SAP CPQ Overview

SAP CPQ offers optimized pricing for complex configurations and accelerates sales through seamless CRM or ERP integration. Key benefits include AI-driven insights, speed in quote generation, and unified quote-to-cash functionality.

Use Cases

Customers recommend Proposal & Quote Management, Contract Management, Engagement Management, as the business use cases that they have been most satisfied with while using SAP CPQ.

Other use cases:

  • Workflow Management
  • Products & Pricelist Management
  • Helpdesk Management
  • Account Management
  • Revenue Cycle Management
  • Forecasting
  • Customer Feedback Management
See all use cases See less use cases

Business Priorities

Increase Sales & Revenue and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using SAP CPQ.

Other priorities:

  • Acquire Customers
  • Scale Best Practices
  • Improve Internal Communications
  • Improve ROI
  • Enter New Markets Internationally Or Locally
See all business priorities See less business priorities

SAP CPQ Use-Cases and Business Priorities: Customer Satisfaction Data

SAP CPQ works with different mediums / channels such as Mobile. Offline. Mobile App etc.

SAP CPQ's features include Recording, Calculator, Templates, etc. and SAP CPQ support capabilities include Phone Support, Chat Support, AI Powered, etc. also SAP CPQ analytics capabilities include Analytics, and Custom Reports.

Reviews

"With SAP CPQ integrated with SAP S/4HANA, there’s no waiting around for material master data to be refreshed. As soon as new product data is added to our ERP, our sales team has access to it for quotes." - Kathryn Butterfuss

Peer review evidence (same sources as the product rating summary)

"...Ease of use for end users Improve productivity Simplify and better control of products selection and their dependencies in the quoting process...." Peer review by Brian D, Business Analyst, Sales Operations, Computer & Network Security
"...As a solution in the SAP Sales Cloud portfolio, SAP CPQ integrates with the SAP Commerce solution, the SAP ERP application, and lead-to-cash software from SAP, including the SAP Contract Lifecycle Management application, the SAP Commissions solution, and e-learning and sales enablement functionality. ..." Why Configure-Price-Quote systems need to stop being focused on the sales floor
"...Engage customers and drive revenue with a unified data model via integration with SAP Sales Cloud, SAP Commerce Cloud, and SAP Service Cloud. ..." Configure Price Quote Solutions

SAP CPQ, Competera, Dealhub, Conga CPQ, ResponsiBid, etc., all belong to a category of solutions that help CPQ. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for SAP CPQ

Top Industries

  • Computer Software
  • Telecommunications
  • Computer & Network Security

Popular in

  • Enterprise
  • Mid Market
  • Large Enterprise

SAP CPQ is popular in Computer Software, Telecommunications, and Computer & Network Security and is widely used by Enterprise, Mid Market, and Large Enterprise.

SAP CPQ Customer wins, Customer success stories, Case studies

Why is SAP CPQ the best choice for Proposal & Quote Management?

How efficiently Does SAP CPQ manage your Engagement Management?

What benefits does SAP CPQ offer for Workflow Management?

What benefits does SAP CPQ offer for Products & Pricelist Management?

31 buyers and buying teams have used Cuspera to assess how well SAP CPQ solved their CPQ needs. Cuspera uses 744 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific CPQ needs.

CUSTOMERS TESTIMONIALS
SAP CPQ testimonial

Kathryn Butterfuss

SAP Solutions Architect

MediaKind Inc

With SAP CPQ integrated with SAP S/4HANA, there’s no waiting around for material master data to be refreshed. As soon as new product data is added to our ERP, our sales team has access to it for quotes. Testimonial By Kathryn Butterfuss
SAP CPQ testimonial

Kathryn Butterfuss

SAP Solutions Architect

MediaKind Inc

Integrating SAP S/4HANA with the SAP CPQ solution, as well as the SAP Customer Experience portfolio, our salespeople now have access to information around the deals they make throughout the entire sales lifecycle, including forecasts, actuals, revenue, and billings. Testimonial By Kathryn Butterfuss
SAP CPQ testimonial

