Referral Marketing Software to engage customers, maximize lifetime value and drive referrals
Hospitality Case Studies and Success Stories with Mention Me
CASE STUDY No1 Lounges
Mention Me helped No1 Lounges boost referral revenue with homepage promotion. The team added a pop-up to the homepage, making it easy for visitors to refer friends. In three months, referral revenue ...grew by 84%. 44% of new referred customers came from the homepage. No1 Lounges hit its annual target three months early. The solution was quick to set up and easy to use.
Mention Me helped The Hoxton target different customer segments with a flexible referral platform. The Hoxton wanted to segment campaigns by hotel location and language. Mention Me enabled customisat...ion and tracking by location and language, plus easy sharing with Name Share®. 24% of referred friends became customers. 18% of referral revenue came from repeat orders. Name Share® drove 16–23% of referral orders. The platform was easy to manage and customise for The Hoxton.
Mention Me helped Nutmeg grow its client base with a refer-a-friend program. Nutmeg offered rewards to both new and existing customers. The program made it easy to share referral links online and in ...the app. In 2020, Nutmeg gained 25% more new customers, with many joining through referrals. Assets under management grew by 30%, with over £1 billion invested. Thousands of customers earned referral rewards each year.
Mention Me helped Linxea lower their cost per acquisition by 30%. Linxea used Mention Me to launch a brand advocacy program. After nine months, advocacy brought in more than double the new customers ...compared to their old provider. 62% of referrals became new customers. 24% of customers shared the brand with friends. 40% of referred customers came through Name Share®. Linxea saw higher ROI from advocacy than other channels.
Mention Me helped kencko grow customer acquisition by 8% in three months. Kencko used Referral Engineering® to bring in more valuable customers. The Klaviyo integration drove a 4x higher email click ...rate than the industry average. 66% of customers shared kencko with friends. Kencko switched from in-house to Mention Me for better results.
Mention Me helped allplants use referral marketing to grow their vegan food brand. allplants started working with Mention Me in 2018. They wanted to boost word-of-mouth and get more new customers. Th...e partnership led to more brand awareness and customer growth. Referral is now a key part of allplants' strategy.
Mention Me helps Huel grow in 12 markets by tracking word-of-mouth referrals. Up to 22% of Huel customers refer friends. 60% of these referrals become new customers. Referred customers bring in twice... as many new shoppers as non-referred ones. 35% of customers are acquired through Name Share®. Referral revenue grew 12% year over year. Product imagery in referral offers boosts US conversions to 72%.
Huel uses customer advocacy marketing to boost growth. They encourage fans to share and recommend the brand. This led to 22% of customers promoting Huel to friends and family. Huel's strategy increas...ed revenue and customer lifetime value. They use advocacy data in their CRM to drive results.
Non-Profit Organization Management Case Studies and Success Stories with Mention Me
CASE STUDY Animal Friends
Animal Friends, a UK-based animal welfare charity, saw a 130% increase in new membership after implementing a referral program, resulting in £50,000 in new annual recurring revenue.
Mention Me helped Feel Good Contacts improve customer retention by 19% and new customer acquisition by 10% year over year. The company switched from third-party vouchers to direct customer incentives... after A/B testing with Mention Me. This boosted the effectiveness of their referral program. Feel Good Contacts used Mention Me's data centre to better understand and engage customers. The partnership led to happier, more loyal customers and plans for further integration into their mobile app.
BrandAlley used Mention Me tactics within Emarsys to boost customer acquisition and retention. Customers referred by friends spent 64% more in their first six months and brought in 4x more new custom...ers. BrandAlley increased repeat purchase rates by 25% and email open rates by 12%. Smart Audiences for paid social led to a 17% higher click-through rate, 150% increase in reach, and 25% lower cost per registration. BrandAlley now focuses on advocacy data to find and engage their best customers.
Schuh's refer-a-friend program significantly boosted customer referrals and sales, highlighting the effectiveness of Mention Me's marketing strategies.
Mention Me helped Bloom & Wild grow with Referral Engineering. The brand used the Mention Me referral marketing platform. They generated over £17 million in sales. More than half a million referrals ...came through the platform. Customer advocacy became a main growth driver. Lindsay Newell, head of UK marketing, shared these results.
Mention Me helped GlassesUSA.com grow new customer revenue by 43% with a referral marketing program. The eyewear retailer saw a 53% increase in new customer acquisition. Referred customers spent 13% ...more and brought in 13 times more new customers. 77% of referrals came from Name Share®, not codes or links. GlassesUSA.com plans to segment customers to boost advocacy even more.
Mention Me helped Farfetch grow by using a referral marketing platform. Farfetch started working with Mention Me in 2014. The referral program brought in new customers and increased average order val...ues. Farfetch saw strong results and continues to use the platform. The COO of Farfetch praised the program's impact.
Mention Me helped Moss use advocacy insights to improve paid social campaigns. Moss created lookalike audiences from their top brand fans. They used Mention Me’s Audience Builder to target new custom...ers on Meta. Moss saw a 90% increase in ROAS, a 61% increase in conversions, and a 275% increase in CvR. The setup was simple and fast, and the results were strong.
Mention Me's Audience Builder helped HMV cut Meta advertising costs by 60%. HMV used advocacy data to create lookalike audiences for paid social campaigns. This approach targeted new customers who re...sembled their top referrers. The campaign generated 19 million impressions and achieved a 9x return on ad spend. Costs became more stable and affordable for over a year.
