The solution enabled... the capture of 2.5 million unique users in two years and supported 8 million visits. IT site visits for WiFi issues dropped by 90%. Custom splash pages promoted app downloads and campaigns. The network became a tool for revenue generation and improved the dining experience.
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Purple's WiFi analytics platform helped McDonald's Bélgica offer fast, secure guest WiFi in over 80 restaurants. The solution enabled the... brand to capture key customer data and promote app downloads through personalized splash pages. McDonald's saw a 90% reduction in on-site IT engineer visits. Over 2.5 million unique users registered in the CRM within two years. The system supported more than 8 million restaurant visits since launch.
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Purple's WiFi analytics solution helped McDonald's Bélgica cut IT site visits by 90%. Over 2.5 million unique users registered on... the guest WiFi in two years. The system captured key customer data and promoted app downloads. More than 8 million restaurant visits were recorded since launch. Fast, secure WiFi improved the dining experience and enabled targeted marketing.
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Purple helped PizzaExpress UAE upgrade its guest WiFi across 14 restaurants. The new solution improved WiFi speed and reliability, and... enabled real-time customer analytics. PizzaExpress UAE saw a 52% increase in Facebook likes in less than a month. Page impressions rose by 181% in four weeks. The restaurant collected 10,000 new active customer contacts and boosted sales with targeted email offers.
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Purple helped PizzaExpress install guest WiFi in over 470 restaurants. In two years, PizzaExpress saw 9.2 million customer visits and... added 3.7 million unique users to their CRM. The solution used Meraki access points and Purple's analytics to collect customer data. PizzaExpress improved marketing campaigns and boosted app downloads with targeted offers. The new WiFi network increased customer loyalty and personalized dining experiences.
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Purple helped Resorts World Birmingham automate guest data collection at 43 locations. The platform enabled 1.7 million WiFi logins and... a 64% marketing opt-in rate. Resorts World Birmingham unified guest experiences and reduced manual marketing work by days. The team used LogicFlow and custom CRM integration for targeted campaigns. Guest complaints about connectivity dropped sharply after implementation.
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Purple helped Resorts World Birmingham automate guest WiFi data capture across 43 venues. The platform enabled 1.7 million logins and... a 64% marketing opt-in rate. Resorts World unified guest experiences and automated CRM data sync. The marketing team saved days of manual work. Guest complaints about connectivity dropped to nearly zero.
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Purple's guest WiFi and captive portal went live at Paignton Zoo in 2016. The zoo collected over 26,000 lines of... active customer data. 45,000 schoolchildren visit the zoo each year. 50% of users under 24 are protected by content filtering. The platform helps the zoo gather visitor demographics and send targeted marketing. Staff use the data to plan future campaigns and send automated emails with offers.
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Purple helped AGS एयरपोर्ट्स boost WiFi revenue with tiered bandwidth. Over 5.6 million passengers connect to airport WiFi each year.... AGS offered both free and premium WiFi, using Purple's tools to validate user emails and grow their marketing database. 2.5% of users paid for premium access, generating £284,388 in extra revenue. AGS saw an 842% ROI from this WiFi solution.
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Purple's guest WiFi and captive portal went live at Paignton Zoo in 2016. The zoo collected over 26,000 lines of... active customer data. 45,000 school children visit the zoo each year. 50% of users under 24 are protected by content filtering. The marketing team uses the data to send targeted offers and communications. Automated emails reward frequent visitors with coupons and incentives.
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Purple Unified Accounts helped The K Club boost its guest WiFi marketing opt-in rate from 42% to 81% in just one week. The resort wanted... more guests to opt in for marketing and a smoother sign-in for returning visitors. The upgrade made the opt-in screen more visible and streamlined the process for repeat guests. As a result, the marketable database grew nearly twice as fast. No incentives were needed, just a better guest journey.
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Purple helped Resorts World Birmingham automate data capture and boost customer engagement across 43 locations. The platform enabled 1.7 million... WiFi logins and a 64% marketing opt-in rate. Marketing teams now launch targeted campaigns quickly using LogicFlow and custom splash pages. CRM integration allows for precise audience segmentation and remarketing. Resorts World Birmingham eliminated manual marketing tasks and improved guest connectivity.
