Facebook Live Overview
Facebook Live allows businesses to broadcast live videos, engage with their audience in real-time, and build trust by showcasing their unique personalities. Customizable audience control helps enhance viewer engagement post-broadcast.
Use Cases
Customers recommend Engagement Management, Advertisement, Content Management, as the business use cases that they have been most satisfied with while using Facebook Live.
Business Priorities
Acquire Customers and Launch New Products are the most popular business priorities that customers and associates have achieved using Facebook Live.
Facebook Live Use-Cases and Business Priorities: Customer Satisfaction Data
Facebook Live works with different mediums / channels such as Social Media. Facebook. Video etc.
Facebook Live's features include Live Streaming, Personalization, Recording, etc. and Facebook Live support capabilities include Chat Support, 24/7 Support, AI Powered, etc. also Facebook Live analytics capabilities include Analytics, and Custom Reports.
Reviews
"...I like how it provides another way for facebook users to create content...." Peer review by Verified Reviewer, Facilities Services, 51-200 employees
Facebook Live, Renderforest Video, InVideo, Stencil, Crowdriff Platform, etc., all belong to a category of solutions that help Authoring and Publishing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Facebook Live
Top Industries
- Telecommunications
- Education
- Retail
Popular in
- Small Business
- Mid Market
- Enterprise
Facebook Live is popular in Telecommunications, Education, and Retail and is widely used by Small Business, Mid Market, and Enterprise.
Comprehensive Insights on Facebook Live Use Cases
How can Facebook Live enhance your Engagement Management process?
What benefits does Facebook Live offer for Advertisement?
What benefits does Facebook Live offer for Content Management?
Why is Facebook Live the best choice for Coaching?
42+ more Business Use Cases
11 buyers and buying teams have used Cuspera to assess how well Facebook Live solved their Authoring and Publishing needs. Cuspera uses 2285 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Authoring and Publishing needs.
Case Studies
CASE STUDY Zindagi Trust
CASE STUDY DFS
CASE STUDY Prostate Cancer UK
Frequently Asked Questions(FAQ)
for Facebook Live
What is Facebook Live?
Facebook Live is a live video streaming feature on Facebook that allows to broadcast a live video out to an audience through a company page or personal profile. Facebook Live leverages the website’s existing audience to compete with similar live services.
Businesses using Facebook live on their pages have the ability to customize and control their audience once it has ended. Page followers and visitors may get a notification when a page or individual is going live. Live broadcasters can decide who on Facebook can see their video and use this content to engage their audience during the moments and events that are important to them. Facebook Live gives a chance to show there are real, caring humans behind your business, which in turn builds trust and leads to more business in the door.
Facebook Live allows to answer your followers’ questions in real-time. This gives an opportunity to engage with viewers when they’re most interested. Facebook Live is the ideal opportunity to show off the unique personalities and values behind your company, whether it be strolling around the office and showing off space, interviewing employees, or sharing a sneak peek into a company outing or event.
What is Facebook Live used for?
What are the top features of Facebook Live?
Who uses Facebook Live?
What are Facebook Live alternatives?
Where is Facebook Live located?
Peers used Facebook Live for engagement management and advertisement
Facebook Live Competitors
Facebook Live Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (8) |
| Analytics | Read Reviews (31) |
| Custom Reports | Read Reviews (101) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (8) |
| Analytics | Read Reviews (31) |
| Custom Reports | Read Reviews (101) |
Facebook Live Integrations
Facebook Live integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for Facebook Live
Software Failure Risk Guidance
?for Facebook Live
Overall Risk Meter
Top Failure Risks for Facebook Live
Facebook News
Facebook Transforms All Video Uploads into Reels: Major Update for Creators
Facebook has updated its platform so that all video uploads are now automatically converted into Reels. This change streamlines video content for creators, focusing on short-form, mobile-friendly video formats to boost engagement and reach on Facebook.
Facebook Security Updates: 5 Key Points - Analytics Insight
Facebook introduced several security enhancements, including default end-to-end encryption for Messenger, expanded privacy checkup tools, improved login alerts for suspicious activity, a new device management dashboard for session control, and AI-driven threat detection to identify phishing and account hijacking attempts.
Facebook-parent Meta hires 28-year-old Scale AI founder Alexandr Wang as Superintelligence Chief
Meta Platforms, parent of Facebook, is investing $14.3 billion for a 49% stake in Scale AI, valuing Scale at $29 billion. Scale AI co-founder Alexandr Wang will join Meta as chief of its new superintelligence unit, aiming to accelerate Meta's AI strategy and regain ground lost to competitors. Jason Droege becomes interim CEO at Scale AI.
Meta Outlines Facebook, Instagram and Threads Ad Updates at NewFronts 2025
Meta has launched video ads and new creator collaboration tools on its Threads platform, beginning with image-based ad tests in the US. This move aims to monetize Threads and enhance opportunities for brands and creators to engage audiences through advanced advertising features.
Facebook Profile
HQ Location
1 Hacker Way, Menlo Park, California 94025
Employees
10001+
Social
Financials
IPO
How can Facebook Live enhance your Social Media Management process?