MoEngage Overview

This is a summary of the comprehensive capabilities and benefits of MoEngage based on over 5459 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

MoEngage, CleverTap, Swrve, Leanplum, Insider Platform, etc., all belong to a category of solutions that help Mobile Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if MoEngage is right for your needs? Our Cuspera AI engine can evaluate how MoEngage fits your specific business needs, industry, and context. Get your personalized assessment report today.

MoEngage supports business activities such as:

  • Customer Engagement
  • Campaign Management
  • Customer Onboarding
  • Segmentation And Targeting
  • Social Media Analytics

MoEngage can help you with many business goals, such as Enhance Customer Relationships, Acquire Customers, Increase Customer Life Time Value, Increase Sales & Revenue, Improve ROI, etc. It can help manage these activities if you use E-Mail for these needs. As a solution, MoEngage's capabilities include Personalization, Push Notification, Messaging, etc.

MoEngage Internet Vertical is its biggest customer base.

Reviews

"Flows by MoEngage helps us seamlessly integrate both marketing and ad technologies to deliver a unique customer experience while delivering an optimal messaging experience to the customers. " - Holy Theodore

MoEngage Reviews

89 buyers and buying teams have used Cuspera to assess how well MoEngage solved their Mobile Marketing needs. Cuspera uses 5459 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Marketing needs.

Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities peers achieved using MoEngage.

Other priorities:

  • Increase Customer Life Time Value
  • Increase Sales & Revenue
  • Improve ROI
  • Improve Brand Engagement
  • Grow Market Share
  • Improve Consistency
  • Scale Best Practices
  • Build Brand Awareness
  • Establish Thought Leadership
  • Enter New Markets Internationally Or Locally
  • Improve Efficiency
  • Launch New Products
  • Improve Internal Communications
  • Improve Digital And Social Presence
See all business priorities See less business priorities

Use Cases

Peers recommend Customer Engagement , Campaign Management , Customer Onboarding , as the business use cases that they have been most satisfied while using MoEngage.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Customer Engagement

4.98/5

Read Reviews (1234)

"...However, the brand observed lower page sessions within the app due to no re-engagement campaigns. ..." Case Study 1Weather
engaging and following up

4.98/5

Read Reviews (804)

"...I gained customer engagement strategies like automation, personalization, and analytics which benefit my role as the go-to digital marketing guy...."
Campaign Management

4.85/5

Read Reviews (98)

"...In The Forrester Wave : Cross-Channel Campaign Management (Independent Platforms), Q3 2021. ..." Case Studies and Testimonials
campaign analytics

4.54/5

Read Reviews (20)

"...One of the platforms which offers a complete CRM Solution with an Analytical View of Campaign and User Behavior...."
campaign monitoring

4.45/5

Read Reviews (7)

"...Conversion Goals & Revenue Tracking Deep-dive into the performance of each campaign with conversion tracking and attribution analytics. ..."
Customer Onboarding

4.64/5

Read Reviews (93)

"...This kind of campaign really help my team learning about the behavior of each users...."
PEER EXPERIENCES
Customer Engagement

4.98/5

Read Reviews (1234)

"...However, the brand observed lower page sessions within the app due to no re-engagement campaigns. ..." Case Study 1Weather
engaging and following up

4.98/5

Read Reviews (804)

Campaign Management

4.85/5

Read Reviews (98)

"...In The Forrester Wave : Cross-Channel Campaign Management (Independent Platforms), Q3 2021. ..." Case Studies and Testimonials
campaign analytics

4.85/5

Read Reviews (20)

campaign monitoring

4.85/5

Read Reviews (7)

Customer Onboarding

4.64/5

Read Reviews (93)

"...This kind of campaign really help my team learning about the behavior of each users...." Peer review by Febriyana ., Head of Growth

58+ more Business Use Cases

Our AI advisor, Wyz, harnessed 5459 insights from peers and experts to help you assess how these MoEngage use cases fit your Mobile Marketing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
MoEngage testimonial

Holy Theodore

Senior Digital Marketing Strategist

Tokopedia

Flows by MoEngage helps us seamlessly integrate both marketing and ad technologies to deliver a unique customer experience while delivering an optimal messaging experience to the customers. Testimonial By Holy Theodore
MoEngage testimonial

Niti Nirvan

Head of Marketing

Symbo Insurance

We started using MoEngage to unify all our marketing campaigns into a single dashboard with focus on orchestration, personalization, and data-driven campaign optimization. What I particularly like about MoEngage is that it’s easy to set up, and provides limitless segmentation and engagement opportu...nities to drive growth.

Testimonial By Niti Nirvan
MoEngage testimonial

Anuj Ranka

VP for Performance Marketing

EarlySalary

MoEngage has always been proactive with their approach and methodology. Their critical knowledge and expertise on email marketing have helped us improve not only our email deliverability by 90% but also increase our conversions by 5%. Testimonial By Anuj Ranka
CUSTOMERS TESTIMONIALS
MoEngage testimonial

Holy Theodore

Senior Digital Marketing Strategist

Tokopedia

Flows by MoEngage helps us seamlessly integrate both marketing and ad technologies to deliver a unique customer experience while delivering an optimal messaging experience to the customers. Testimonial By Holy Theodore
MoEngage testimonial

Niti Nirvan

Head of Marketing

Symbo Insurance

We started using MoEngage to unify all our marketing campaigns into a single dashboard with focus on orchestration, personalization, and data-driven campaign optimization. What I particularly like about MoEngage is that it’s easy to set up, and provides limitless segmentation and engagement opportu...nities to drive growth.

