Twilio Programmable SMS Overview

Twilio-programmable-sms allows sending and receiving texts via trusted APIs on MessagingX. It supports two-way transactional SMS for commerce, notifications, and customer interactions with high deliverability.

Use Cases

Customers recommend Engaging And Following Up, Sending & Publishing Communications, Tracking & Monitoring Communications, as the business use cases that they have been most satisfied with while using Twilio Programmable SMS.

Other use cases:

  • Measuring Net Promoter Score
  • Onboarding
  • Relationship Management
  • Generation Of New Leads
  • Order Management
  • Products & Pricelist Management
  • Lifetime Value Management
See all use cases See less use cases

Business Priorities

Improve ROI and Acquire Customers are the most popular business priorities that customers and associates have achieved using Twilio Programmable SMS.

Other priorities:

  • Enhance Customer Relationships
  • Enter New Markets Internationally Or Locally
  • Grow Market Share
See all business priorities See less business priorities

Twilio Programmable SMS Use-Cases and Business Priorities: Customer Satisfaction Data

Twilio Programmable SMS works with different mediums / channels such as Text SMS. E-Mail. and Promotions.

Twilio Programmable SMS's features include Alerts: Popups & Notifications, Ticketing, and Personalization. and Twilio Programmable SMS support capabilities include 24/7 Support, Chat Support, Phone Support, etc. also Twilio Programmable SMS analytics capabilities include Custom Reports, and Analytics.

Reviews

"The ability to connect remotely has been increasingly important for both businesses and consumers. And in today’s climate, the need for social distancing means that seamless remote connection is no longer a nice-to-have. It’s a must have." - John Federman

Peer review evidence (same sources as the product rating summary)

"...trusted communications brought to the company including increasing the company s NPS significantly TourRadar engaged Twilio SendGrid to power their email communications...." Case Study TOURRADAR
"...When we scale out, especially when we have the big sales like Black Friday or a couple of the major sales that we have throughout the year, we scale our infrastructure and at some point we hit Twilio SendGrid over 100,000 times per hour for sending emails, and so far it s been super reliable...." Case Study TOURRADAR
"...Monitor and troubleshoot message delivery and engagement with real-time analytics. ..." SMS API

Twilio Programmable SMS, ChurnZero, Sinch, TalkToTheManager, Front, etc., all belong to a category of solutions that help Customer Success Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Twilio Programmable SMS

Top Industries

  • Internet
  • Transportation/Trucking/Railroad
  • Information Technology and Services

Popular in

Twilio Programmable SMS is popular in Internet, Transportation/Trucking/Railroad, and Information Technology And Services and is widely used by

Twilio Programmable SMS Customer wins, Customer success stories, Case studies

Why is Twilio Programmable SMS the best choice for Engaging And Following Up?

How does Twilio Programmable SMS address your Sending & Publishing Communications Challenges?

11 buyers and buying teams have used Cuspera to assess how well Twilio Programmable SMS solved their Customer Success Platform needs. Cuspera uses 263 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Success Platform needs.

CUSTOMERS TESTIMONIALS
Twilio Programmable SMS testimonial

John Federman

CEO

JRNI

The ability to connect remotely has been increasingly important for both businesses and consumers. And in today’s climate, the need for social distancing means that seamless remote connection is no longer a nice-to-have. It’s a must have. Testimonial By John Federman
Twilio Programmable SMS testimonial

Gene Schriver

President & CEO

GLOBO

The fact that we can make the user experience so much better—from the UX and platform to the data and reporting—has directly fueled our growth. Testimonial By Gene Schriver
Twilio Programmable SMS testimonial

Steph Robotham

CHIEF MARKETING OFFICER

Iterable

Our customers deliver highly relevant, personalized messages across multiple channels using Iterable. We partner with Twilio to enable and scale our customers’ SMS outreach. Testimonial By Steph Robotham
CUSTOMERS TESTIMONIALS
Twilio Programmable SMS testimonial

John Federman

CEO

JRNI

The ability to connect remotely has been increasingly important for both businesses and consumers. And in today’s climate, the need for social distancing means that seamless remote connection is no longer a nice-to-have. It’s a must have. Testimonial By John Federman
Twilio Programmable SMS testimonial

Gene Schriver

President & CEO

GLOBO

The fact that we can make the user experience so much better—from the UX and platform to the data and reporting—has directly fueled our growth. Testimonial By Gene Schriver
Twilio Programmable SMS testimonial

Steph Robotham

CHIEF MARKETING OFFICER

Iterable

Our customers deliver highly relevant, personalized messages across multiple channels using Iterable. We partner with Twilio to enable and scale our customers’ SMS outreach. Testimonial By Steph Robotham
 

Age UK - Nonprofit - Large

Twilio Flex: the technology powering human connection

London, UK

Age UK has adopted Twilio Flex to enhance its Telephone Friendship Service, consolidating multiple telephony systems into a single, scalable platform. This cloud-based solution ensures privacy, opera...tional reliability, and seamless communication, allowing volunteers to focus on supporting vulnerable individuals. Twilio Flex's adaptability and robust features help Age UK tackle loneliness among older people effectively.

