Twilio Programmable SMS Overview

Twilio-programmable-sms allows sending and receiving texts via trusted APIs on MessagingX. It supports two-way transactional SMS for commerce, notifications, and customer interactions with high deliverability.

Use Cases

Customers recommend Engaging And Following Up, Sending & Publishing Communications, Tracking & Monitoring Communications, as the business use cases that they have been most satisfied with while using Twilio Programmable SMS.

Other use cases:

  • Measuring Net Promoter Score
  • Onboarding
  • Relationship Management
  • Generation Of New Leads
  • Order Management
  • Products & Pricelist Management
  • Lifetime Value Management
See all use cases See less use cases

Business Priorities

Improve ROI and Acquire Customers are the most popular business priorities that customers and associates have achieved using Twilio Programmable SMS.

Other priorities:

  • Enhance Customer Relationships
  • Enter New Markets Internationally Or Locally
  • Grow Market Share
See all business priorities See less business priorities

Twilio Programmable SMS Use-Cases and Business Priorities: Customer Satisfaction Data

Twilio Programmable SMS works with different mediums / channels such as Text SMS. E-Mail. and Promotions.

Twilio Programmable SMS's features include Alerts: Popups & Notifications, Ticketing, and Personalization. and Twilio Programmable SMS support capabilities include 24/7 Support, Chat Support, Phone Support, etc. also Twilio Programmable SMS analytics capabilities include Custom Reports, and Analytics.

Reviews

"Twilio's cloud model and flexibility also allows us to constantly improve the customer experience without long lead times." - Scott Post

Peer review evidence (same sources as the product rating summary)

"...Engage customers globally with reliable SMS messaging...." SMS API
"...When we scale out, especially when we have the big sales like Black Friday or a couple of the major sales that we have throughout the year, we scale our infrastructure and at some point we hit Twilio SendGrid over 100,000 times per hour for sending emails, and so far it s been super reliable...." Case Study TOURRADAR
"...Monitor and troubleshoot message delivery and engagement with real-time analytics. ..." SMS API

Twilio Programmable SMS, ChurnZero, Sinch, TalkToTheManager, Front, etc., all belong to a category of solutions that help Customer Success Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Twilio Programmable SMS

Top Industries

  • Internet
  • Transportation/Trucking/Railroad
  • Information Technology and Services

Popular in

Twilio Programmable SMS is popular in Internet, Transportation/Trucking/Railroad, and Information Technology And Services and is widely used by

Twilio Programmable SMS Customer wins, Customer success stories, Case studies

How does Twilio Programmable SMS address your Engaging And Following Up Challenges?

Why is Twilio Programmable SMS the best choice for Sending & Publishing Communications?

11 buyers and buying teams have used Cuspera to assess how well Twilio Programmable SMS solved their Customer Success Platform needs. Cuspera uses 263 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Success Platform needs.

CUSTOMERS TESTIMONIALS
Twilio Programmable SMS testimonial

Scott Post

software developer

Hulu

Twilio's cloud model and flexibility also allows us to constantly improve the customer experience without long lead times. Testimonial By Scott Post
Twilio Programmable SMS testimonial

Amit Shah

CMO

1-800 Flowers.com

Integrating Twilio really helped us unify our ability and learning around building delightful customer experiences. Testimonial By Amit Shah
Twilio Programmable SMS testimonial

Fred Frimpong

Deputy General Manager

FIDO Micro Credit

Studio and Functions let us initiate almost all of our communications with customers from a single point. It saved us thousands of hours of development time. Testimonial By Fred Frimpong
CUSTOMERS TESTIMONIALS
Twilio Programmable SMS testimonial

Scott Post

software developer

Hulu

Twilio's cloud model and flexibility also allows us to constantly improve the customer experience without long lead times. Testimonial By Scott Post
Twilio Programmable SMS testimonial

Amit Shah

CMO

1-800 Flowers.com

Integrating Twilio really helped us unify our ability and learning around building delightful customer experiences. Testimonial By Amit Shah
Twilio Programmable SMS testimonial

Fred Frimpong

Deputy General Manager

FIDO Micro Credit

Studio and Functions let us initiate almost all of our communications with customers from a single point. It saved us thousands of hours of development time. Testimonial By Fred Frimpong
 

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Intuit continues powering prosperity around the world with the help of Twilio Verify

Intuit expanded its global SMS verification capabilities by implementing Twilio Verify in over 200 countries within three months. This partnership enhanced Intuit's ability to provide secure and effi...cient authentication, achieving a 94% deliverability rate. Twilio Verify offered speed, compliance, scalability, and operational efficiency, supporting Intuit's mission to deliver financial prosperity worldwide.

