MoEngage Overview

This is a summary of the comprehensive capabilities and benefits of MoEngage based on over 5459 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

MoEngage, CleverTap, Swrve, Leanplum, Insider Platform, etc., all belong to a category of solutions that help Mobile Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if MoEngage is right for your needs? Our Cuspera AI engine can evaluate how MoEngage fits your specific business needs, industry, and context. Get your personalized assessment report today.

MoEngage supports business activities such as:

  • Customer Engagement
  • Campaign Management
  • Customer Onboarding
  • Segmentation And Targeting
  • Social Media Analytics

MoEngage can help you with many business goals, such as Enhance Customer Relationships, Acquire Customers, Increase Customer Life Time Value, Increase Sales & Revenue, Improve ROI, etc. It can help manage these activities if you use E-Mail for these needs. As a solution, MoEngage's capabilities include Personalization, Push Notification, Messaging, etc.

MoEngage Internet Vertical is its biggest customer base.

Reviews

"MoEngage powers our end-to-end strategies for customer engagement, retention, and user journey mapping. It has helped us to reduce our cart abandonment by 20% and improved the retention rate by 30%. " - Joydeep Das

Cuspera Reviews

89 buyers and buying teams have used Cuspera to assess how well MoEngage solved their Mobile Marketing needs. Cuspera uses 5459 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Marketing needs.

Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities peers achieved using MoEngage.

Other priorities:

  • Increase Customer Life Time Value
  • Increase Sales & Revenue
  • Improve ROI
  • Improve Brand Engagement
  • Grow Market Share
  • Improve Consistency
  • Scale Best Practices
  • Build Brand Awareness
  • Establish Thought Leadership
  • Enter New Markets Internationally Or Locally
  • Improve Efficiency
  • Launch New Products
  • Improve Internal Communications
  • Improve Digital And Social Presence
See all business priorities See less business priorities

Use Cases

Peers recommend Customer Engagement , Campaign Management , Customer Onboarding , as the business use cases that they have been most satisfied while using MoEngage.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Customer Engagement

4.98/5 ★

Read Reviews (1234)

"...MoEngage provided UangTeman with Flows that allowed them to run campaigns that engage and retain customers, and ease in email management..." Case Study UangTeman
engaging and following up

4.98/5 ★

Read Reviews (804)

"...This gives Bigbasket the ability to reach, engage and convert those additional users who would otherwise be a missed opportunity...."
Campaign Management

4.85/5 ★

Read Reviews (98)

"...Conversion Goals & Revenue Tracking Deep-dive into the performance of each campaign with conversion tracking and attribution analytics. ..." Enterprise-ready Customer Engagement Platform
campaign analytics

4.54/5 ★

Read Reviews (20)

"...Can create in-app and notification campaigns through dashboard easily and track stats like impressions, conversions etc...."
campaign monitoring

4.45/5 ★

Read Reviews (7)

"...Conversion Goals & Revenue Tracking Deep-dive into the performance of each campaign with conversion tracking and attribution analytics. ..."
Customer Onboarding

4.64/5 ★

Read Reviews (93)

"...One group would go through the old onboarding flow, and the other would see the new flow...." Case Study Empiricus
PEER EXPERIENCES
Customer Engagement

4.98/5 ★

Read Reviews (1234)

"...MoEngage provided UangTeman with Flows that allowed them to run campaigns that engage and retain customers, and ease in email management..." Case Study UangTeman
engaging and following up

4.98/5 ★

Read Reviews (804)

Campaign Management

4.85/5 ★

Read Reviews (98)

"...Conversion Goals & Revenue Tracking Deep-dive into the performance of each campaign with conversion tracking and attribution analytics. ..." Enterprise-ready Customer Engagement Platform
campaign analytics

4.85/5 ★

Read Reviews (20)

campaign monitoring

4.85/5 ★

Read Reviews (7)

Customer Onboarding

4.64/5 ★

Read Reviews (93)

"...One group would go through the old onboarding flow, and the other would see the new flow...." Case Study Empiricus

58+ more Business Use Cases

Our AI advisor, Wyz, harnessed 5459 insights from peers and experts to help you assess how these MoEngage use cases fit your Mobile Marketing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Joydeep Das

Lead Digital Marketing

Lifestyle

MoEngage powers our end-to-end strategies for customer engagement, retention, and user journey mapping. It has helped us to reduce our cart abandonment by 20% and improved the retention rate by 30%. Testimonial By Joydeep Das

Sahil Bhojwani

Growth Marketing Manager

Airtel Xstream

MoEngage has made a significant impact on our North Star Growth metrics. During the India-Australia cricket series, our streaming statistics were at an all-time high, and we witnessed a retention rate of 61.4% on our mobile platforms. I would definitely recommend MoEngage to Mobile Marketers and Gr...owth teams at Media & Entertainment brands.

Testimonial By Sahil Bhojwani

Holy Theodore

Senior Digital Marketing Strategist

Tokopedia

Flows by MoEngage helps us seamlessly integrate both marketing and ad technologies to deliver a unique customer experience while delivering an optimal messaging experience to the customers. Testimonial By Holy Theodore
CUSTOMERS TESTIMONIALS

Joydeep Das

Lead Digital Marketing

Lifestyle

MoEngage powers our end-to-end strategies for customer engagement, retention, and user journey mapping. It has helped us to reduce our cart abandonment by 20% and improved the retention rate by 30%. Testimonial By Joydeep Das

Sahil Bhojwani

Growth Marketing Manager

Airtel Xstream

MoEngage has made a significant impact on our North Star Growth metrics. During the India-Australia cricket series, our streaming statistics were at an all-time high, and we witnessed a retention rate of 61.4% on our mobile platforms. I would definitely recommend MoEngage to Mobile Marketers and Gr...owth teams at Media & Entertainment brands.