Dhaval Bhardwaj

Senior Vice President, Product Engineering

In Mind Cloud

We built a solution on SAP Cloud Platform that unites front-end sales and CPQ and is deeply integrated with extended and core SAP systems. We are empowering manufacturers to master sales, regardless of product complexity or cost structure. Testimonial By Dhaval Bhardwaj
CUSTOMERS TESTIMONIALS
SAP CPQ testimonial

Kathryn Butterfuss

SAP Solutions Architect

MediaKind Inc

With SAP CPQ integrated with SAP S/4HANA, there’s no waiting around for material master data to be refreshed. As soon as new product data is added to our ERP, our sales team has access to it for quotes. Testimonial By Kathryn Butterfuss
SAP CPQ testimonial

Kathryn Butterfuss

SAP Solutions Architect

MediaKind Inc

Integrating SAP S/4HANA with the SAP CPQ solution, as well as the SAP Customer Experience portfolio, our salespeople now have access to information around the deals they make throughout the entire sales lifecycle, including forecasts, actuals, revenue, and billings. Testimonial By Kathryn Butterfuss
SAP CPQ testimonial

Dhaval Bhardwaj

Senior Vice President, Product Engineering

In Mind Cloud

We built a solution on SAP Cloud Platform that unites front-end sales and CPQ and is deeply integrated with extended and core SAP systems. We are empowering manufacturers to master sales, regardless of product complexity or cost structure. Testimonial By Dhaval Bhardwaj
 

Lockheed Martin - Aerospace And Defense - Very Large

Lockheed Martin's SAP SuccessFactors Go-Live Shows Why HR Data Comes Before HR AI

Bethesda, USA

Lockheed Martin has successfully implemented SAP SuccessFactors, consolidating HR processes for its 123,000 employees. This move, aimed at creating a unified data foundation, supports Lockheed Martin...'s AI strategy for talent management. The deployment highlights the importance of data consolidation before AI adoption, especially in regulated industries like aerospace and defense.

Read on →
 

Eswaran Brothers Exports Ltd. - Tea Export - Medium

Eswaran Brothers Exports goes live with 'Grow with SAP' - Daily FT

Colombo, Sri Lanka

Eswaran Brothers Exports Ltd., a leading tea exporter in Sri Lanka, has implemented SAP's cloud ERP solution, Grow with SAP, marking the first such deployment in the country's tea industry. The custo...mized solution, developed with Samishti Infotech, integrates the entire tea value chain, enhancing traceability and efficiency. This implementation serves as a potential model for digital transformation in Sri Lanka's tea sector.

Read on →
 

Zeiss Group - Semiconductor - Very Large

Zeiss Overhauls SAP Cloud Migration After Costs Hit €200 Million

Oberkochen, Germany

Zeiss Group, a major player in the semiconductor industry, is revising its strategy to migrate to SAP's cloud-based software service after incurring over €200 million in costs. The company will ado...pt a brownfield approach to move existing systems to the cloud, aiming to reduce expenses.

Read on →
 

TMR Queensland Government - Government Administration - Large

Brisbane, Australia

TMR Queensland Government used SAP Business Technology Platform and SAP AI Core to optimize road asset management. The ADVICE solution automated scenario analysis, reducing statewide cycle times from... 11 hours to 4 hours. TMR reinvested at least 2% of its annual pavement budget, about $9.5M, into high-priority maintenance. Data quality checks and reporting times improved, cutting setup from up to 7 days to just 1 day. The platform enabled 80% faster results delivery and 10x more precise investment decisions.

 

PwC - Professional Services - Very Large

Frankfurt, Germany

PwC used SAP's AI Foundation and Joule Studio to improve efficiency in handling international VAT for clients. The AI-powered tool made VAT processing 60% more efficient for a pharmaceutical client. ...PwC also saw faster access to information, reducing wait times from days to seconds. The solution freed up staff to focus on complex cases instead of routine tasks. 100% of PwC member firms responded positively to the AI rollout.