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Purple's guest WiFi and captive portal were deployed at Paignton Zoo in late 2016. The solution collected over 26,000 active... customer data lines and protected 50% of users under 24 with content filtering. Visitors enjoyed easy internet access, sharing photos, and social check-ins. The marketing team gained demographic insights and automated email campaigns with coupons and rewards. All customer data was exported to their CRM for targeted communications.
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Purple's MicroSurveys helped Brussels South Charleroi Airport save €2. 6 million by replacing manual surveys. The airport used guest WiFi...and real-time feedback tools to gather 89,845 survey responses from 689,615 unique users. This data revealed new flight destinations and improved passenger experience. The solution delivered a 10,630% ROI and boosted engagement and commercial partnerships.
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Purple helped Resorts World Birmingham automate guest WiFi data capture across 43 venues. The platform enabled 1.7 million logins and... a 64% marketing opt-in rate. Resorts World unified guest experiences and automated CRM data sync. The marketing team saved days of manual work. Guest complaints about connectivity dropped to nearly zero.
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Purple's guest WiFi and captive portal launched at Paignton Zoo in late 2016. The zoo collected over 26,000 active customer... data records. 50% of users under 24 were protected by content filtering. The solution let the zoo gather emails, demographics, and visit frequency. This data helped the marketing team send targeted offers and automate rewards. Visitors enjoyed fast, free WiFi and shared their experiences online.
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Purple's guest WiFi and captive portal were deployed at Paignton Zoo in late 2016. The solution collected over 26,000 active... customer data lines and protected 50% of users under 24 with content filtering. Visitors enjoyed fast, free WiFi, sharing photos and connecting on social media. The zoo's marketing team gained demographic insights and automated email campaigns with coupons and rewards. All customer data was exported to their CRM for targeted communications.
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Purple helped Harrods turn 581,317 annual WiFi logins into a 57X return on investment. Harrods used Purple's guest WiFi and... analytics to collect compliant customer data and drive loyalty program sign-ups. 38% of WiFi users opted in to marketing, and 4,453 joined Harrods Rewards. The solution enabled targeted re-marketing and increased customer engagement in-store and online.
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Purple helped Harrods turn 581,317 annual WiFi logins into a 57X return on investment. Harrods used Purple's guest WiFi and... analytics to collect compliant customer data and drive loyalty program sign-ups. 38% of WiFi users opted in to marketing, and 4,453 joined Harrods Rewards. The solution enabled seamless data capture and targeted re-marketing, boosting both in-store and online sales.
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Purple helped Under Armour triple its rewards program sign-ups using in-store guest WiFi. The new WiFi journey made it easy... for shoppers to connect with just an email. A branded splash page put rewards sign-up and app links front and center. Under Armour reached 3 million sign-ups, three times its goal. Guest WiFi connections grew 122% year over year. Authentication rates rose 30%, and marketing opt-ins increased by 8%.
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Purple's guest WiFi solution helped Michael Kors boost marketing opt-ins and CRM data. By adding a birthday field to the... WiFi sign-in, 87% of guests shared their date of birth. The API integration triggered automated birthday campaigns, leading to 1,775 purchases and €216,000 in revenue. The campaign achieved a 649% ROI and generated 32,000 leads in 12 months. 14% of leads joined the loyalty program.
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Purple helped Home Depot Mexico use in-store WiFi to identify over 127,000 customers across 27 stores. The solution captured first-party... data at WiFi login and used branded splash pages and micro-surveys. Home Depot Mexico collected more than 120,000 brand insight responses with a 96% survey response rate. The program recorded 973,000 customer journeys and delivered a $3.3 million MXN ROI in 2025. WiFi journeys also redirected 223,000 customers to the Home Depot website.
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Purple helped Harrods turn 581,317 annual guest WiFi logins into a 57X return on investment. Harrods used Purple to collect... customer data and drive loyalty program sign-ups. 38% of WiFi users opted in for marketing, and 4,453 joined Harrods Rewards. The solution enabled targeted remarketing and increased member spending by 6%. Harrods streamlined loyalty enrollment through a branded, frictionless WiFi experience.