Testimonial By Niti Nirvan
MoEngage testimonial

Anuj Ranka

VP for Performance Marketing

EarlySalary

MoEngage has always been proactive with their approach and methodology. Their critical knowledge and expertise on email marketing have helped us improve not only our email deliverability by 90% but also increase our conversions by 5%. Testimonial By Anuj Ranka

Case Studies

COMPANY CASE STUDIES
MoEngage case study
Case Study Treebo

Treebo Achieves Higher Conversions and Improved Delivery Rates with MoEngage

Read More
MoEngage case study
Case Study Luxstay

Luxstay Witnesses 60% Boost in Engagement Rate Using Segmentation and Personalization

Read More
MoEngage case study
Case Study Adda247

Adda247 Automates 90% of Customer Data Analysis Using MoEngage Analytics

Read More

Video

MoEngage Inform Product Tutorial: Unified Transactional Messaging Solution

Video Thumbnail

MoEngage Pricing

Last updated Feb 18, 2021

MoEngage comes with 3 flexible pricing plan options that are suitable for businesses. You can start with a free starter edition (upto 10K Monthly Tracker users) and scale all the way to Enterprise Edition. The Starter edition comes with basic customer segmentation, campaign analytics, API access and only email support. The Growth and Enterprise editions support geo-fencing, dynamic recommendation platform, AI based optimization and a host of other features.

checkmarkStarting Price:
Price on Request
checkmarkFree Trial Available?
YES
checkmarkTrial Period
NA
checkmarkDemo Version Available?
YES
checkmarkFree Version Available?
YES

Value For Money Meter

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MoEngage customers find the product very easy to deploy and use. They find the quality of customer support excellent. Though the product is not backed by extensive documentation, there are several free webinars which are easy to comprehend. The product is found to be very intuitive for beginners.MoEngage comes with 2 value additions - Advanced Analytics, Open Analytics. Open Analytics is very useful for users to integrate with several best-in-class market leading visualization tools - Tableau, Google Data Studio, Qlik to name a few.

Low Medium High
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Customer Support

High
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Deployment

High
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Training

Medium
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Add on

High

For More Information , read here or request a custom quote below

Frequently Asked Questions(FAQ)

for MoEngage

What is MoEngage?

MoEngage is a customer engagement platform that creates smart segments, omnichannel campaigns and improves conversions. It helps to increase customer lifetime value and enhance customer relationships.

What is MoEngage used for?

MoEngage is a Mobile Marketing Software mainly used by its customers to Enhance Customer Relationships and Acquire Customers by Customer Engagement, Campaign Management and Customer Onboarding .

What are the top features of MoEngage?

Personalization, Push Notification and Messaging are some of the top features of MoEngage.

Who uses MoEngage?

MoEngage is used by Internet, Retail and Education among other industries.

What are MoEngage alternatives?

CleverTap, Swrve, Leanplum and Insider Platform are popular alternatives for MoEngage.

Where is MoEngage located?

MoEngage is headquartered at 315 Montgomery St, San Francisco, California 94104, US.

Popular Business Setting

for MoEngage

Top Industries

  • Internet
  • Retail
  • Education

Popular in

  • Mid Market
  • Small Business
  • Enterprise
lightning

Peers used MoEngage to Enhance customer relationships and Acquire customers

Peer and Expert Opinion on Features

for MoEngage

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Personalization

4.87/5

Read Reviews (503)
Push Notification

4.32/5

Read Reviews (438)
Messaging

4.73/5

Read Reviews (179)
Automation

4.86/5

Read Reviews (123)
Dashboard

4.86/5

Read Reviews (71)
FEATURES RATINGS AND REVIEWS
Personalization

4.87/5

Read Reviews (503)
Push Notification

4.32/5

Read Reviews (438)
Messaging

4.73/5

Read Reviews (179)
Automation

4.86/5

Read Reviews (123)
Dashboard

4.86/5

Read Reviews (71)

IT and Other Capabilities

for MoEngage

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

4.63/5

Read Reviews (93)
Data Import

4.08/5

Read Reviews (196)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

4.63/5

Read Reviews (93)
Data Import

4.08/5

Read Reviews (196)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Chat Support

4.89/5

Read Reviews (24)
Phone Support

4.88/5

Read Reviews (18)
Email Support

4.71/5

Read Reviews (38)
24/7 Support

4.70/5

Read Reviews (271)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Chat Support

4.89/5

Read Reviews (24)
Phone Support

4.88/5

Read Reviews (18)
Email Support

4.71/5

Read Reviews (38)
24/7 Support

4.70/5

Read Reviews (271)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.83/5

Read Reviews (138)
Analytics

4.80/5

Read Reviews (650)
Custom Reports

4.50/5

Read Reviews (679)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.83/5

Read Reviews (138)
Analytics

4.80/5

Read Reviews (650)
Custom Reports

4.50/5

Read Reviews (679)

Software Failure Risk Guidance

?

for MoEngage

Overall Risk Meter

Low Medium High

Top Failure Risks for MoEngage

Vendor Profile Details

Company Name

MoEngage

Company Website

https://www.moengage.com/

HQ Location

315 Montgomery St, San Francisco, California 94104, US

Employees

501-1000

Social

Financials

SERIES E