 

National Hockey League (NHL) - Entertainment - Large

New York, USA

SAP HANA Cloud and SAP Business Technology Platform help the NHL process 30GB of puck and player tracking data per game. Over 100 million fans visit NHL.com/stats each year for real-time analytics. T...he SAP-NHL Front Office App supports all 32 clubs with roster, salary cap, and contract management. SAP solutions also power sustainability efforts, enabling the NHL to track and reduce its environmental impact. NHL teams use SAP apps for in-game tactical decisions and playoff planning.

Demystifying the SAP CPQ Process | SAP |

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Frequently Asked Questions (FAQ)

What buyers ask before choosing SAP CPQ

What is SAP CPQ?

SAP CPQ is a Configure Price Quote software which can provide quotes for complex product configurations and offer optimized pricing solutions. It can be deployed on the cloud and is also accessible through any channel on any platform.

SAP CPQ is AI driven enabling automated, error free quotes helping sales reps to access through channels of their choice, enabling speed in generating large and complex proposals and supporting customer and channel specific pricing. It also enables cross and up-selling while protecting margins.

SAP CPQ key benefits include speed in complex quote generation, business insights without requiring technical expertise through embedded AI recommendations, self-learning sales price optimization processes, and streamlining of business processes with unified quote-to-cash functionality.

What is SAP CPQ used for?

SAP CPQ is a CPQ Software mainly used by its customers to Increase Sales & Revenue and Enhance Customer Relationships by Proposal & Quote Management, Contract Management and Engagement Management .

What are the top features of SAP CPQ?

Recording, Calculator and Templates are some of the top features of SAP CPQ.

Who uses SAP CPQ?

SAP CPQ is used by Computer Software, Telecommunications and Computer & Network Security among other industries.

What are SAP CPQ alternatives?

Competera, Dealhub, Conga CPQ and ResponsiBid are popular alternatives for SAP CPQ.

Where is SAP CPQ located?

SAP CPQ is headquartered at Dietmar-Hopp-Allee 16, 69190 Walldorf, Germany.
lightning

Peers used SAP CPQ for proposal & quote management and contract management

SAP CPQ Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.23/5 ★

Read Reviews (5)
Analytics

4.58/5 ★

Read Reviews (26)
Custom Reports

3.59/5 ★

Read Reviews (36)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.23/5 ★

Read Reviews (5)
Analytics

4.58/5 ★

Read Reviews (26)
Custom Reports

3.59/5 ★

Read Reviews (36)

Software Failure Risk Guidance

?

for SAP CPQ

Overall Risk Meter

Low Medium High

Top Failure Risks for SAP CPQ

SAP SE News

Partnership

KB Kookmin Bank teams up with SAP Korea on embedded finance to expand corporate banking

SAP Korea and KB Kookmin Bank have partnered to develop an ERP-linked embedded finance service. This collaboration aims to enhance corporate cash management and financial transactions. Both companies will leverage their corporate customer bases for joint marketing efforts to attract new clients.

Product

New SAP Ariba Spend Analysis and Insights Solution Now Available

SAP has launched the SAP Ariba Spend Analysis and Insights solution, enhancing procurement capabilities by integrating spend data from various SAP and non-SAP systems. This solution provides unified, enriched data for better decision-making, leveraging AI to transform procurement operations. Key features include automated data ingestion, powerful analytics, and native connectivity with SAP source-to-pay solutions.

Product

BPX Highlights SAP Analytics Cloud AI-Assisted Chart Summary as - openPR.com

SAP's AI-Assisted Chart Summary feature in SAP Analytics Cloud integrates with Microsoft PowerPoint, using generative AI to automate chart summaries. This aims to streamline management reporting by reducing manual commentary tasks. The feature requires SAP BTP Cloud Foundry architecture and an SAP Analytics Cloud license.

Product

TabPFN-3.5 Plus now available in SAP AI Core for instant business predictions | iTWire

SAP has announced the availability of the TabPFN-3.5 Plus model in SAP AI Core, enhancing business predictions on structured data without the need for model training. This model, developed by Prior Labs, an SAP company, excels in handling complex tabular data, offering accurate predictions for tasks like cash flow forecasting and supplier risk scoring.

SAP SE Profile

Company Name

SAP SE

Year Founded

1972

HQ Location

Dietmar-Hopp-Allee 16, 69190 Walldorf, Germany

Employees

10001+

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