Social+ (formerly Amity Social Cloud): Use-Cases, Insights and Reviews | 2025 Cuspera

Nike Run Club (NRC) is a fitness app that creates a community for runners. It offers real-time cheers and social connections. NRC uses smart tech and gamification to motivate users. It provides perso...nalized training plans and expert coaching. NRC turns running into a social experience, making fitness fun and engaging.
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Rolls-Royce shifted from being a luxury automaker to a curator of experiences by launching the "Whispers" app. This members-only digital club for Rolls-Royce owners offers unique content, curated exp...eriences, and access to exclusive events. The app provides a global concierge service and a private social network, fostering a sense of belonging among owners. This strategic shift focuses on creating connections and experiences, appealing to younger luxury consumers who value personalization and community.
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Ancestry wanted to create a community for pet owners using their PetDNA service. They faced the challenge of turning genetic data into social experiences. Ancestry partnered with Social+ to integrate... social features into their platform. This allowed pet owners to connect based on shared genetic heritage. The integration enabled users to chat, share stories, and arrange meetups. This transformed the database into a dynamic community for pet owners.
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Harley-Davidson wanted to enhance community engagement within their app. They had a strong community of riders but lacked in-app interaction features. They used Social+ to integrate social features l...ike profiles, activity feeds, and chats into their app. This allowed riders to connect and share experiences directly within the app. The solution helped Harley-Davidson engage with both existing HOG members and new biking enthusiasts.
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Noom, a health and wellness platform, faced challenges with their community platform being outside their app, lack of customization, and limited access to user data. They integrated Social+ to bring ...their community into the app, customize social features, and access valuable user data. This helped improve user experience and support members in reaching their health goals.
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Snai, a leading Italian sports betting platform, wanted to engage users beyond just watching games and placing bets. They aimed to integrate tipsters, who provide betting insights, directly into thei...r app. Building these features in-house was costly and time-consuming, so they chose Social+ for a fast, customizable solution. By integrating Social+ Video, Snai allowed tipsters to host live streams within their app, enhancing user experience and engagement.
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