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Retail Case Studies and Customer Success Stories with Mention Me
Glasses Direct - Retail - Medium
Mention Me helped Glasses Direct grow online sales with a referral marketing platform. The refer-a-friend program led to 30% of... new online customers coming from referrals after 24 months. Both referrers and new customers get discounts on their first purchase. Glasses Direct uses the program to reward loyalty and attract new buyers. The platform supports tracking and easy sharing of referral links.
My 1st Years - Retail
Mention Me helped My 1st Years launch a referral programme. My 1st Years is a top personalised baby gift retailer... in the UK. The team wanted to make refer-a-friend a key marketing channel. Mention Me worked closely with them to optimize the scheme and keep high standards for quality and customer service. The referral platform supported their business growth.
Schuh - Retail - Large
Mention Me powered Schuh's referral program, driving new customer acquisition and revenue growth. Schuh used the "Share by Name" feature... to track and reward face-to-face recommendations. The program offered clear referral discounts and easy-to-use codes, boosting engagement. Schuh saw more loyal, high-value customers and increased repurchase rates. Social media integration and ongoing optimisation made the program a success.
Bloom & Wild - Retail - Medium
Mention Me's referral marketing platform helped Bloom & Wild generate £17 million in sales. The brand used Referral Engineering® to... drive over half a million customer referrals. Lindsay Newell, head of UK marketing, credits customer advocacy as a key growth driver. The platform enabled Bloom & Wild to turn referrals into a major revenue source. This case highlights the impact of referral marketing in the retail sector.
BrandAlley - Retail
BrandAlley used Mention Me tactics within Emarsys to boost customer acquisition and retention. Customers referred by friends spent 64% more... in their first six months and brought in 4x more new customers. BrandAlley increased repeat purchase rates by 25% and email open rates by 12%. Smart Audiences for paid social led to a 17% higher click-through rate, 150% increase in reach, and 25% lower cost per registration. BrandAlley now focuses on advocacy data to find and engage their best customers.
Feel Good Contacts - Retail
Mention Me helped Feel Good Contacts improve customer retention by 19% and new customer acquisition by 10% year over year. The company switched... from third-party vouchers to direct customer incentives after A/B testing with Mention Me. This boosted the effectiveness of their referral program. Feel Good Contacts used Mention Me's data centre to better understand and engage customers. The partnership led to happier, more loyal customers and plans for further integration into their mobile app.
GlassesUSA.com - Retail
Mention Me helped GlassesUSA. com grow new customer revenue by 43% with a referral marketing program. The eyewear retailer saw...a 53% increase in new customer acquisition. Referred customers spent 13% more and brought in 13 times more new customers. 77% of referrals came from Name Share®, not codes or links. GlassesUSA.com plans to segment customers to boost advocacy even more.
HMV - Retail
Mention Me's Audience Builder helped HMV cut Meta advertising costs by 60%. HMV used advocacy data to create lookalike audiences... for paid social campaigns. This approach targeted new customers who resembled their top referrers. The campaign generated 19 million impressions and achieved a 9x return on ad spend. Costs became more stable and affordable for over a year.
Moss - Retail
Mention Me helped Moss use advocacy insights to improve paid social campaigns. Moss created lookalike audiences from their top brand... fans. They used Mention Me’s Audience Builder to target new customers on Meta. Moss saw a 90% increase in ROAS, a 61% increase in conversions, and a 275% increase in CvR. The setup was simple and fast, and the results were strong.
vertbaudet - Retail
Mention Me's AI-powered referral platform helped vertbaudet, an online children's retailer, activate their loyal customer base. The company saw a... 22% increase in average order value from referred customers. Customer acquisition via referral was 40% cheaper than Google Shopping. Referred customers were twice as likely to purchase again. In less than two months, revenue from Mention Me covered the yearly investment. Vertbaudet plans to use referral data to improve marketing and customer engagement.
Bloom & Wild - Retail
Mention Me helped Bloom & Wild grow with Referral Engineering. The brand used the Mention Me referral marketing platform. They... generated over £17 million in sales. More than half a million referrals came through the platform. Customer advocacy became a main growth driver. Lindsay Newell, head of UK marketing, shared these results.