Read on →
 

Car Finance 247 - Automotive - Medium

Twilio Sees Voice AI Adoption Surge 50%+ Amid Growing CX Buyer Caution

Manchester, UK

Twilio reports a significant 50% YoY increase in the adoption of its voice AI technology, highlighting its integration into customer service workflows. Car Finance 247, a notable customer, has levera...ged Twilio's AI assistant, Carla, to handle 300,000 conversations, resulting in faster lead conversion and increased revenue. This trend underscores the growing role of AI in enhancing customer interactions and optimizing business outcomes.

Read on →
 

Guinness Price Index - Consumer Insights - Small

From Idea to Index: How Twilio Voice and AI Helped Bring the Guinness Price Index to Life

Twilio's programmable voice technology powered the Guinness Price Index, a project by Matt Cortland, using AI-powered calls to map pint prices across the UK and Ireland. This initiative highlights Tw...ilio's role in enabling scalable, real-world applications of AI and communications APIs, demonstrating the potential of voice as a key AI interface.

Read on →
 

Reddit - Internet - Large

San Francisco, USA

Reddit used Twilio Verify and Lookup APIs to improve user authentication. They replaced password-based logins with SMS one-time passcodes. This made it easier for users to sign up and log in. In 2023..., Reddit saw a 14% increase in mobile signups. Twilio’s Lookup API helped reduce costs by sending codes only to valid numbers. Fraud Guard also helped block suspicious SMS activity.

 

Lime - Transportation/Trucking/Railroad - Large

San Francisco, USA

Lime used Twilio Verify Fraud Guard to stop SMS pumping fraud during new user sign-ups. The company saved $100,000 annually by blocking fake accounts and reducing SMS costs. Lime rolled out Twilio Ve...rify globally in just four weeks. The solution improved account security and made onboarding smoother for riders. Twilio Verify also helped Lime meet regulatory requirements and manage phone numbers more efficiently.

 

Duolingo - Education - Medium

Pittsburgh, USA

Duolingo used Twilio Verify to boost app engagement and secure contact syncing. The language learning app wanted to make it easier for users to find and connect with friends. Twilio Verify let Duolin...go validate user identities with phone numbers and sync contacts safely. This led to 100,000 more active users per day, an 18% increase in users following and becoming social, and a 1% rise in learning activity. The integration improved both security and the social experience for learners.

lightning

Peers used Twilio Programmable SMS for engaging and following up and sending & publishing communications

Twilio Programmable SMS Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

4.18/5

Read Reviews (14)
Analytics

3.97/5

Read Reviews (7)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

4.18/5

Read Reviews (14)
Analytics

3.97/5

Read Reviews (7)

Twilio Programmable SMS Integrations

Twilio Programmable SMS integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import
Data Export

Few API Integrations for Twilio Programmable SMS

Software Failure Risk Guidance

?

for Twilio Programmable SMS

Overall Risk Meter

Low Medium High

Top Failure Risks for Twilio Programmable SMS

Twilio Inc. News

Product

US Branded Calling is now generally available from Twilio

Twilio has launched its US Branded Calling service, now generally available, which enhances customer trust by displaying verified business names and logos during calls. This service integrates with Twilio's existing communication platform, offering businesses a centralized way to manage branded calls, improve call answer rates, and streamline operational workflows.

Product

Deliver Secure and Reliable OTPs with Twilio Verify and PingOne

Twilio Verify now integrates with PingOne, enhancing OTP delivery for multi-factor authentication. This integration helps reduce fraud and improve user authentication by leveraging Twilio's global sender management and intelligent fallback features. Businesses can streamline security processes and ensure reliable OTP delivery across multiple channels.

Financial

Twilio Announces Second Quarter 2026 Results

Twilio reported its second quarter 2026 financial results, with a revenue of $1.50 billion, marking a 22% year-over-year increase. The company achieved a GAAP income from operations of $85 million and a non-GAAP income of $285 million. Twilio also repurchased $66 million in shares during this period and raised its full-year revenue growth forecast.

Product

Announcing Twilio Lookup Line Status Public Beta: Verify Number Deliverability Before You Send

Twilio has launched the public beta of its Lookup Line Status API, allowing businesses to verify phone number deliverability before sending messages. This tool provides real-time carrier insights, helping optimize messaging workflows by ensuring messages reach valid and active numbers. It aims to reduce wasted spend, protect sender reputation, and improve database hygiene.

Twilio Inc. Profile

Company Name

Twilio Inc.

Year Founded

2008

HQ Location

375 Beale Street, Suite 300, San Francisco, CA 94105

Employees

1001-5000

Social

Financials

IPO