MoEngage Overview

MoEngage is a customer engagement platform that analyzes user behavior, creates smart segments, and launches omnichannel campaigns. It enhances customer relationships through powerful segmentation, AI optimization, and personalized touchpoints.

Use Cases

Customers recommend Customer Engagement, Campaign Management, Customer Onboarding, as the business use cases that they have been most satisfied with while using MoEngage.

Other use cases:

  • Segmentation And Targeting
  • Social Media Analytics
  • Communication Management
  • Product Marketing
  • Digital Marketing
  • Personalized Marketing
  • Lead Analytics
See all use cases See less use cases

Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using MoEngage.

Other priorities:

  • Increase Customer Life Time Value
  • Increase Sales & Revenue
  • Improve ROI
  • Improve Brand Engagement
  • Grow Market Share
  • Improve Consistency
  • Scale Best Practices
  • Build Brand Awareness
  • Establish Thought Leadership
  • Enter New Markets Internationally Or Locally
  • Improve Efficiency
  • Launch New Products
  • Improve Internal Communications
  • Improve Digital And Social Presence
See all business priorities See less business priorities

MoEngage Use-Cases and Business Priorities: Customer Satisfaction Data

MoEngage works with different mediums / channels such as E-Mail.

MoEngage's features include Personalization, Push Notification, , etc. and MoEngage support capabilities include Chat Support, Phone Support, AI Powered, etc. also MoEngage analytics capabilities include Analytics, and Custom Reports.

Reviews

"MoEngage stitches together all channels seamlessly and complements them with features like Dynamic Product Messaging, Advanced Analytics, Intelligent Delay Optimization, and Push Amplification." - Arjya Nathvani

MoEngage, Attentive, Alpha Anywhere, Onesignal, Airship, etc., all belong to a category of solutions that help Mobile Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for MoEngage

Top Industries

  • Internet
  • Retail
  • Education

Popular in

  • Mid Market
  • Small Business
  • Enterprise

MoEngage is popular in Internet, Retail, and Education and is widely used by Mid Market, Small Business, and Enterprise.

Comprehensive Insights on MoEngage Use Cases

How can MoEngage enhance your Customer Engagement process?

What Are the key features of MoEngage for Campaign Management?

How efficiently Does MoEngage manage your Customer Onboarding?

What solutions does MoEngage provide for Segmentation And Targeting?

What makes MoEngage ideal for Social Media Analytics?

58+ more Business Use Cases

89 buyers and buying teams have used Cuspera to assess how well MoEngage solved their Mobile Marketing needs. Cuspera uses 5459 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Marketing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
MoEngage testimonial

Arjya Nathvani

AVP-CRM

OYO Rooms

MoEngage stitches together all channels seamlessly and complements them with features like Dynamic Product Messaging, Advanced Analytics, Intelligent Delay Optimization, and Push Amplification. Testimonial By Arjya Nathvani
MoEngage testimonial

Arvind Pawar

Strategy and Innovation Head

Future Retail

We liked the zeal of the MoEngage team to work with us and invest in building this relationship. Their team collaboration with different stakeholders within the Future Group demonstrates how MoEngage product can handle various use-cases. Testimonial By Arvind Pawar
MoEngage testimonial

Jeff Stone

Senior Engineering Manager

1Weather

We had a unique challenge of providing real-time, hyper-local, and personalized weather alerts to our users, and MoEngage has proved to be an asset in automating our efforts at scale. Testimonial By Jeff Stone
CUSTOMERS TESTIMONIALS
MoEngage testimonial

Arjya Nathvani

AVP-CRM

OYO Rooms

MoEngage stitches together all channels seamlessly and complements them with features like Dynamic Product Messaging, Advanced Analytics, Intelligent Delay Optimization, and Push Amplification. Testimonial By Arjya Nathvani
MoEngage testimonial

