Customer stories

Product Business Settings

Outbrain is popular in Marketing And Advertising, Pharmaceuticals, and Retail industries and is widely used by Mid Market, Small Business, and Enterprise.

Integrations

Marketing Data Intelligence
Customer Data Platform
Tag Management
Cross Channel Advertising

Outbrain Product Overview

Outbrain leverages AI prediction technology to connect businesses with engaged audiences, enhancing marketing and publisher outcomes. By processing over a billion engagement signals each minute, Outbrain provides advertisers with precise audience targeting capabilities. This data-driven approach ensures accountable results throughout the marketing funnel, offering dependable monetization and deeper audience engagement. Businesses benefit from Outbrain's ability to predict user engagement, driving impactful connections with audiences. Trusted by industry leaders, Outbrain stands out in content marketing, delivering measurable success and insights that help advertisers optimize their strategies.

How satisfied the customers are with Outbrain use-cases

Reviews

"Our mission is to support quality journalism by helping local media companies of all sizes have access to best-in-class business and technology platforms. Partnering with Outbrain is a natural synergy." - Fran Wills
"We’re delighted to welcome Outbrain as a partner of Nine. Outbrain as a partner of Nine. Outbrain’s proprietary technology and solutions will offer yet another vehicle for advertisers looking to reach the unique and premium audience within our digit...al ecosystem." - Michael Stephenson

Outbrain Customer Insights, Testimonials and Case Studies

What makes Outbrain ideal for Content Management?

What solutions does Outbrain provide for Communication Management?

What Are the key features of Outbrain for Engagement Management?

Why is Outbrain the best choice for Social Media Management?

What is Outbrain?

Outbrain is a Content Marketing Software. Outbrain is a content discovery platform designed to connect marketers, publishers and consumers around the globe. It works by drawing data-driven connections between interests and actions.

This native advertising platform allows users to create ad campaigns and use a set of complex algorithms to organically personalize content in order to be featured on premium media sites. Content such as videos, articles and infographics from different industries are accepted, including technology, fashion, business, politics, literature, science and more.

Outbrain has a user-friendly interface that provides real-time updates and reporting. It has a detailed activity dashboard from where users can track, manage and optimize campaigns through real-time data and analytics.

What is Outbrain used for?

Outbrain is a Content Marketing Software mainly used by its customers to Acquire Customers and Build Brand Awareness by Advertisement, Content Management and Communication Management .

What are the top features of Outbrain?

SEM, Dashboard and Personalization are some of the top features of Outbrain.

Who uses Outbrain?

Outbrain is used by Marketing And Advertising, Pharmaceuticals and Retail among other industries.

What are Outbrain alternatives?

Outgrow, Topic, Renderforest Video and Opinion Stage are popular alternatives for Outbrain.

Where is Outbrain located?

Outbrain is headquartered at 111 W 19th St, 3th floor, New York, 10011, US.

63 buyers and buying teams have used Cuspera to assess how well Outbrain solved their Content Marketing needs. Cuspera uses 2020 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Content Marketing needs.

CUSTOMERS TESTIMONIALS
Outbrain testimonial

Fran Wills

CEO of the

Local Media Consortium
Our mission is to support quality journalism by helping local media companies of all sizes have access to best-in-class business and technology platforms. Partnering with Outbrain is a natural synergy. Testimonial By Fran Wills
Outbrain testimonial

Michael Stephenson

Chief Sales Officer

Nine
We’re delighted to welcome Outbrain as a partner of Nine. Outbrain as a partner of Nine. Outbrain’s proprietary technology and solutions will offer yet another vehicle for advertisers looking to reach the unique and premium audience within our digital ecosystem. Testimonial By Michael Stephenson
Outbrain testimonial

Placido Balmaseda

General Director

WEMASS
We are confident that our publishers will creat lasting relationships with readers and increase revenue opportunities as a result of this partnership. Testimonial By Placido Balmaseda
CUSTOMERS TESTIMONIALS
Outbrain testimonial

Fran Wills

CEO of the

Local Media Consortium
Our mission is to support quality journalism by helping local media companies of all sizes have access to best-in-class business and technology platforms. Partnering with Outbrain is a natural synergy. Testimonial By Fran Wills
Outbrain testimonial

Michael Stephenson

Chief Sales Officer

Nine
We’re delighted to welcome Outbrain as a partner of Nine. Outbrain as a partner of Nine. Outbrain’s proprietary technology and solutions will offer yet another vehicle for advertisers looking to reach the unique and premium audience within our digital ecosystem. Testimonial By Michael Stephenson
Outbrain testimonial

Placido Balmaseda

General Director

WEMASS
We are confident that our publishers will creat lasting relationships with readers and increase revenue opportunities as a result of this partnership. Testimonial By Placido Balmaseda

TORRAS - Consumer Electronics

TORRAS used Outbrain’s bid automation to reach high-value users in Germany and Japan. The campaign focused on capturing users interested in tech accessories. Outbrain’s Carousel format made each prod...uct stand out and improved conversion rates. TORRAS achieved a 230% ROI and reduced CPA by 90% compared to social channels. The results helped TORRAS grow its e-commerce business and secure valuable customers.