Mention Me's AI-powered referral platform helped vertbaudet, an online children's retailer, activate their loyal customer base. The company saw a 22% increase in average order value from referred cus...tomers. Customer acquisition via referral was 40% cheaper than Google Shopping. Referred customers were twice as likely to purchase again. In less than two months, revenue from Mention Me covered the yearly investment. Vertbaudet plans to use referral data to improve marketing and customer engagement.
Symprove used Mention Me to boost customer advocacy and drive organic growth. They found that 30% of new customers came from personal recommendations. After implementing Mention Me, 19% of customers ...shared the brand and 34% of recommendations converted into new customers. The Name Share® feature accounted for 51% of referred customer acquisitions. Referred customers spent 18% more on average. Symprove now uses advocacy data in Klaviyo to personalize referral emails and grow their marketing database.
Mention Me helped Ted Baker boost customer loyalty with a referral marketing program. Ted Baker wanted to stand out in a crowded fashion market and needed a new way to grow. The brand used AB testing... to find the best referral offers and messaging. Customers preferred to give friends a £25 discount rather than get 10% off for themselves. Ted Baker used Mention Me’s AI analytics to track customer behavior and personalize the journey. This approach turned more shoppers into loyal advocates and improved customer engagement.
Mention Me helped PrettyLittleThing use referral marketing to get thousands of new customers in three months. The retailer wanted to grow globally and lower customer acquisition costs. They launched ...a referral program that gave discounts and rewards for sharing. This program brought in new customers and increased loyalty with existing ones. PrettyLittleThing used A/B testing to learn what worked best. Referral marketing became a key channel for their growth.
PUMA used Mention Me to launch referral programs in six European markets. The goal was to grow their direct-to-consumer channel and boost customer advocacy. In just nine months, PUMA saw a 6x ROI and... a 36% increase in new customer acquisition in three months. Referred customers were four times more likely to refer others. The integration with Emarsys helped PUMA lower acquisition costs and improve customer targeting.
Consumer Goods Case Studies and Success Stories with Mention Me
CASE STUDY Gozney
Mention Me helps Gozney boost customer advocacy and drive growth. Gozney uses referral campaigns in five markets to learn about customers and test new ideas. They achieved a 9x ROI since starting wit...h Mention Me in 2021. Referred customers spend 21% more in their first six months. These customers also bring in five times more new buyers. The Name Share feature drives 58% of referred customer acquisition.
Mention Me helped SodaStream run referral campaigns in 11 global markets. SodaStream wanted to boost trust, repeat purchases, and average order value against strong competition. The referral program ...brought in over 22,000 new advocates. Referred customers spent twice as much in their first six months. Their average order value was 57% higher. Referrers generated 200% more revenue than non-referrers.
East Fork used Mention Me to grow their ecommerce store and boost customer advocacy. They launched a referral program where fans could give friends a discount for “warm fuzzies.” 30% of referrals bec...ame new customers. Referrers had 2x higher extended customer revenue than non-referrers. 52% of referrers made repeat purchases. East Fork plans to use advocacy data to improve customer experiences and drive more referrals.
Mention Me helped COAT Paints grow their customer base and revenue. The brand used advocacy campaigns to attract high-intent customers. They tested different offers and found that a 10% discount with... a minimum spend increased new customer revenue by almost 400%. Referred customers spent 73% more and had a higher average order value. COAT Paints saw a 7x ROI and 46% of new customers came through advocacy. The company plans to expand this program into Europe.
Mention Me and Klaviyo help Wild, an eco-friendly deodorant brand, grow its email database. Wild uses the integration to lower costs on paid social. The solution supports Wild in building brand advoc...ates. The focus is on better data to drive growth. Wild benefits from improved marketing efficiency.
Warrior used Mention Me and Attentive to boost SMS campaign revenue. They launched an advocacy program to find new high-value customers. Referred customers brought in 3x more revenue and 4x more new ...customers. By integrating referral data into SMS, Warrior sent personalized messages and saw 9% of new customers come from SMS. They also achieved an 8% uplift in referral revenue and a 2% higher click-through rate than the Attentive benchmark.
My 1st Years, a personalized children's book company, increased their referral rate by 500% using Mention Me's referral program, generating over £1 million in revenue.
Mention Me helped Hypnia boost customer acquisition with a customer advocacy program. Hypnia used referral campaigns and A/B testing to optimize results. In 2022, new customer revenue from referrals ...grew by 532%. Referred customers buy 4x more often, spend 27% more, and are 5x more likely to refer others. Extended customer revenue is 3x higher than other channels.
Other Industry Case Studies and Success Stories with Mention Me
CASE STUDY Db
Mention Me helped Db get more new customers. Db used Referral Engineering to boost word of mouth. The platform increased newsletter sign-ups. Db saw a 5x return on investment. Luke Collins, head of d...igital at Db, shared these results. Db is a travel gear retailer.
Mention Me helped Benefit Cosmetics grow its customer base with a referral marketing platform. Benefit Cosmetics wanted to capture customer advocacy and get new customers. They used Mention Me's AB t...esting features to improve their referral program. The platform helped them increase brand love and drive more referrals. Sacha Patel, CRM manager at Benefit Cosmetics, praised the AB testing functionality.
