Purple Guest WiFi Overview

Discover comprehensive insights into Purple Guest WiFi. Learn more about product features, capabilities and expert reviews based on 14 insights and explore use-cases showcasing how Purple Guest WiFi enhances Social media analytics and drives growth.

Here's the scoop on Purple Guest WiFi! We've gathered over 14 insights from folks who use it, and know it inside out—from peer reviews to customer testimonials and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Do you need to check if Purple Guest WiFi is right for your needs? Our Cuspera AI engine can evaluate how Purple Guest WiFi fits your specific business needs, industry, and context. Get your personalized assessment report today.

Purple Guest WiFi supports business activities such as:

  • Social Media Analytics
  • Engaging On Social Media

Purple Guest WiFi can help you with many business goals, such as Improve Brand Engagement. It can help manage these activities if you use Social Media Website and Promotions for these needs.

Purple Guest WiFi Retail Vertical is its biggest customer base.

Purple Guest WiFi Reviews

11 buyers and buying teams have used Cuspera to assess how well Purple Guest WiFi solved their business needs. Cuspera uses 14 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific business needs.

Business Priorities

Improve Brand Engagement is the most popular business priority peers achieved using Purple Guest WiFi.

Other priorities:

See all business priorities See less business priorities

Use Cases

Peers recommend Social Media Analytics , Engaging On Social Media , as the business use cases that they have been most satisfied while using Purple Guest WiFi.

See all use cases

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Social Media Analytics with Social Media

3.70/5 ★

Read Reviews (2)

"...Maintain social distancing in your venue with Purple's Social Responsibility Dashboard Manage every step of your guest WiFi experience, from login methods and beautifully designed splash pages, to branding, promotions and advertising...." Guest WiFi - Leading Providers of Guest WiFi Solutions
Engaging On Social Media with Social Media

3.69/5 ★

Read Reviews (2)

"...Maintain social distancing in your venue with Purple's Social Responsibility Dashboard Manage every step of your guest WiFi experience, from login methods and beautifully designed splash pages, to branding, promotions and advertising...." Guest WiFi - Leading Providers of Guest WiFi Solutions
PEER EXPERIENCES
Social Media Analytics with Social Media

3.70/5 ★

Read Reviews (2)

"...Maintain social distancing in your venue with Purple's Social Responsibility Dashboard Manage every step of your guest WiFi experience, from login methods and beautifully designed splash pages, to branding, promotions and advertising...." Guest WiFi - Leading Providers of Guest WiFi Solutions
Engaging On Social Media with Social Media

3.69/5 ★

Read Reviews (2)

"...Maintain social distancing in your venue with Purple's Social Responsibility Dashboard Manage every step of your guest WiFi experience, from login methods and beautifully designed splash pages, to branding, promotions and advertising...." Guest WiFi - Leading Providers of Guest WiFi Solutions

Customer Stories

McDonald’s Belgium - Hospitality

McDonald’s Belgium wanted to improve the dining experience and collect customer data. They also wanted to promote their app and fix poor WiFi connections. They used Purple’s WiFi analytics solution i...n over 80 restaurants. Customers could log in easily and see custom splash pages. McDonald’s collected key data and promoted their app. They saw a 90% drop in IT engineer site visits, 4 million WiFi logins per year, and 2.5 million unique users in two years.

Read more →

Harrods - Retail

Harrods wanted more customers to join their loyalty program. They used Purple's guest WiFi to collect customer data and promote the program. Over 581,000 people logged into the WiFi in one year. 38% ...of users agreed to get marketing messages. The value of purchases from these users gave a 54X return on investment. Over 4,400 people signed up for the loyalty program through the WiFi.

Read more →

VCU Health - Hospital & Health Care

VCU Health had many buildings and parking areas in downtown Richmond. Patients and visitors found it hard to get to the right place quickly. VCU Health used Purple’s digital wayfinding and a blue-dot... mobile app. The app covers all 8 buildings and helps people find their way from home to their appointment. It gives turn-by-turn directions and helps visitors find facilities. VCU Health sees about 850,000 outpatient visits each year.

Read more →

Walmart Canada - Retail

Walmart Canada wanted to give customers fast, free, and secure guest WiFi in over 400 stores. They needed a solution that kept customer privacy and made logging in easy after the first visit. Purple ...installed their solution on 18,900 Cisco access points. Customers could connect with one click and see the login in their own language. In the first year, over 7.2 million unique users logged in, with 120 million visits to the WiFi network.

Read more →

PizzaExpress - Hospitality

PizzaExpress wanted to improve the customer experience and support their digital transformation. They needed to drive customers to use their app and collect more customer data. Purple installed their... solution across 1024 Meraki access points in 470+ restaurants. Diners got secure WiFi and PizzaExpress collected demographic and behavioral data. In two years, they saw 9.2 million customer visits and 3.7 million unique users added to their CRM. They also saw a spike in app downloads and increased customer engagement.

Read more →

Croydon Health Services - Hospital & Health Care

Croydon Health Services had a problem with staff losing time helping visitors find their way. Staff lost 633 hours each day, costing £2.1 million a year. They used Purple’s digital wayfinding solutio...n with a mobile app, web platform, and kiosks. Since using the solution, they saved 80,000 hours of staff time. They also saved £730,812 in missed appointment costs. The total savings reached £1.2 million.

Read more →

Based on peer insights

Cuspera recommends Purple Guest WiFi for

Use Cases Social Media Analytics , Engaging On Social Media
Medium Social Media, Website, Promotions
Business Priority Improve Brand Engagement
Industries Retail, Restaurants

Popular Business Setting

for Purple Guest WiFi

Top Industries

  • Retail
  • Restaurants

Popular in

IT and Other Capabilities

for Purple Guest WiFi

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

3.86/5 ★

Read Reviews (3)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

3.86/5 ★

Read Reviews (3)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
CAPABILITIES (OTHER) RATINGS AND REVIEWS
Custom Reports

3.86/5 ★

Read Reviews (3)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
Custom Reports

3.86/5 ★

Read Reviews (3)

Software Failure Risk Guidance

?

for Purple Guest WiFi

Top Failure Risks for Purple Guest WiFi

Vendor Profile Details

Company Name

Purple Wifi Ltd

Company Website

https://purple.ai/

HQ Location

Meadowbank House, Meadowbank Business Park, Tweedle Way, Chadderton, Oldham, OL9 7LD, GB

Employees

51-100

Social

Facebook Linkedin Twitter

Financials

SERIES A