Arvind Pawar

Strategy and Innovation Head

Future Retail

We liked the zeal of the MoEngage team to work with us and invest in building this relationship. Their team collaboration with different stakeholders within the Future Group demonstrates how MoEngage product can handle various use-cases. Testimonial By Arvind Pawar
MoEngage testimonial

Jeff Stone

Senior Engineering Manager

1Weather

We had a unique challenge of providing real-time, hyper-local, and personalized weather alerts to our users, and MoEngage has proved to be an asset in automating our efforts at scale. Testimonial By Jeff Stone

Case Studies

Banking

CASE STUDY Zeta

MoEngage Inform helped Zeta send over 9.6 million critical alerts in one year. Zeta needed real-time, omnichannel notifications for banking customers. MoEngage Inform delivered alerts via SMS, email,... and push at scale. The platform provided strong analytics and reporting. Zeta saved engineering time and improved customer engagement with reliable, compliant messaging.

CASE STUDY Tata Play Mobile App

MoEngage helped Tata Play Mobile App improve campaign efficiency with personalization and contextual engagement. Tata Play wanted to boost customer satisfaction by matching products to user preferenc...es. They used MoEngage to deliver targeted campaigns and seamless interactions. The integration with their CMS enabled better data-driven outreach. Results included a 2X uplift in monthly active users, a 2X increase in upselling revenue, and a 1.4X surge in campaign impressions.

Financial Services

CASE STUDY MoneyHero Group

MoEngage helped MoneyHero Group scale their customer engagement. MoneyHero wanted more control for marketing teams and better personalization. MoEngage completed implementation in 60 days for four br...ands in four countries. The platform enabled MoneyHero to send over 2 million emails per day. MoneyHero gained deeper insights into customer preferences and improved campaign targeting.

CASE STUDY The Indian Express

MoEngage helped The Indian Express boost paid subscribers by 2X. The platform let the team spot users likely to churn and re-engage them. MoEngage enabled personalized, omnichannel journeys for milli...ons of users. The Indian Express saw higher operational efficiency and no longer needed tech team support. The solution used customer insights and analytics to drive results.

Retail

CASE STUDY Xcite by Alghanim

MoEngage helped Xcite by Alghanim boost CRM-driven revenue from 8% to 25% using AI-powered automation. Xcite used MoEngage to personalize customer experiences and improve engagement. The platform ena...bled advanced segmentation and unified customer profiles across 45 stores, website, and app. Xcite saw a 212% uplift in CRM-driven revenue share, a 175% increase in average revenue per user, and 40% growth in its highest-spending customer segment.

Insurance

CASE STUDY TATA AIG General Insurance

MoEngage helped TATA AIG General Insurance cut manual work by 90%. The company used MoEngage's customer data and engagement platform to fix slow campaign creation and reduce tech support needs. TATA ...AIG saw a 93% drop in go-live time for complex campaigns. The platform made it easy to build customer journeys and improved team agility. Leaders at TATA AIG praised MoEngage for strong collaboration and tailored solutions.

Video

MoEngage Inform Product Tutorial: Unified Transactional Messaging Solution

Video Thumbnail

Frequently Asked Questions(FAQ)

for MoEngage

What is MoEngage?

MoEngage is a customer engagement platform that creates smart segments, omnichannel campaigns and improves conversions. It helps to increase customer lifetime value and enhance customer relationships.

MoEngage helps to analyze user behavior, engage across channels, and personalize every touchpoint. It helps to analyze customer behavior through trends, funnels, and cohorts. It can map user journeys, identify drop-off points and understand what causes churn.

Some of its features include capabilities to guide customer engagement strategy, powerful segmentation engine with in-depth analytics, creating marketing flow to drive ROI, AI-powered optimization for maximum conversion, push notification to send targeted, relevant messages based on specific customer behavior, and many more.

What is MoEngage used for?

MoEngage is a Mobile Marketing Software mainly used by its customers to Enhance Customer Relationships and Acquire Customers by Customer Engagement, Campaign Management and Customer Onboarding .

