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Information Technology and Services Case Studies and Customer Success Stories with Kaon
Cisco - Information Technology And Services
Cisco used the Kaon platform to help their global sales team and partners show the value of their products. Kaon created over... 50 3D product models, 11 solution stories, and 15 partner configurations for Cisco. These tools work on mobile devices, laptops, websites, and touch screens. More than 1,000 users use these tools at sales meetings and events. This helped Cisco share product value in a clear and consistent way.
Ciena - Information Technology And Services
Ciena used the Kaon High Velocity Marketing Platform to launch the SPEAR App for its global channel partners. The goal was... to improve partner education and enable solution selling in a mobile environment. The app provides market intelligence, sales collateral, training videos, and interactive 3D product models. Ciena doubled global usage of its sales app in seven months after launch. The app helps partners have better customer conversations and accelerates the sales cycle.
Legrand Data Communications - Information Technology And Services
Kaon Interactive helped Legrand Data Communications improve sales with 3D Product Tours. Legrand needed a better way to show their... network infrastructure products at sales meetings and trade shows. Kaon's virtual demos let prospects see and interact with products in detail, solving problems with physical samples. Legrand saw more booth traffic and better engagement at events. Sales and marketing teams responded very positively to the new interactive solution.
Lumen - Information Technology And Services
Lumen used Kaon Interactive's virtual reality solution to boost engagement at AWS re:Invent. They wanted to create a memorable, digital... booth experience to tell their story and attract more visitors. Kaon built an immersive VR application that showcased Lumen's technology in real-world scenarios. The VR booth used Lenovo Mirage Solo headsets for a fully interactive experience. As a result, Lumen saw a 400% increase in customer engagement and generated 4.5 times more leads than the previous year.
Fujitsu Network Communications Inc. - Information Technology And Services
Kaon Interactive helped Fujitsu Network Communications cut costs by using 3D Product Tours instead of shipping physical products to trade shows. Fujitsu reduced product... inventory needs at events by 70% and cut equipment shipping costs by 84%. Kaon's solution let Fujitsu show their full product line at 90% of events, even small ones. In six months, these virtual demos and downloadable PDFs generated $25 million in new sales opportunities. The interactive experience made customer engagement more effective and sustainable.
Cisco - Information Technology And Services
Kaon’s interactive 3D product demos helped Cisco market their Unified Computing Services. Cisco used these digital tools to show their... full product line at events and online. The demos let customers see inside hardware and understand features. Cisco reached 13,000 customers in 2.5 years and saw 57% growth in the UCS group. The solution made it easy to update marketing and show products anywhere, boosting efficiency and product reach.
DXC Technology - Information Technology And Services
DXC Technology used the Kaon platform to support their digital transformation. They wanted to make sales content more engaging and... help sales teams explain complex solutions. The Kaon application let all salespeople access expert knowledge and show value to clients. This reduced the need for specialists to travel and sped up the sales cycle. DXC also saved costs and increased customer engagement with this digital tool.
IBM - Information Technology And Services
Kaon Interactive helped IBM create an interactive 3D product catalog application. IBM used this tool to let salespeople and customers... explore the IBM Storage portfolio with detailed, animated tours. The application grew to support IBM’s hybrid cloud story, adding features like a solution explorer and rack configurator. Hundreds of IBM users in almost 200 countries now use the enhanced app. It helps IBM share its hybrid cloud solutions and technical details in meetings, online, and at executive centers.
NetApp - Information Technology And Services - Large
Kaon Interactive's platform helped NetApp launch the FlexPod Digital Transformation application. NetApp needed to align messaging for 1,100 global channel... salespeople and shorten sales cycles. The interactive app enabled customer-centric storytelling and consistent sales enablement. NetApp saw a 78% increase in web sessions. The solution reduced product shipping costs and improved sales engagement.
HPE - Information Technology And Services
Kaon created a 3D immersive environment for the HPE Virtual Executive Briefing Center. HPE needed a way to engage executives... and decision-makers when in-person centers closed during the pandemic. The virtual center let people visit from anywhere and gave the HPE team full access. In a short time, the center saw nearly 300 hours of engagement in 7,000 web sessions across 90 countries. HPE plans to keep adding new solution stories to the platform.
Siemens Smart Infrastructure - Information Technology And Services
Kaon developed an interactive storytelling application for Siemens Smart Infrastructure. Siemens wanted to boost customer engagement at events and reduce... costs from printed materials. The digital platform delivers consistent, personalized messaging and includes an ROI calculator. The application helps users understand Siemens' building technology solutions and supports onboarding, sales, and lead generation. 91% of users say it helps them qualify leads.
