Facebook Live Overview
This is a summary of the comprehensive capabilities and benefits of Facebook Live based on over 2285 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.
Facebook Live, Animoto, Infogram, Vimeo LiveStream, iMovie, etc., all belong to a category of solutions that help Authoring and Publishing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Do you need to check if Facebook Live is right for your needs? Our Cuspera AI engine can evaluate how Facebook Live fits your specific business needs, industry, and context. Get your personalized assessment report today.
Facebook Live supports business activities such as:
- Engagement Management
- Advertisement
- Content Management
- Social Media Management
- Coaching
Facebook Live can help you with many business goals, such as Acquire Customers, Launch New Products, Build Brand Awareness, Scale Best Practices, Improve Digital And Social Presence, etc. It can help manage these activities if you use Social Media Facebook Video etc. for these needs. As a solution, Facebook Live's capabilities include Live Streaming, Personalization, Recording, etc.
Facebook Live was founded in 2004. Telecommunications Vertical is its biggest customer base.
Reviews
"...Also, when having to communicate with those who are not in the building, an interacting and engaging way to build relations is to use Facebook live..." Peer review by Jay C, Ms J
Cuspera Reviews
11 buyers and buying teams have used Cuspera to assess how well Facebook Live solved their Authoring and Publishing needs. Cuspera uses 2285 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Authoring and Publishing needs.
Business Priorities
Acquire Customers and Launch New Products are the most popular business priorities peers achieved using Facebook Live.
Use Cases
Peers recommend Engagement Management , Advertisement , Content Management , as the business use cases that they have been most satisfied while using Facebook Live.
Read Peer Reviews and Expert Experience for Business Use Cases
| BUSINESS USE CASES | RATINGS | CUSTOMER AND EXPERT EXPERIENCES |
|---|---|---|
| Engagement Management with Social Media, Facebook and Video |
4.84/5 ★ |
"...Also, when having to communicate with those who are not in the building, an interacting and engaging way to build relations is to use Facebook live..." Peer review by Jay C, Ms J |
| engaging and following up |
4.82/5 ★ |
"...Facebook Live videos get 6 times more interactions than regular Facebook videos and are a great way to increase social media engagement...." [Complete Guide] Boost Social Media Engagement In 2020 |
| Advertisement with Social Media, Facebook and Video |
4.84/5 ★ |
"...Or, if you want to supplement your video ads with live broadcasts, how much time should you dedicate to your Facebook Lives? ..." How to Drive More Organic Reach With Facebook Live |
| Content Management with Social Media, Video, Facebook and Promotions |
4.71/5 ★ |
"...By posting content that connects your target audience or that naturally creates meaningful interactions (e.g. Facebook Live) or by building a niche community through a Facebook Group, you can likely get a higher organic reach...." How Companies Like Bored Panda, REI, and Vox Are Growing Their Organic Reach on Social Media |
| content sharing |
4.18/5 ★ |
"...You can start a YouTube channel, or simply share your content with your followers via Facebook Live or Instagram..." The Ultimate Guide to Restaurant Marketing (Ideas, Strategies and Plans) |
| content publishing |
4.54/5 ★ |
"...Yet another adjustment Facebook has made to promote video content was the introduction of Facebook Live, which was introduced in 2016...." Wild and Interesting Facebook Statistics and Facts (2019) |
| content curation |
4.76/5 ★ |
"...Using the same approach as you might use with Twitter or Facebook Live or Periscope, jump on Youtube Live and create related content...." 14 Ways Professionals Can Market Their Practice on Social Media in 2020 |
| PEER EXPERIENCES | |
|---|---|
| Engagement Management with Social Media, Facebook and Video |
4.84/5 ★ |
"...Also, when having to communicate with those who are not in the building, an interacting and engaging way to build relations is to use Facebook live..." Peer review by Jay C, Ms J |
|
| engaging and following up |
4.84/5 ★ |
| Advertisement with Social Media, Facebook and Video |
4.84/5 ★ |
"...Or, if you want to supplement your video ads with live broadcasts, how much time should you dedicate to your Facebook Lives? ..." How to Drive More Organic Reach With Facebook Live |
|
| Content Management with Social Media, Video, Facebook and Promotions |
4.71/5 ★ |
"...By posting content that connects your target audience or that naturally creates meaningful interactions (e.g. Facebook Live) or by building a niche community through a Facebook Group, you can likely get a higher organic reach...." How Companies Like Bored Panda, REI, and Vox Are Growing Their Organic Reach on Social Media |
|
| content sharing |
4.71/5 ★ |
| content publishing |
4.71/5 ★ |
| content curation |
4.71/5 ★ |
42+ more Business Use Cases
Our AI advisor, Wyz, harnessed 2285 insights from peers and experts to help you assess how these Facebook Live use cases fit your Authoring and Publishing needs.
Frequently Asked Questions(FAQ)
for Facebook Live
What is Facebook Live?
What is Facebook Live used for?
What are the top features of Facebook Live?
Who uses Facebook Live?
What are Facebook Live alternatives?
Where is Facebook Live located?
Popular Business Setting
for Facebook Live
Top Industries
- Telecommunications
- Education
- Retail
Popular in
- Small Business
- Mid Market
- Enterprise
Peers used Facebook Live to Acquire customers and Launch new products
Facebook Live Alternatives
Peer and Expert Opinion on Features
for Facebook Live
- Low
- Medium
- High
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| Live streaming | Read Reviews (291) |
| Personalization | Read Reviews (92) |
| Recording | Read Reviews (85) |
| Alerts: popups & Notifications | Read Reviews (47) |
| Gamification | Read Reviews (14) |
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| Live streaming | Read Reviews (291) |
| Personalization | Read Reviews (92) |
| Recording | Read Reviews (85) |
| Alerts: popups & Notifications | Read Reviews (47) |
| Gamification | Read Reviews (14) |
IT and Other Capabilities
for Facebook Live
- Low
- Medium
- High
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Import | Read Reviews (212) |
| Data Export | Read Reviews (154) |
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Import | Read Reviews (212) |
| Data Export | Read Reviews (154) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| Chat Support | Read Reviews (82) |
| 24/7 Support | Read Reviews (96) |
| Email Support | Read Reviews (3) |
| Phone Support | Read Reviews (3) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| Chat Support | Read Reviews (82) |
| 24/7 Support | Read Reviews (96) |
| Email Support | Read Reviews (3) |
| Phone Support | Read Reviews (3) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (8) |
| Analytics | Read Reviews (31) |
| Custom Reports | Read Reviews (101) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (8) |
| Analytics | Read Reviews (31) |
| Custom Reports | Read Reviews (101) |
Software Failure Risk Guidance
?for Facebook Live
Overall Risk Meter
Top Failure Risks for Facebook Live
Vendor Profile Details
HQ Location
1 Hacker Way, Menlo Park, California 94025
Employees
10001+
Social
Financials
IPO
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