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Grupo Sanborns used Purple and Telmex to transform in-store WiFi into a media channel. They launched 19 marketing campaigns with... automated, multilingual sign-in journeys. The program drove 11 million customer journeys and added 1.4 million new customers. Over 1.7 million survey responses and 539,000 video views were collected. The initiative delivered more than $88 million MXN in combined ROI, with 71% of WiFi users becoming credit card prospects.
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Purple helped Harrods turn 581,000 annual WiFi logins into a 57x return on investment. Harrods used Purple's guest WiFi and... analytics to collect customer data and promote its loyalty program. 38% of WiFi users opted in for marketing, and 4,453 joined Harrods Rewards. The solution drove more loyalty signups and higher spending from members. Harrods built a database of over 3.6 million contacts for ongoing marketing.
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Purple helped Harrods turn 581,317 annual guest WiFi logins into a 57X ROI. Harrods used Purple to collect compliant customer... data and drive loyalty program sign-ups. 38% of WiFi users opted in for marketing, and 4,453 joined Harrods Rewards. The solution enabled targeted remarketing and increased member spending by 6%. Harrods built a database of over 3.6 million contacts for ongoing campaigns.
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Purple helped the Municipality of Hermosillo connect over 214,000 citizens with free public WiFi across 216 locations. In 2025, the... network enabled 1.475 million citizen journeys and delivered a $18.2 million MXN ROI. The city used branded WiFi journeys and first-party data capture to understand and engage users. 73% of users were under 34, making it a key channel for reaching young residents. Over 370,000 sessions redirected citizens to the municipality's YouTube channel.
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Purple helped the Municipality of Puebla deliver free public WiFi across 685 locations. Over 301,000 citizens connected, with 2.4 million... WiFi journeys in 2025. The city used branded citizen journeys and first-party data capture to understand and reach users. 71% of users were under 34, making it a youth-driven channel. Puebla saw a measured ROI of over $25.6 million MXN from the citywide network.
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Purple delivered a city-wide public WiFi network for Newcastle City Council. The solution provided free, secure connectivity for residents, visitors,... students, and 1,000 local businesses. Since launch, there have been over 2.3 million logins and an 88% authentication rate. Purple supplied £120,000 in free WiFi hardware to local SMEs. Real-time analytics and seamless roaming improved digital inclusion and urban management.
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The University of Washington (UW) has expanded access to Purple's enterprise AI platform to students, following a delayed launch initially intended for February. The platform, now... institutionally supported, offers advanced AI capabilities within a secure university-managed setting. This rollout concludes a five-month deployment process, addressing public criticism and ensuring student data privacy.
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The University of Washington has launched Purple, a generative AI tool designed to aid students in learning, creativity, and research. This institutionally supported... tool provides secure access to advanced AI capabilities, aligning with UW's commitment to responsible innovation and privacy. Purple assists with brainstorming, organizing study materials, and understanding complex concepts, enhancing the educational experience.
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Purple Group, owner of EasyEquities, is acquiring Australian start-up Telescope AI for $10. 75 million. Telescope AI's technology, which supports...AI-powered investment discovery and compliance infrastructure, will be integrated across Purple's product stack. The acquisition aims to enhance Purple's enterprise revenue streams and expand its global B2B partnerships.
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SentinelOne has integrated Purple AI into its Singularity Platform, enabling autonomous threat detection and response. This integration allows security operations... to function without human intervention, enhancing efficiency. The move is part of SentinelOne's strategy to scale AI security solutions, providing security teams with advanced autonomous investigation capabilities.
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Purple has transformed Resorts World Birmingham's guest engagement by implementing its advanced Wi-Fi solutions, capturing over 630,000 unique user profiles. The integration of... Purple's LogicFlow automation software and CRM has enhanced marketing efficiency, achieving a 64% opt-in rate and eliminating connectivity complaints. This case study highlights the digital transformation and improved communication channels at the leisure destination.
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