Medical Devices Case Studies and Customer Success Stories with Kaon
BD (Becton, Dickinson and Company) - Medical Devices - Very Large
Kaon v-OSK helped BD save $168,000 in two years by eliminating shipping costs for their 1,500-pound BD Viper System. BD used Kaon's... 3D Product Model to show products at trade shows and sales meetings worldwide. The interactive 3D models let customers explore features and options from any angle. Sales teams now deliver consistent product demos in many languages. BD reached ROI in just 1.4 years and expanded access to over 110 sales members globally.
Tecan - Medical Devices
Kaon Interactive helped Tecan use the Tecan Cavro Products Explorer application for virtual 3D product demonstrations. Tecan needed to show... the value of their complex Cavro liquid handling products to design engineers. The virtual demos let customers explore and customize products online. Over 23% of users spent three minutes or more on the app. 23% of inbound Cavro product leads came from users of the 3D configurator. The solution reached 80 countries and helped Tecan get more qualified leads and better sales results.
Fortune 500 Medical Diagnostics Company - Medical Devices
Kaon Lab Design Tool helped a Fortune 500 medical diagnostics company use virtual reality to speed up their sales process. At a major... conference, they let decision makers design and explore a virtual lab. This made it easier for buyers to see how new equipment would fit and work. The VR experience doubled customer conversations and increased meeting time. The company now uses this VR tool as a standard part of their sales process.
Ortho Clinical Diagnostics - Medical Devices
Ortho Clinical Diagnostics used the Kaon Laboratory Design Tool to help their sales team design and show lab equipment setups. The tool lets... them import lab floor plans and quickly model new solutions. Sales reps can switch from 2D to 3D and even use augmented and virtual reality. This makes it easier to show solutions and get buy-in from stakeholders. Ortho Clinical Diagnostics plans to use the tool more in the future for sales and marketing.
Natus - Medical Devices
Kaon platform helped Natus launch the RetCam Envision ophthalmic imaging system using only virtual sales tools. Natus needed a way... to engage customers when in-person access was limited. The Kaon interactive solution let users explore the product in 3D and use augmented reality on any device. Over 4,000 people used the application. Natus sold 15 units with the 3D Product Tour before demo equipment was available.
Utilities Case Studies and Customer Success Stories with Kaon
Schneider Electric - Utilities
Schneider Electric used Kaon Interactive's 3D Interactive Product Models to create a global virtual product catalog. The challenge was to... help sales teams engage customers without in-person demos. The solution put interactive 3D product demos on laptops, iPads, and mobile devices for sales reps and partners. This tool improved sales call effectiveness and expanded global reach, with content translated into multiple languages. The application saw high adoption, with users interacting 34 times per week per device, and reduced internal update activities by 75%.
Sensus - Utilities
Kaon Interactive helped Sensus show the value of their network infrastructure with interactive storytelling visualization. Sensus had trouble showing their... complex network at trade shows because the products were heavy and hard to display. Kaon created 3D product tours and real-world scenarios to help Sensus sales and marketing teams show how their communications network works. Now, Sensus can visually explain how data moves between locations and utilities. This makes it easier for prospects to understand the benefits of Sensus' solutions.
Sensus - Utilities - Large
Kaon Interactive's 3D product marketing applications helped Sensus boost trade show engagement and cut costs. Sensus replaced heavy, static product... displays with interactive 3D and 2D models on the Kaon v-OSK touch screen. This let prospects explore product features and see real-world scenarios. Sensus reduced shipping needs and improved booth appeal. Sales staff became more engaged, and demonstrations were tailored to each visitor's interests.
S&C Electric - Utilities
Kaon Interactive helped S&C Electric use interactive storytelling to explain their IntelliTeam SG Automatic Restoration System. S&C Electric needed to... show the value of their complex self-healing grid solution. Kaon created a 3D interactive story that demonstrated how the system finds faults, isolates them, and restores power quickly. The experience used real smart switch data in a test lab. This made the solution easy to understand and more engaging for customers.
Computer Software Case Studies and Customer Success Stories with Kaon
Nimble Storage - Computer Hardware
Kaon Interactive helped Nimble Storage boost lead generation with interactive 3D product storytelling applications. Nimble used Kaon's platform to simplify... complex product stories for technical buyers across web, trade shows, and mobile. The solution replaced costly physical demos and hardware shipping, saving money and time. In three months, Nimble captured hundreds of pre-qualified leads and created dozens of sales opportunities. The new tool increased booth traffic and helped sales teams engage prospects more effectively.
Juniper Networks - Computer Hardware
Kaon helped Juniper Networks lower demonstration costs from $100 to $2. 33 per minute. Juniper used Kaon's interactive 3D product...models and the Kaon v-OSK touch-screen appliance at trade shows. This let them show more products without shipping costs and attract more booth visitors. Juniper also launched a mobile app for channel partners using Kaon's technology. The app gives partners access to 3D models and product information, making it easier to sell and learn about Juniper products.
