Simpli.Fi: Use-Cases, Insights and Reviews | 2025 Cuspera

CGR Communications wanted to help Krispy Kreme get more people into their new store in Jamaica. They used Simpli.fi’s programmatic advertising to target people near similar stores and those searching... for doughnuts and coffee online. The campaign used geo-fencing and keyword search retargeting. In 48 days, the campaign brought 237 people into the store. The cost per visit was $5.51, much lower than the $20 goal. The click-through rate was 0.21%, more than double the target.
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A large jewelry retailer with many brands and thousands of stores wanted to increase in-store visits. They worked with Simpli.fi to use location-based ads and native creative. The campaign targeted s...hoppers at every stage, including those visiting competitor stores. They used geo-fencing and native ads on mobile, tablet, and desktop. The campaign aimed to keep the cost per store visit at $50 over 10 weeks. Most ads were served on mobile, and the campaign drove high engagement and more store visits.
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A large resort casino wanted to get more travelers and gambling fans to book rooms. They worked with the Mighty Media Shop and used Simpli.fi’s Native and CTV advertising solutions. They used targete...d ads to reach people likely to book a trip. The campaign led to 1,751 room bookings and almost 200 in-person visits. The casino and agency plan to keep working with Simpli.fi for future growth.
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Ankin Law wanted to grow its client base and reach more people. Simpli.fi created a year-long programmatic ad strategy using online and offline targeting. The campaign reached over 1.2 million people... and led to 450 calls, 525 chat messages, and 78 form fills. Ankin Law saw a 26% improvement in cost per action year-over-year. They increased their investment with Simpli.fi by 17.6% in 2025 to keep growing.
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A large regional healthcare company wanted to get more job applications and find qualified candidates for many roles. They worked with their advertising agency and used Simpli.fi’s Addressable Audien...ce Curation tool to target people by location and job type. They built custom audiences and used geo-fencing to reach healthcare workers and students. The company served ads to about 50,000 households and targeted 21 local healthcare locations. The campaign helped them meet their goals and they plan to keep working with Simpli.fi.
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TRG wanted to help a resort casino in Oklahoma get more guests and increase brand awareness. They used Simpli.fi’s ZTV targeting solution to show video ads to people in ZIP codes likely to watch stre...aming TV. The campaign ran for three months. The casino got a 98.5% video completion rate. The campaign also had an eCPM of $9.93. The casino plans to keep working with Simpli.fi because of these good results.
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