Farfetch - Retail - Large
Mention Me helped Farfetch grow by using referral marketing. Since 2014, Farfetch has used Mention Me to get new customers... and increase order values. The referral program became a key marketing channel. Farfetch's COO said the results have been tremendous. The partnership continues to deliver strong business growth.
Apparel & Fashion Case Studies and Customer Success Stories with Mention Me
Seraphine - Apparel & Fashion - Medium
Mention Me's referral marketing platform helped Seraphine, a maternity brand, boost new customer acquisition. By using first-party data from their... referral channel, Seraphine improved their paid social strategy. They saw a decrease in cost per acquisition and an increased share rate. The partnership with Nest Commerce and Mention Me led to their strongest ever conversion rates. Anaïs Biyot, ecommerce manager at Seraphine, praised the robust social strategy.
Seraphine - Apparel & Fashion - Medium
Mention Me helped Seraphine boost sales by 38% in six months with a digital referral program. The program increased website... traffic by 40% and social media followers by 50%. Referred customers had a 25% higher lifetime value. 60% of referred customers made a repeat purchase within three months. Referral marketing became a key channel for Seraphine's growth and customer loyalty.
Scotch & Soda - Apparel & Fashion - Large
Mention Me's referral platform helped Scotch & Soda grow its brand in North America. The company launched a refer-a-friend program... in 2016 to reach more customers outside Europe. Scotch & Soda saw increased brand awareness in North America. The e-commerce manager said the program changed how people saw the brand. The referral marketing solution supported business growth for the fashion retailer.
Spoke - Apparel & Fashion - Medium
Mention Me helped Spoke, a menswear brand, overcome iOS 14. 5 privacy changes by using referral marketing data. Spoke used...AI-powered referral insights to build high-performing lookalike audiences on Facebook. This led to a 65% higher conversion rate, 12% lower CPA, and 30% higher ROAS compared to standard lookalikes. Customers acquired through this method were also 12% more likely to refer others. Referral data is now central to Spoke’s growth strategy.
Kurt Geiger - Apparel & Fashion - Large
Mention Me's referral platform helped Kurt Geiger boost referral success. Senior CRM Marketing Manager Hannah Spicer used A/B testing to... find that red heels were key to driving more referrals. The case highlights how referral marketing and creative testing can improve customer acquisition in the fashion industry. Kurt Geiger saw better results by focusing on what motivates their customers to share.
PUMA - Apparel & Fashion - Very Large
Mention Me helped PUMA achieve a 6x ROI with referral marketing. PUMA used the platform to turn loyal customers into... brand advocates and drive new customer acquisition. Integration with Emarsys enabled real-time use of referral data for targeted CRM campaigns. Referred customers were 4x more likely to refer others, and 10% of referrals converted into new customers. The strategy increased revenue and deepened customer relationships in the apparel and fashion sector.
Moss Bros - Apparel & Fashion - Large
Mention Me's referral platform helped Moss Bros drive millions in referral revenue over five years. Using Smart Experiment, Moss Bros... targeted customers based on their readiness to refer. 20% of referrals became new customers. Referred customers spent 14% more than non-referred ones. High-propensity customers shared offers six times more often. Moss Bros saw strong growth in customer acquisition and engagement.
Fatface - Apparel & Fashion - Large
Mention Me's referral marketing platform helped Fatface boost online revenue. Fatface used the platform to drive customer advocacy. In early... 2020, they launched the full referral solution. 19% of new customers bought again within 90 days. The platform enabled Fatface to think more strategically about customer value.
PUMA - Apparel & Fashion
PUMA used Mention Me to launch referral programs in six European markets. The goal was to grow their direct-to-consumer channel... and boost customer advocacy. In just nine months, PUMA saw a 6x ROI and a 36% increase in new customer acquisition in three months. Referred customers were four times more likely to refer others. The integration with Emarsys helped PUMA lower acquisition costs and improve customer targeting.
Ted Baker - Apparel & Fashion - Large
Mention Me helped Ted Baker boost customer loyalty with a referral marketing platform. Ted Baker used AB testing to find... the best incentives, learning that customers preferred a £25 discount to 10%. The brand used AI-powered analytics to track referral patterns and personalize offers. This data-driven approach improved customer advocacy and engagement. Ted Baker integrated referral marketing into every step of the customer journey.