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Detroit Pistons - Sports

Teads helped the Detroit Pistons boost ticket sales with a performance-driven ad campaign. The campaign used Teads Studio creative, predictive targeting, and premium media inventory. The Pistons saw ...a 453% increase in impressions and a 3.7x return on ad spend. CPM efficiencies improved by 83%. The campaign achieved a 3.7% conversion rate for ticket sales.

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Coca-Cola - Consumer Goods - Large

Teads helped Coca-Cola boost brand awareness for its “Share a Coke” campaign in Serbia. The omnichannel strategy used CTV HomeScreen and InRead video ads. CTV HomeScreen achieved a 0.85% CTR, four ti...mes higher than the benchmark, and 1.5 million impressions. InRead video saw a 70% completion rate and 8.3 seconds average in-view time. The campaign drove strong engagement and reconnected consumers with the brand.

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DKV - Insurance

Zemanta by Outbrain helped DKV, a leading European health insurance provider, improve its lead generation. DKV used Zemanta's native format and predictive technology to reach high-performing audience... segments. The campaign achieved a 23.7% lower cost per lead compared to display ads. Leads increased by 19% versus display and by 60% month over month. DKV now relies on Outbrain to boost campaign performance.

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Lubinski Group - Automotive

Onyx Brand Studio helped Lubinski Group launch the DS-4 in Israel. The team created a custom digital experience with interactive cards and a video to showcase the car. The campaign achieved a 7.73% e...ngagement rate. Sales conversions were 10% higher than Facebook. Cost per acquisition was 19.4% lower than other open web platforms. Cost per lead was 11% lower than other open web platforms. The campaign drove the best conversions-to-orders compared to all other channels.

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Maverick Media - Marketing And Advertising

Outbrain helped Maverick Media boost total sales to 465K through its open web advertising platform. Maverick Media saw a 50% expected revenue growth in 2022 compared to 2021. The Outbrain Affiliate H...ub gave Maverick Media automation tools and expert support. This partnership improved campaign approvals and content deployment. Maverick Media values Outbrain for premium traffic quality and strong ROI.

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Outbrain 2023 Recap

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Peers used Outbrain for advertisement and content management

Outbrain Competitors

Outbrain Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.77/5 ★

Read Reviews (2)
Analytics

3.76/5 ★

Read Reviews (64)
Custom Reports

3.42/5 ★

Read Reviews (238)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.77/5 ★

Read Reviews (2)
Analytics

3.76/5 ★

Read Reviews (64)
Custom Reports

3.42/5 ★

Read Reviews (238)

Outbrain Integrations

Outbrain integrates with a wide range of software applications through its robust data import and export capabilities.

Data Export

4.03/5 ★

Read Reviews (68)
Data Import

2.55/5 ★

Read Reviews (100)

Improvado

4.54 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Faraday AI Platform

3.93 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Amperity Customer Data Management

4.42 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Integrate.io

4.0 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Adroll

3.95 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Software Failure Risk Guidance

?

for Outbrain

Overall Risk Meter

Low Medium High

Top Failure Risks for Outbrain

Outbrain Inc News

Product
 

Teads Unveils Global Sports Research Highlighting a Year-Round Attention Opportunity for Brands

Teads released a global study revealing how sports events drive cross-screen engagement and brand impact. The research shows 56% of sports viewers use a second screen, and 49% are more likely to purchase from brands advertising consistently across platforms. The findings highlight the importance of integrated advertising strategies during sports events for enhanced brand discovery and consumer engagement.

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Financial
 

Teads posts $350M goodwill write-down as CTV surpasses $100M mark

Teads Holding Co. reported a $352.1 million goodwill write-down due to integration costs from its $900 million merger. Despite this, connected television (CTV) revenue surpassed $100 million, growing 55% in Q4 2025. The company highlighted exclusive partnerships with LG and Samsung for CTV expansion. Adjusted EBITDA reached $36.5 million, with a full-year 2026 target of $100 million. Teads is focusing on AI integration to enhance campaign outcomes and reduce costs.

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Financial
 

Teads Holding Co. Announces Fourth Quarter and Full Year 2025 Results

Teads Holding Co. announced its financial results for Q4 and full year 2025, showing a 50% increase in quarterly revenue to $352.2 million and a 46% increase in annual revenue to $1.3 billion, largely due to its acquisition by Outbrain. Despite a net loss of $428.2 million in Q4, Teads reported positive adjusted EBITDA and highlighted strategic restructuring and leadership changes aimed at future growth.

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Financial
 

Teads Holding Co. (TEAD) Q4 Earnings and Revenues Top Estimates

Teads Holding Co. reported Q4 earnings of $0.1 per share, exceeding expectations of a $0.19 loss, with revenues of $151.83 million surpassing estimates by 2.73%. This marks a significant improvement from last year's earnings and revenue figures. The company's stock has risen by 24.8% year-to-date, outperforming the S&P 500.

Read more →

Outbrain Inc Profile

Company Name

Outbrain Inc

Company Website

https://www.outbrain.com/

Year Founded

2006

HQ Location

111 W 19th St, 3th floor, New York, 10011, US

Employees

501-1000

Social

Facebook Linkedin Twitter

Financials

PRIVATE