Testimonial By Sahil Bhojwani

Holy Theodore

Senior Digital Marketing Strategist

Tokopedia

Flows by MoEngage helps us seamlessly integrate both marketing and ad technologies to deliver a unique customer experience while delivering an optimal messaging experience to the customers. Testimonial By Holy Theodore

Case Studies

COMPANY CASE STUDIES
Case Study Mamikos

Mamikos Boosts Room Rental Bookings by 20% Using MoEngage Analytics

Read More
Case Study 6thStreet

6thStreet CRM Team Delivers 4x Growth in Business Contribution in 12 Months

Read More
Case Study Landmark Group

Landmark Group Observes 56% Uplift in Purchases during the White Wednesday Sale

Read More

MoEngage Pricing

Last updated Feb 18, 2021

MoEngage comes with 3 flexible pricing plan options that are suitable for businesses. You can start with a free starter edition (upto 10K Monthly Tracker users) and scale all the way to Enterprise Edition. The Starter edition comes with basic customer segmentation, campaign analytics, API access and only email support. The Growth and Enterprise editions support geo-fencing, dynamic recommendation platform, AI based optimization and a host of other features.

Starting Price:
Price on Request
Free Trial Available?
YES
Trial Period
NA
Demo Version Available?
YES
Free Version Available?
YES

Value For Money Meter

?

MoEngage customers find the product very easy to deploy and use. They find the quality of customer support excellent. Though the product is not backed by extensive documentation, there are several free webinars which are easy to comprehend. The product is found to be very intuitive for beginners.MoEngage comes with 2 value additions - Advanced Analytics, Open Analytics. Open Analytics is very useful for users to integrate with several best-in-class market leading visualization tools - Tableau, Google Data Studio, Qlik to name a few.

Low Medium High

Customer Support

High

Deployment

High

Training

Medium

Add on

High

For More Information , read here or request a custom quote below

Frequently Asked Questions(FAQ)

for MoEngage

What is MoEngage?

MoEngage is a customer engagement platform that creates smart segments, omnichannel campaigns and improves conversions. It helps to increase customer lifetime value and enhance customer relationships.

What is MoEngage used for?

MoEngage is a Mobile Marketing Software mainly used by its customers to Enhance Customer Relationships and Acquire Customers by Customer Engagement, Campaign Management and Customer Onboarding .

What are the top features of MoEngage?

Personalization, Push Notification and Messaging are some of the top features of MoEngage.

Who uses MoEngage?

MoEngage is used by Internet, Retail and Education among other industries.

What are MoEngage alternatives?

CleverTap, Swrve, Leanplum and Insider Platform are popular alternatives for MoEngage.

Where is MoEngage located?

MoEngage is headquartered at 315 Montgomery St, San Francisco, California 94104, US.

Popular Business Setting

for MoEngage

Top Industries

  • Internet
  • Retail
  • Education

Popular in

  • Mid Market
  • Small Business
  • Enterprise

Peers used MoEngage to Enhance customer relationships and Acquire customers

Peer and Expert Opinion on Features

for MoEngage

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Personalization

4.87/5 ★

Read Reviews (503)
Push Notification

4.32/5 ★

Read Reviews (438)
Messaging

4.73/5 ★

Read Reviews (179)
Automation

4.86/5 ★

Read Reviews (123)
Dashboard

4.86/5 ★

Read Reviews (71)
FEATURES RATINGS AND REVIEWS
Personalization

4.87/5 ★

Read Reviews (503)
Push Notification

4.32/5 ★

Read Reviews (438)
Messaging

4.73/5 ★

Read Reviews (179)
Automation

4.86/5 ★

Read Reviews (123)
Dashboard

4.86/5 ★

Read Reviews (71)

IT and Other Capabilities

for MoEngage

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

4.63/5 ★

Read Reviews (93)
Data Import

4.08/5 ★

Read Reviews (196)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

4.63/5 ★

Read Reviews (93)
Data Import

4.08/5 ★

Read Reviews (196)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Chat Support

4.89/5 ★

Read Reviews (24)
Phone Support

4.88/5 ★

Read Reviews (18)
Email Support

4.71/5 ★

Read Reviews (38)
24/7 Support

4.70/5 ★

Read Reviews (271)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Chat Support

4.89/5 ★

Read Reviews (24)
Phone Support

4.88/5 ★

Read Reviews (18)
Email Support

4.71/5 ★

Read Reviews (38)
24/7 Support

4.70/5 ★

Read Reviews (271)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.83/5 ★

Read Reviews (138)
Analytics

4.80/5 ★

Read Reviews (650)
Custom Reports

4.50/5 ★

Read Reviews (679)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.83/5 ★

Read Reviews (138)
Analytics

4.80/5 ★

Read Reviews (650)
Custom Reports

4.50/5 ★

Read Reviews (679)

Software Failure Risk Guidance

?

for MoEngage

Overall Risk Meter

Low Medium High

Top Failure Risks for MoEngage

Vendor Profile Details

Company Name

MoEngage

Company Website

https://www.moengage.com/

HQ Location

315 Montgomery St, San Francisco, California 94104, US

Employees

501-1000

Social

Financials

SERIES E