PrettyLittleThing - Apparel & Fashion - Large
Mention Me helped PrettyLittleThing use referral marketing to get thousands of new customers in three months. The global fashion retailer... used discounts and rewards to motivate referrals. Their referral program increased brand engagement and repeat purchases. PrettyLittleThing scaled into new markets without big ad spend. The program became a key marketing channel for growth.
Food & Beverages Case Studies and Customer Success Stories with Mention Me
Biscuiteers - Food & Beverages - Small
Mention Me helped Biscuiteers launch a referral program to drive new customer acquisition. Biscuiteers wanted to use word-of-mouth to grow... their business. The technical integration with Mention Me was smooth and fast. The referral platform made it easy to start the program quickly. Biscuiteers saw success with their refer-a-friend scheme.
Oddbox - Food & Beverages - Medium
Mention Me referral platform helped Oddbox, a UK organic food delivery service, acquire 4x more new customers through referrals. Oddbox switched from... an in-house program to Mention Me to boost customer acquisition and growth. The referral program rewards customers with credits or discounts for successful referrals. This approach increased customer retention and built a loyal community. Oddbox now benefits from cost-effective marketing and stronger brand advocacy.
Pasta Evangelists - Food & Beverages - Small
Mention Me helped Pasta Evangelists launch a refer-a-friend program in 2018. The referral platform turned satisfied customers into loyal brand... advocates. Pasta Evangelists used rewards to encourage word-of-mouth, growing their customer base. The program provided a cost-effective, performance-based marketing channel. It also increased customer loyalty and fit well with their subscription model.
Tribe - Food & Beverages - Small
Mention Me helped Tribe grow its sports nutrition brand with a referral marketing platform. Tribe used the platform to reward... loyal customers and drive new customer acquisition. The platform is easy to use and works in the background. Referral marketing became a key channel for Tribe's growth. Tribe's team praised the platform for its simplicity and effectiveness.
Laithwaite's - Food & Beverages - Large
Mention Me helped Laithwaite's launch a refer-a-friend program. Laithwaite's used AB testing to find the best referral offers for different... customer groups. Referral now plays a key role in their marketing. The Mention Me platform made it easy to track and improve results. Laithwaite's saw strong customer advocacy and loyalty.
Huel - Food & Beverages
Mention Me helps Huel grow in 12 markets by tracking word-of-mouth referrals. Up to 22% of Huel customers refer friends.... 60% of these referrals become new customers. Referred customers bring in twice as many new shoppers as non-referred ones. 35% of customers are acquired through Name Share®. Referral revenue grew 12% year over year. Product imagery in referral offers boosts US conversions to 72%.
allplants - Food & Beverages - Medium
Mention Me's referral marketing platform helped allplants boost brand awareness and acquire new customers. allplants used word-of-mouth marketing to drive... organic growth. Referral became a key part of their acquisition strategy. The partnership started in 2018 and delivered strong results for the vegan food brand.
Huel - Food & Beverages
Huel uses customer advocacy marketing to boost growth. They encourage fans to share and recommend the brand. This led to... 22% of customers promoting Huel to friends and family. Huel's strategy increased revenue and customer lifetime value. They use advocacy data in their CRM to drive results.
kencko - Food & Beverages
Mention Me helped kencko grow customer acquisition by 8% in three months. Kencko used Referral Engineering® to bring in more... valuable customers. The Klaviyo integration drove a 4x higher email click rate than the industry average. 66% of customers shared kencko with friends. Kencko switched from in-house to Mention Me for better results.
Consumer Goods Case Studies and Customer Success Stories with Mention Me
Bloom & Wild - Consumer Goods - Medium
Mention Me helped Bloom & Wild grow new customer acquisition. The company used the referral marketing platform to target both... subscription and gifting customers. Now, 30% of Bloom & Wild's new customers come from referrals. The CEO says referral is a key driver for their business. Mention Me's platform supports this growth with strong referral programs.