Micron - Computer Hardware
Kaon Interactive built an interactive application for Micron called “The Storage Revolution. ” Micron wanted to help sales reps focus...on value, not just price. The app lets them show how their technology helps everyday life. Sales teams use it at trade shows, on iPads, and on the website. The tool helps start conversations, qualify leads, and increase conversion rates.
Dell - Computer Hardware
Kaon's High-Velocity Marketing Platform helped Dell transform its B2B sales process. Dell used the interactive application to show the value... of over 50 complex products in sales meetings. The tool works on every device and supports global sales teams. 88% of Dell salespeople say the application helps them qualify leads and close deals. Dell keeps adding more value stories to the 3D Product Tours.
Pharmaceuticals Case Studies and Customer Success Stories with Kaon
Waters - Pharmaceuticals
Kaon Interactive helped Waters launch their ACQUITY QDA product at a trade show using an interactive 3D product model. Waters used large... touch screens to demonstrate the product before the physical version was ready. After the launch, Waters created over 20 3D product models and stopped bringing physical products to tradeshows. This saved them hundreds of thousands in shipping costs. Making the 3D models available online increased their weekly user analytics by 10 times.
Thermo Fisher Scientific - Pharmaceuticals - Very Large
Kaon High Velocity Marketing Platform helped Thermo Fisher Scientific boost inbound lead conversion to 50% using 3D product tours. The challenge was... to demonstrate complex Invitrogen instruments to diverse customers without costly physical demos. Kaon's interactive application enabled offline access, global deployment in eight languages, and embedded 3D tours on product pages. Sales teams and customers could explore features and benefits anytime, increasing engagement and accelerating the sales process. The platform reduced demo costs and improved buyer education.
Accounting Case Studies and Customer Success Stories with Kaon
Thermo Fisher Scientific - Biobanking - Very Large
Kaon helped Thermo Fisher Scientific create a virtual biobank for biobanking workflows. Customers could explore workflows, product lines, and industry... facts on the website and mobile devices. At small events, the virtual application replaced large cryotank equipment and increased customer engagement. The solution made it easier for users to learn about Thermo Fisher's offerings. The application was highly praised at industry events.
Manufacturing Case Studies and Customer Success Stories with Kaon
Malvern Instruments, Ltd. - Manufacturing
Malvern Instruments used Kaon Interactive's 3D Product Models to solve trade show and sales demo challenges. The company struggled to... showcase its growing product line due to space and shipping costs. Kaon's solution let Malvern display all products virtually, saving on shipping and reducing demo equipment downtime. This change led to $150,000 in annual savings and helped prevent up to $250,000 in lost sales from missed demos.
Other Industry Case Studies and Success Stories with Kaon
Ricoh USA, Inc. - Printing
Kaon High Velocity Marketing Platform helped Ricoh USA, Inc. save $1.2 million per year. Ricoh used 3D product tours to... show their commercial and industrial printers to customers. This replaced the need to ship expensive equipment to trade shows. Sales teams now use interactive, photo-realistic tours and a cost calculator in meetings. The solution improved customer experience and made sales more efficient.
Rockwell Automation - Industrial Automation - Very Large
Kaon Interactive's High Velocity Marketing Platform powered Rockwell Automation's pivot to a virtual Automation Fair. The immersive digital experience drew... 24,833 attendees from 107 countries, with over 2,000 hours of hands-on engagement. 33% of attendees interacted for more than three minutes. The event generated $50 million in opportunities and $3 million in closed deals. The platform enabled ongoing engagement and measurable results for Rockwell's global audience.
Analog Devices - Semiconductors
Kaon helped Analog Devices create a virtual event experience using the Kaon platform. Analog Devices needed a way to show... their products simply and effectively, especially when CES 2020 went virtual. The new virtual environment let prospects explore products in real-world settings. Usage doubled after CES, with visitors from over 63 countries. The platform helped shorten the sales cycle and increased marketing efficiency by allowing quick updates for future events.
AeroVironment - Aviation & Aerospace
Kaon developed a Virtual Showroom for AeroVironment. AeroVironment needed a way to share their value story after trade shows were... canceled. The Virtual Showroom lets users explore AeroVironment’s products and history in 3D on any device. It supports both sales-led and self-guided tours. The platform includes 3D product demos, an interactive Mission Table, and live event feeds. This digital tool helps AeroVironment reach customers anywhere and will grow with new features.
Bently Nevada - Industrial Engineering
Kaon Interactive built the Bently Nevada Plantwide Condition Monitoring application. Bently Nevada’s sales team had trouble showing the value of... their plant-wide solutions. The new app helps sales and marketing talk to customers on any device. Thousands of customers use the app each week on the Bently Nevada website. The app shows how Bently Nevada’s solutions cut downtime, boost reliability, and help make faster decisions.