Segment Customer Data Infrastructure Overview
Segment is a CDP by Twilio, ranked #1 by IDC (2019-2022). It helps collect, clean, and activate customer data.
Use Cases
Customers recommend Engagement Management, Advertisement, Social Media Management, as the business use cases that they have been most satisfied with while using Segment Customer Data Infrastructure.
Business Priorities
Enhance Customer Relationships and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Segment Customer Data Infrastructure.
Segment Customer Data Infrastructure Use-Cases and Business Priorities: Customer Satisfaction Data
Segment Customer Data Infrastructure works with different mediums / channels such as Social Media. Facebook. E-Mail etc.
Segment Customer Data Infrastructure's features include Personalization, Micro Customer Segmenting, Dashboard, etc. and Segment Customer Data Infrastructure support capabilities include Email Support, Phone Support, AI Powered, etc. also Segment Customer Data Infrastructure analytics capabilities include Analytics, and Custom Reports.
Reviews
"It’s difficult to overstate the impact that Segment had on our ability to get to market quickly. We built a high-performing tech stack, with full integration and tracking set-up, in just a few months, and we’ve not looked back since." - Bart Schelfhout
Segment Customer Data Infrastructure, Prisync, ShopBase, Rithum Marketing Solutions, Metrilo, etc., all belong to a category of solutions that help E-Commerce Software. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Segment Customer Data Infrastructure
Top Industries
- Retail
- Hospitality
- Information Technology and Services
Popular in
- Small Business
- Mid Market
- Enterprise
Segment Customer Data Infrastructure is popular in Retail, Hospitality, and Information Technology And Services and is widely used by Small Business, Mid Market, and Enterprise.
Comprehensive Insights on Segment Customer Data Infrastructure Use Cases
What solutions does Segment Customer Data Infrastructure provide for Engagement Management?
What makes Segment Customer Data Infrastructure ideal for Advertisement?
How can Segment Customer Data Infrastructure optimize your Loyalty Management Workflow?
How does Segment Customer Data Infrastructure address your Segmentation And Targeting Challenges?
9 buyers and buying teams have used Cuspera to assess how well Segment Customer Data Infrastructure solved their E-Commerce Software needs. Cuspera uses 3118 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific E-Commerce Software needs.
Customer Testimonials
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
It’s difficult to overstate the impact that Segment had on our ability to get to market quickly. We built a high-performing tech stack, with full integration and tracking set-up, in just a few months, and we’ve not looked back since. Testimonial By Bart Schelfhout |
|
Segment has enabled us to streamline the data capture process while maintaining flexibility to customize per brand as needed. Testimonial By Grace Preyapongpisan |
|
Segment allows us to smoothly handle the disparate datasets we use. With real-time integrated data flows, we can truly understand what people are doing with our platform. It doesn’t matter where you look at the data, with Segment, it’s always consistent. Testimonial By Nic Sauriol |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Bart Schelfhout Director Data Engineering Cazoo |
It’s difficult to overstate the impact that Segment had on our ability to get to market quickly. We built a high-performing tech stack, with full integration and tracking set-up, in just a few months, and we’ve not looked back since. Testimonial By Bart Schelfhout |
|
Grace Preyapongpisan Vice President, Business Intelligence, Meredith Corporation |
Segment has enabled us to streamline the data capture process while maintaining flexibility to customize per brand as needed. Testimonial By Grace Preyapongpisan |
|
Nic Sauriol Software Development Leader IBM |
Segment allows us to smoothly handle the disparate datasets we use. With real-time integrated data flows, we can truly understand what people are doing with our platform. It doesn’t matter where you look at the data, with Segment, it’s always consistent. Testimonial By Nic Sauriol |
Case Studies
CASE STUDY Instacart
CASE STUDY Vivino
CASE STUDY CPG Europe
CASE STUDY inDrive
CASE STUDY Wise
CASE STUDY St. Luke’s
Video
The Leading Customer Data Platform.
Frequently Asked Questions(FAQ)
for Segment Customer Data Infrastructure
What is Segment Customer Data Infrastructure?
Segment is a customer data platform that makes good data accessible for all teams. It helps in improving sales and revenue and enhance customer relationship.
Segment collects user events from web & mobile apps and provides a complete data toolkit to every team in the company to make real-time decisions, accelerate growth, and personalize experiences. Standardized data collection, diagnosing data quality, block bad data at the source ensures that the data is accurate in all the tools used. It builds real-time profiles and audiences by targeting the right customer with the right message at the right time.
What is Segment Customer Data Infrastructure used for?
What are the top features of Segment Customer Data Infrastructure?
Who uses Segment Customer Data Infrastructure?
What are Segment Customer Data Infrastructure alternatives?
Where is Segment Customer Data Infrastructure located?
Peers used Segment Customer Data Infrastructure for engagement management and advertisement
Segment Customer Data Infrastructure Competitors
Segment Customer Data Infrastructure Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (17) |
| Analytics | Read Reviews (451) |
| Custom Reports | Read Reviews (481) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (17) |
| Analytics | Read Reviews (451) |
| Custom Reports | Read Reviews (481) |
Segment Customer Data Infrastructure Integrations
Segment Customer Data Infrastructure integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for Segment Customer Data Infrastructure
Software Failure Risk Guidance
?for Segment Customer Data Infrastructure
Overall Risk Meter
Top Failure Risks for Segment Customer Data Infrastructure
Twilio Inc. News
Twilio brings to market fresh set of customer engagement features - Mi3
Twilio has launched a new suite of customer engagement features, enhancing its platform with Granular Observability, a centralised Alerting Hub, expanded APIs, and Auto-Instrumentation. These tools aim to improve customer data infrastructure, offering secure and seamless experiences. The updates are designed to help enterprises build trusted, transformative customer relationships using Twilio Segment.
Twilio names Jake Kanter as new vice president of sales for EMEA | ChannelPro - ITPro
Twilio has appointed Jake Kanter as the new vice president of sales for EMEA. Kanter, a company veteran since 2014, has held various roles, including interim lead for LATAM and regional VP for North America. His expertise in regulated industries and customer engagement will drive growth in Twilio's EMEA communications business.
Twilio cements its vision of becoming a unified AI-powered platform provider - Omdia
Twilio, at its recent analyst summit, highlighted its strategy to unify contextual data, communications, and AI into a cohesive enterprise engagement platform. This move aims to optimize and personalize digital interactions, reinforcing Twilio's commitment to becoming a leading AI-powered platform provider.
Twilio Announces Global Availability Of RCS Services, Encourages Interactive And Safe ...
Twilio has launched its Rich Communication Services (RCS) globally, enhancing business interactions with feature-rich, verified messaging. This service, integrated with Twilio's platform, allows brands to send interactive messages, improving customer engagement and trust. The launch, supported by Google, marks a significant shift in business communication, offering a seamless, secure channel for various customer interactions.
Twilio Inc. Profile
HQ Location
375 Beale Street, Suite 300, San Francisco, CA 94105
Employees
1001-5000
Social
Financials
IPO
How can Segment Customer Data Infrastructure optimize your Social Media Management Workflow?