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Vacasa - Real Estate - Large

Portland, USA

Vacasa used Twilio Segment to unify customer data and personalize marketing campaigns. They implemented SMS and email to deliver timely check-in codes and promotional messages. With SendGrid, Vacasa ...built targeted email programs and improved campaign performance. Personalized campaigns led to 3-10x more guest bookings and over 21% open rates on emails. Segment enabled smarter decisions and higher engagement across channels.

 

Stripe - Financial Services - Large

San Francisco, USA

Stripe uses Twilio Verify to handle nearly 70% of its user authentication processes. The company needed a secure, reliable way to verify users without adding friction. With Twilio, Stripe improved lo...gin success rates in the US by 6 points and increased authentication rates in India from 70% to 86%. Twilio's high deliverability rates reduced Stripe's support costs. Stripe relies on Twilio to keep millions of users safe and to scale its global payments platform.

 

Resy - Hospitality - Medium

New York, USA

Resy used Twilio Messaging to automate guest reservations and confirmations for restaurants. With Twilio, Resy sends over 21 million messages monthly, helping restaurants reduce no-show rates to belo...w 3%. Restaurants can customize guest communications and manage waitlists in real time. Twilio's APIs also enable secure account verification and fast, reliable messaging. Resy’s partnership with Twilio supports a seamless booking experience for over 35 million users.

lightning

Peers used Twilio Programmable SMS for engaging and following up and sending & publishing communications

Twilio Programmable SMS Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

4.18/5

Read Reviews (14)
Analytics

3.97/5

Read Reviews (7)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

4.18/5

Read Reviews (14)
Analytics

3.97/5

Read Reviews (7)

Twilio Programmable SMS Integrations

Twilio Programmable SMS integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import
Data Export

Few API Integrations for Twilio Programmable SMS

Software Failure Risk Guidance

?

for Twilio Programmable SMS

Overall Risk Meter

Low Medium High

Top Failure Risks for Twilio Programmable SMS

Twilio Inc. News

Financial

Twilio Inc-Aktie (US90138F1021): Quartalszahlen, Profitabilittsfokus ...

Twilio reported its latest quarterly results in May 2026, emphasizing a shift towards profitability and platform business. The company is focusing on high-margin applications and customers with higher lifetime value while reducing less profitable messaging volumes. This strategic pivot aims to enhance Twilio's profitability amid changing investor expectations, highlighting the importance of communication APIs and platform solutions for sustainable growth.

Financial

Twilio Inc-Aktie (US90138F1021): Wachstum mit Profit ...

Twilio has released its latest quarterly financial results, emphasizing a shift towards profitable growth. The company highlights efficiency programs and cost control measures to improve margins. Twilio's business model focuses on cloud-based communication services, including SMS, voice, and email APIs, with a growing emphasis on data-driven customer engagement solutions.

Awards

Twilio Maintains Leader Status in Gartner's 2026 CPaaS Magic Quadrant

Twilio has been named a Leader in Gartner's 2026 CPaaS Magic Quadrant for the fourth consecutive year, excelling in Ability to Execute. The recognition highlights Twilio's strategic focus on AI-driven communication solutions, including Voice AI and Agentic Platform Capabilities, reinforcing its leadership in the CPaaS market.

Partnership

Twilio Inc stock (US90138F1021): Strategic partnership ...

Twilio has formed a multi-year strategic partnership with AEG to enhance fan engagement in ticketing, sports, and live entertainment. This collaboration focuses on personalized fan experiences, leveraging Twilio's cloud communications platform to improve customer interactions across various sectors.

Twilio Inc. Profile

Company Name

Twilio Inc.

Year Founded

2008

HQ Location

375 Beale Street, Suite 300, San Francisco, CA 94105

Employees

1001-5000

Social

Financials

IPO