Emma Bridgewater - Consumer Goods - Medium
Mention Me helped Emma Bridgewater launch a referral marketing program. In six months, Emma Bridgewater saw an 11% increase in... new customer acquisition. 29% of referred customers referred others, creating a strong advocacy loop. 35% of referrals came from Name Share®, Mention Me’s word-of-mouth feature. The program was easy to implement and matched the brand’s values. Ongoing testing improved results 21 times.
Warrior - Consumer Goods
Warrior used Mention Me and Attentive to boost SMS campaign revenue. They launched an advocacy program to find new high-value... customers. Referred customers brought in 3x more revenue and 4x more new customers. By integrating referral data into SMS, Warrior sent personalized messages and saw 9% of new customers come from SMS. They also achieved an 8% uplift in referral revenue and a 2% higher click-through rate than the Attentive benchmark.
COAT Paints - Consumer Goods
Mention Me helped COAT Paints grow their customer base and revenue. The brand used advocacy campaigns to attract high-intent customers.... They tested different offers and found that a 10% discount with a minimum spend increased new customer revenue by almost 400%. Referred customers spent 73% more and had a higher average order value. COAT Paints saw a 7x ROI and 46% of new customers came through advocacy. The company plans to expand this program into Europe.
East Fork - Consumer Goods
East Fork used Mention Me to grow their ecommerce store and boost customer advocacy. They launched a referral program where... fans could give friends a discount for “warm fuzzies.” 30% of referrals became new customers. Referrers had 2x higher extended customer revenue than non-referrers. 52% of referrers made repeat purchases. East Fork plans to use advocacy data to improve customer experiences and drive more referrals.
Gozney - Consumer Goods
Mention Me helps Gozney boost customer advocacy and drive growth. Gozney uses referral campaigns in five markets to learn about... customers and test new ideas. They achieved a 9x ROI since starting with Mention Me in 2021. Referred customers spend 21% more in their first six months. These customers also bring in five times more new buyers. The Name Share feature drives 58% of referred customer acquisition.
Hypnia - Consumer Goods
Mention Me helped Hypnia boost customer acquisition with a customer advocacy program. Hypnia used referral campaigns and A/B testing to... optimize results. In 2022, new customer revenue from referrals grew by 532%. Referred customers buy 4x more often, spend 27% more, and are 5x more likely to refer others. Extended customer revenue is 3x higher than other channels.
SodaStream - Consumer Goods
Mention Me helped SodaStream run referral campaigns in 11 global markets. SodaStream wanted to boost trust, repeat purchases, and average... order value against strong competition. The referral program brought in over 22,000 new advocates. Referred customers spent twice as much in their first six months. Their average order value was 57% higher. Referrers generated 200% more revenue than non-referrers.
Wild - Consumer Goods
Mention Me and Klaviyo help Wild, an eco-friendly deodorant brand, grow its email database. Wild uses the integration to lower... costs on paid social. The solution supports Wild in building brand advocates. The focus is on better data to drive growth. Wild benefits from improved marketing efficiency.
Hospitality Case Studies and Customer Success Stories with Mention Me
No1 Lounges - Hospitality - Medium
Mention Me's referral platform helped No1 Lounges boost referral revenue by 84%. The airport lounge provider added homepage promotion to... its referral program in May 2019. They saw fast results, with more new customers and higher revenue. The integration was quick and easy, according to No1 Lounges' digital marketing manager. The user-friendly portal made tracking results simple.
The Hoxton - Hospitality - Large
Mention Me helped The Hoxton grow globally with a referral marketing platform. The Hoxton used referral programs in many locations... and languages. They offered incentives like discounts and room upgrades to encourage referrals. This brought in new guests and increased loyalty among existing customers. The program was easy to manage and could be customized by demographic and location.
The Hoxton - Hospitality
Mention Me helped The Hoxton target different customer segments with a flexible referral platform. The Hoxton wanted to segment campaigns... by hotel location and language. Mention Me enabled customisation and tracking by location and language, plus easy sharing with Name Share®. 24% of referred friends became customers. 18% of referral revenue came from repeat orders. Name Share® drove 16–23% of referral orders. The platform was easy to manage and customise for The Hoxton.
