Azira (formerly Teemo): Product updates, Customer stories, and Insights | 2026 Cuspera

Azira helped Škoda dealerships run a data-driven digital advertising campaign during France’s auto show season. The campaign targeted high-intent car shoppers using audience insights and dynamic, loc...ation-based ads. Azira’s platform exposed 408,000+ shoppers to targeted ads and generated 1,362 dealership visits across 13 locations. The cost per visit was €5.51, below typical automotive averages. Real-time reporting and agile execution improved marketing return on ad spend.
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Epsilon used Azira’s marketing intelligence platform to help amsterdam&partners change Amsterdam’s image and promote sustainable tourism. The "Renew Your View" campaign ran from November 2023 to Marc...h 2024. Epsilon targeted two main audience groups and used real-time location measurement to track results. The campaign generated over 18 million impressions and drove more than 150,000 visitors to ten featured attractions. This helped balance visitor distribution and improved the city’s reputation.
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McDonald's Singapore wanted to bring more people into their restaurants and boost sales. They worked with Stellar Ace and Azira to run out-of-home ads and target commuters with mobile offers. Azira u...sed geofencing and mobile ad targeting to reach people who saw the ads. They tracked how many people visited the stores after seeing the ads. The campaign led to more engagement, better measurement of ad results, and a wider reach.
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Azira helped a leading global QSR brand expand into India. The brand faced low awareness and tough competition. Azira used custom audience targeting, campaign measurement, and attribution. They ran i...n-app ads with real-time geofencing for users aged 18 to 35 near restaurant sites. The campaign drove a 68.6% increase in footfall to restaurant locations. The QSR saw higher engagement, more sales, and clear return on ad spend.
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Azira’s geo-targeting platform helped Black C Media drive a 43% increase in store traffic for Domestos at Hapeloğlu supermarkets. The campaign targeted female housekeepers near stores using real-time... and historical data. Azira’s footfall measurement tracked 3,955 in-store visits and a 1.672% footfall rate. Sales volume rose by 1,365% and revenue by 1,081%. The campaign delivered 577,978 ad impressions and outperformed market benchmarks for in-store traffic uplift.
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Azira partnered with a leading Australian media company to help retailers understand consumer behavior during key shopping periods. The challenge was shifting consumer habits, unpredictable foot traf...fic, and more online shopping. Azira delivered data-driven insights on footfall, travel distance, and shopper profiles for grocery, electronics, and home improvement stores. Retailers used these insights to target the right customers and optimize campaigns. Results included a 16% increase in grocery store footfall before Easter and clear patterns in shopper demographics and travel distances.
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