BL.INK Overview

BL.INK offers a dynamic platform for managing branded URLs, QR codes, and mobile microsites, tailored for scalability and flexibility. The GS1 Digital Link-ready solution enables businesses to create interactive customer touchpoints through connected packaging and digital product passports. This platform is trusted by over 1,000 companies, including Fortune 500 firms, for its capability to deliver actionable marketing data. A standout feature is its ability to integrate QR codes seamlessly into marketing strategies, enhancing customer engagement and data-driven decision-making. The platform's robust infrastructure supports extensive link management, ensuring reliable and efficient content marketing operations.

Use Cases

Customers recommend Social Media Management, Content Management, Digital Marketing, as the business use cases that they have been most satisfied with while using BL.INK.

Other use cases:

  • Engaging And Following Up
  • Campaign Management
  • Advertisement
  • Sending & Publishing Communications
  • Helpdesk Management
  • Influencer Marketing
  • Social Media Marketing
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Business Priorities

Improve ROI and Improve Brand Engagement are the most popular business priorities that customers and associates have achieved using BL.INK.

Other priorities:

  • Build Brand Awareness
  • Acquire Customers
  • Improve Digital And Social Presence
  • Establish Thought Leadership
  • Launch New Products
  • Grow Market Share
  • Improve Efficiency
  • Improve Visibility
  • Scale Best Practices
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BL.INK Use-Cases and Business Priorities: Customer Satisfaction Data

BL.INK works with different mediums / channels such as Social Media. and E-Mail.

BL.INK's features include Dashboard, and Landing Page. and BL.INK support capabilities include 24/7 Support, Email Support, Chat Support, etc. also BL.INK analytics capabilities include Custom Reports, and Analytics.

Reviews

"...Using BL.INK, we can easily create branded website links, that over time, help build trust in the quality and value of the content we share...." Peer review by Joe C., Director, Digital Content Strategy, Insurance

BL.INK, Google Analytics, Capsulink, Salesforce Marketing Cloud, WriterAccess, etc., all belong to a category of solutions that help Content Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Blink is a URL shortener and QR Code generator that captures unlimited data for marketing analysis. It offers branded URLs and comprehensive link management.

Popular Business Setting

for BL.INK

Top Industries

  • Hospital & Health Care
  • Insurance
  • Marketing and Advertising

Popular in

  • Large Enterprise
  • Small Business
  • Mid Market

BL.INK is popular in Hospital & Health Care, Insurance, and Marketing And Advertising and is widely used by Large Enterprise, Small Business, and Mid Market.

BL.INK Customer wins, Customer success stories, Case studies

How can BL.INK enhance your Social Media Management process?

What benefits does BL.INK offer for Content Management?

Why is BL.INK the best choice for Digital Marketing?

What solutions does BL.INK provide for Engaging And Following Up?

How does BL.INK facilitate Campaign Management?

14 buyers and buying teams have used Cuspera to assess how well BL.INK solved their Content Marketing needs. Cuspera uses 485 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Content Marketing needs.

A household name in social media - Internet

BL.INK helped a leading social media platform eliminate broken links for millions of daily users. The company switched from Bitly to BL.INK to gain always-on link monitoring, dynamic link creation, a...nd SSO-secured access. Integration with Khoros enabled better tracking of customer engagement. Admins now control user access easily, and broken links are gone forever. The platform delivers different ad experiences by device, location, and language.

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A major international soda brand - Consumer Goods

BL.INK delivered custom SmartLabel QR codes for a major international soda brand. The brand needed to give consumers more product information and meet SmartLabel requirements. BL.INK's solution integ...rated with the brand's packaging software and created dynamic, branded QR codes for every product in North America. The QR codes link to detailed landing pages with ingredients and nutritional data. The system allows easy updates to destination URLs and seamless scaling across all products.

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An American evangelical megachurch - Religious Institutions

BL.INK helped an American evangelical megachurch manage short links and QR codes across 30+ campuses. The church needed a cost-effective platform for over 400 users. BL.INK started them on a self-ser...vice module, then upgraded them to enterprise features like QR codes, SMS short links, and SSO. Communication improved within the church and on social media. The platform supported their growth and outreach to over 85,000 weekly attendees.

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Room & Board - Retail

BL.INK helped Room & Board save 7% of their digital ad budget. The platform automated QR code and URL management, reducing manual work. Room & Board tracked customer interactions in detail, improving... marketing attribution. BL.INK's analytics let them focus on the best campaigns. The solution increased marketing credibility and supported data-driven decisions. Room & Board now uses advanced link management for better marketing efficiency.

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Swiss multinational food and beverage company - Food & Beverages

BL.INK helped a Swiss multinational food and beverage company centralize short link and QR code creation. The company had thousands of employees in 180+ countries using many different tools. BL.INK p...rovided a single, flexible platform for branded short links and QR codes. The solution improved governance, made audits easier, and let brands manage their own domains. The platform was easy to use and cost-effective for the global team.

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lightning

Peers used BL.INK for social media management and content management

BL.INK Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

4.57/5 ★

Read Reviews (63)
Analytics

4.54/5 ★

Read Reviews (60)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

4.57/5 ★

Read Reviews (63)
Analytics

4.54/5 ★

Read Reviews (60)

Software Failure Risk Guidance

?

for BL.INK

Overall Risk Meter

Low Medium High

Top Failure Risks for BL.INK

Blink, LLC News

M&A

Loftware Acquires BL . INK | Labels & Labeling

Loftware has acquired BL.INK, a leading enterprise link management platform, to enhance its product identification strategy across the supply chain.

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M&A

Loftware Acquires BL.INK, Expands Product Identification Capabilities ...

Loftware has acquired BL.INK, enhancing its product identification capabilities with BL.INK's link management and connected packaging solutions. This acquisition supports Loftware's strategy to modernize supply chain product identification and offers an end-to-end solution for global brands. BL.INK's technology, including dynamic QR codes and digital product passports, will integrate with Loftware's offerings to improve consumer engagement and compliance.

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Blink, LLC Profile

Company Name

Blink, LLC

Company Website

https://www.bl.ink/

HQ Location

Employees

101-250

Social

Twitter

Financials

PRIVATE