No1 Lounges - Hospitality
Mention Me helped No1 Lounges boost referral revenue with homepage promotion. The team added a pop-up to the homepage, making... it easy for visitors to refer friends. In three months, referral revenue grew by 84%. 44% of new referred customers came from the homepage. No1 Lounges hit its annual target three months early. The solution was quick to set up and easy to use.
Health, Wellness and Fitness Case Studies and Customer Success Stories with Mention Me
Ava Women - Health, Wellness And Fitness - Small
Mention Me helped Ava Women boost customer acquisition through referral marketing. 36% of word-of-mouth recommendations turned into new customers. 18%... of customers shared Ava Women with friends. Referred customers spent 6% more than others. Strategic A/B testing and expert support from Mention Me drove these results. Ava Women now uses referral insights to improve all marketing.
Healthspan - Health, Wellness And Fitness - Large
Mention Me helped Healthspan make referral marketing their top acquisition channel. Healthspan is the UK's leading direct supplier of vitamins... and supplements. The referral program became their best channel in recent years. It also offered the most attractive cost per acquisition. Healthspan's online marketing manager praised the results.
Ava Women - Health, Wellness And Fitness - Medium
Mention Me's referral marketing platform helped Ava Women boost customer acquisition. 36% of recommendations turned into new customers. 18% of... customers shared Ava Women with friends. Referred customers spent 6% more than non-referred. Ava Women values Mention Me's expertise and insights for their marketing strategy.
Symprove - Health, Wellness And Fitness
Symprove used Mention Me to boost customer advocacy and drive organic growth. They found that 30% of new customers came... from personal recommendations. After implementing Mention Me, 19% of customers shared the brand and 34% of recommendations converted into new customers. The Name Share® feature accounted for 51% of referred customer acquisitions. Referred customers spent 18% more on average. Symprove now uses advocacy data in Klaviyo to personalize referral emails and grow their marketing database.
Financial Services Case Studies and Customer Success Stories with Mention Me
Linxea - Financial Services
Mention Me helped Linxea lower their cost per acquisition by 30%. Linxea used Mention Me to launch a brand advocacy... program. After nine months, advocacy brought in more than double the new customers compared to their old provider. 62% of referrals became new customers. 24% of customers shared the brand with friends. 40% of referred customers came through Name Share®. Linxea saw higher ROI from advocacy than other channels.
Nutmeg - Financial Services - Medium
Mention Me's referral platform helped Nutmeg boost new client acquisition. Nutmeg used a refer-a-friend program to give rewards to both... new and existing customers. In 2020, Nutmeg gained 25% more new customers, with many joining through referral links. Assets under management grew by 30%, with over £1 billion invested. The program made it easy for customers to share referral links online and in the app.
Transportation/Trucking/Railroad Case Studies and Customer Success Stories with Mention Me
Zipcar - Transportation/Trucking/Railroad - Large
Mention Me's referral platform helped Zipcar grow its car-sharing network. Zipcar used a refer-a-friend program to reward members with driving... credits and discounts. The program made it easy for members to share unique referral links. This approach increased customer acquisition and engagement. Zipcar found the platform easy to use and flexible, calling it a fantastic USP.
Utilities Case Studies and Customer Success Stories with Mention Me
OVO Energy - Utilities - Large
Mention Me helped OVO Energy use referral marketing to grow its customer base. OVO Energy wanted a new way to... get more customers in the competitive UK energy market. They used Mention Me's referral platform to turn happy customers into brand advocates. The program rewarded referrals, building trust and loyalty. OVO Energy saw referral become a key driver for customer acquisition.
Other Industry Case Studies and Success Stories with Mention Me
Benefit Cosmetics - Health & Beauty
Mention Me helped Benefit Cosmetics grow its customer base with a referral marketing platform. Benefit Cosmetics wanted to capture customer... advocacy and get new customers. They used Mention Me's AB testing features to improve their referral program. The platform helped them increase brand love and drive more referrals. Sacha Patel, CRM manager at Benefit Cosmetics, praised the AB testing functionality.
Db - Travel & Hospitality
Mention Me helped Db get more new customers. Db used Referral Engineering to boost word of mouth. The platform increased... newsletter sign-ups. Db saw a 5x return on investment. Luke Collins, head of digital at Db, shared these results. Db is a travel gear retailer.