What are the top features of MoEngage?

Personalization, Push Notification and null are some of the top features of MoEngage.

Who uses MoEngage?

MoEngage is used by Internet, Retail and Education among other industries.

What are MoEngage alternatives?

Attentive, Alpha Anywhere, Onesignal and Airship are popular alternatives for MoEngage.

Where is MoEngage located?

MoEngage is headquartered at 315 Montgomery St, San Francisco, California 94104, US.
lightning

Peers used MoEngage for customer engagement and campaign management

MoEngage Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.83/5 ★

Read Reviews (138)
Analytics

4.80/5 ★

Read Reviews (650)
Custom Reports

4.50/5 ★

Read Reviews (679)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.83/5 ★

Read Reviews (138)
Analytics

4.80/5 ★

Read Reviews (650)
Custom Reports

4.50/5 ★

Read Reviews (679)

Software Failure Risk Guidance

?

for MoEngage

Overall Risk Meter

Low Medium High

Top Failure Risks for MoEngage

MoEngage, Inc. Pricing

Pricing(productCode=CFProdCode-1586, pricingDescription=MoEngage comes with 3 flexible pricing plan options that are suitable for businesses. You can start with a free starter edition (upto 10K Monthly Tracker users) and scale all the way to Enterprise Edition. The Starter edition comes with basic customer segmentation, campaign analytics, API access and only email support. The Growth and Enterprise editions support geo-fencing, dynamic recommendation platform, AI based optimization and a host of other features. , isFreeVersionAvailable=YES, startingPrice=Price on Request, isFreeTrialAvailable=YES, trialPeriod=NA, isDemoVersionAvailable=YES, valueForMoneyMeterText=MoEngage customers find the product very easy to deploy and use. They find the quality of customer support excellent. Though the product is not backed by extensive documentation, there are several free webinars which are easy to comprehend. The product is found to be very intuitive for beginners.MoEngage comes with 2 value additions - Advanced Analytics, Open Analytics. Open Analytics is very useful for users to integrate with several best-in-class market leading visualization tools - Tableau, Google Data Studio, Qlik to name a few. , valueForMoneyMeterValue=75, customerSupport=High, deployment=High, training=Medium, addOn=High, pricingLink=https://www.moengage.com/pricing/, updatedOn=Thu Feb 18 00:00:00 UTC 2021)

MoEngage, Inc. News

Awards

MoEngage Recognized as "Customers' Choice" in Gartner Peer Insights Voice of the ...

MoEngage has been named a "Customers' Choice" in the Gartner Peer Insights Voice of the Customer report. This recognition highlights strong customer satisfaction and positive reviews for MoEngage's insights-led customer engagement platform among enterprise users.

Awards

MoEngage Recognized as "Customers' Choice" in Gartner Peer Insights Voice of the Customer for Multichannel Marketing Hubs - Yahoo Finance

MoEngage has been named a "Customers' Choice" in the 2024 Gartner Peer Insights Voice of the Customer report for Multichannel Marketing Hubs. This recognition is based on positive feedback and high ratings from verified end users, highlighting MoEngage's strengths in customer engagement, product capabilities, and support for multichannel marketing strategies.

Customer

Pizza Hut India partners with MoEngage to boost customer engagement - afaqs!

Pizza Hut India has partnered with MoEngage to enhance its customer engagement strategy. By leveraging MoEngages insights-led customer engagement platform, Pizza Hut India aims to deliver personalized communication and improve customer retention across digital channels.

Product

MoEngage Makes Migration Effortless with "MoUpgrade" - Longview News-Journal

MoEngage introduces "MoUpgrade" to simplify migration processes for users.

MoEngage, Inc. Profile

Company Name

MoEngage, Inc.

Company Website

https://www.moengage.com/

HQ Location

315 Montgomery St, San Francisco, California 94104, US

Employees

501-1000

Social

Financials

SERIES E