Real-World Case Studies and Customer Success Stories with Azira (formerly Teemo)

Azira and Solimar partnered with the Armenia Tourism Committee to boost Armenia’s profile as a travel destination. They launched a... multi-channel digital marketing campaign targeting France, Germany, the USA, and the UAE. The campaign used mobile location data for precise audience segmentation and real-time attribution. It generated over 30.7 million impressions and 300,000 engagements. More than 24,000 unique international visitors traveled to Armenia as a result.
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Azira and InfoSum helped the South Australian Tourism Commission measure a 42% increase in visitors to tourist locations. SATC used privacy-compliant... data collaboration to match ad exposure data from SBS On Demand with visitation data. The campaign targeted audiences in New South Wales and Victoria during the summer holiday period. Results showed a 3.3% footfall rate for the exposed group, compared to 2.3% for the control group. Over 12,200 people visited after seeing the ads, with strong results among premium travelers.
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Azira’s geo-targeting platform helped Black C Media drive a 43% increase in store traffic for Domestos at Hapeloğlu supermarkets in Rize, Turkey. The campaign used... real-time and historical location data to target female housekeepers near stores. Azira’s footfall attribution tools tracked 3,955 in-store visits and a 1.672% footfall rate. Sales volume rose by 1,365% and revenue by 1,081%. The campaign delivered 577,978 ad impressions and outperformed market benchmarks for in-store traffic uplift.
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Azira’s location data powered Black C Media’s campaign for Mastercard at the UEFA Champions League Final. The team used real-time... location targeting to place outdoor ads in busy areas and retargeted exposed audiences with digital ads. Localized creative featuring Barış Telli increased emotional impact. The campaign delivered over 1.05 million impressions and achieved 27% digital engagement from international visitors. Mastercard stood out as the most memorable sponsor at the event.
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Azira helped a leading global QSR brand expand into India. The brand faced low awareness and tough competition. Azira used... mobile location data and in-app ads to target young urban audiences. Real-time geofencing and custom audience segments drove engagement. The campaign led to a 68.6% increase in restaurant footfall. The QSR gained strong brand awareness and measurable sales growth.
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McDonald's Singapore wanted to bring more people into their restaurants and boost sales. They worked with Stellar Ace and Azira... to run out-of-home ads and target commuters with mobile offers. Azira used geofencing and mobile ad targeting to reach people who saw the ads. They tracked how many people visited the stores after seeing the ads. The campaign led to more engagement, better measurement of ad results, and a wider reach.
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Azira helped Škoda dealerships in France attract 1,362 visits across 13 locations during the auto show season. The challenge was... to stand out in a crowded market and turn open-house offers into real foot traffic and sales. Azira used audience insights and data-driven digital ads to target high-intent car shoppers. The campaign reached over 408,000 potential buyers and achieved a low €5.51 cost per visit. Real-time reporting allowed for quick adjustments and clear measurement of results.
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Azira helped nine Škoda dealerships use their Tour de France sponsorship to drive 1,305 dealership visits. The campaign used data-driven... digital ads with precise audience targeting and personalized creative. Azira activated high-intent car shoppers and cycling fans near each dealership. The campaign reached 193,000+ potential buyers and achieved a €3.45 cost per visit. Dealerships received actionable reporting to optimize results and measure ROI.
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Azira partnered with a leading Australian media organization to help retailers use real-world data for better marketing. They analyzed over... 66,000 store locations to uncover shopping patterns during key retail periods like Easter and Mother’s Day. Grocery stores saw a 16% increase in foot traffic before Easter, with weekends being the busiest. The solution enabled precise audience targeting and campaign activation based on actual consumer behavior. Retailers improved engagement, extended campaign windows, and increased return on ad spend using these insights.
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Azira and GCommerce helped Chatham Bars Inn boost off-season bookings after a renovation slowdown. They used real-world location data to... target high-value audiences and optimize digital ad campaigns. The campaign drove 890 visits, including 209 unique guests, and generated over $380,000 in revenue. Chatham Bars Inn achieved a 28x return on ad spend and surpassed industry benchmarks for engagement. The partnership gave the resort deeper guest insights and a stronger market position.
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Azira and Nine Total Publishing helped a premium Australian furniture retailer boost showroom visits during a slow season. The campaign used... data-driven audience targeting and luxury segmentation to reach high-value shoppers. Ads promoted a 50% summer sale and premium product quality. The campaign led to a 1.8% increase in showroom footfall and a 148 Attribution Lift Index, surpassing industry standards. Real-time consumer behavior data provided deep insights into customer preferences.
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Azira and Epsilon helped amsterdam&partners attract over 150,000 visitors to ten lesser-known Amsterdam attractions. The campaign ran for four months... and generated more than 18 million impressions. Azira’s location measurement and attribution technology tracked real-time visitor engagement. The project shifted tourist interest away from crowded city center spots. This supported sustainable tourism and improved local quality of life.
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Azira and Black C Media helped Vodafone boost Samsung phone sales by 78%. They used real-time audience data and dynamic... OOH ads to target high-intent users. Digital retargeting guided shoppers to nearby stores. Accessories sales rose by 33%. Store visitation conversion hit 48%. The campaign delivered 1.3 million OOH ad impressions.
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Azira and InfoSum helped the South Australian Tourism Commission measure the impact of digital ads on SBS On Demand. SATC wanted to... know if their ads increased visits to South Australia. Using InfoSum’s Private Path clean room, Azira matched ad data with their identity graph while keeping data private. The campaign led to a 42% increase in visitors compared to a control group. 12,300 people from the exposed audience visited after seeing the ads. The footfall rate was 3.3% for the exposed group, higher than the 2.3% for the control group.
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