Alexa Overview

Alexa is an SEO and Competitive Analysis Software that helps improve content, SEO, and PPC strategies by identifying audience interests and competitor insights. It offers features like keyword analysis, traffic comparison, and SEO monitoring.

Use Cases

Customers recommend Engagement Management, Communication Management, Social Media Management, as the business use cases that they have been most satisfied with while using Alexa.

Other use cases:

  • Competitive Intelligence
  • Community Building
  • Training & Onboarding
  • Advertisement
  • Content Management
  • Collaboration
  • Loyalty Management
See all use cases See less use cases

Business Priorities

Acquire Customers and Scale Best Practices are the most popular business priorities that customers and associates have achieved using Alexa.

Other priorities:

  • Launch New Products
  • Enhance Customer Relationships
  • Increase Sales & Revenue
  • Improve Efficiency
  • Build Brand Awareness
  • Grow Market Share
  • Improve ROI
  • Improve Brand Engagement
  • Enter New Markets Internationally Or Locally
  • Improve Internal Communications
  • Improve Digital And Social Presence
  • Improve Consistency
  • Establish Thought Leadership
See all business priorities See less business priorities

Alexa Use-Cases and Business Priorities: Customer Satisfaction Data

Alexa works with different mediums / channels such as Offline, Point Of Sale, Social Media, etc.

Alexa's features include SEO, Personalization, Gamification, etc.

Reviews

"...If you are looking to begin an initial dive into website competitive analysis on a relatively low budget, then Alexa is a good option...." Peer review by Jimmy Mack, Senior Communications Specialist, City of Olathe

Alexa, Ahrefs SEO Toolbar, Google Trends, Semrush, Brightedge SEO, etc., all belong to a category of solutions that help SEO. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Alexa

Top Industries

  • Information Technology and Services
  • Computer Software
  • Internet

Popular in

  • Mid Market
  • Small Business
  • Enterprise

Alexa is popular in Information Technology And Services, Computer Software, and Internet and is widely used by Mid Market, Small Business, and Enterprise.

Comprehensive Insights on Alexa Use Cases

How efficiently Does Alexa manage your Engagement Management?

How does Alexa facilitate Communication Management?

What makes Alexa ideal for Social Media Management?

How can Alexa enhance your Competitive Intelligence process?

Why is Alexa the best choice for Community Building?

63+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Alexa solved their SEO needs. Cuspera uses 6684 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific SEO needs.

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What's New with the 3rd Generation Echo Frames

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Frequently Asked Questions(FAQ)

for Alexa

What is Alexa?

Alexa is an SEO and Competitive Analysis Software to find reach and convert the audience. It helps to improve the content, SEO and PPC strategy, prove success, and discover new ideas for growing the traffic.

Alexa develops a visible and authoritative brand by identifying topics and content the audience engages with, identifies competitor strengths and weaknesses, and finds ways to reach and convert the target audience. It also identifies high-value buyer keyword analysis, SEO tracking, reaches the audience and finds valuable link building opportunities for the site.

Some of its features are discovering successful content, find competitors, compare website traffic, identify keyword gaps, monitor SEO and more.

What is Alexa used for?

Alexa is a SEO Software mainly used by its customers to Acquire Customers and Scale Best Practices by Engagement Management, Communication Management and Social Media Management .

What are the top features of Alexa?

SEO, Personalization and Gamification are some of the top features of Alexa.

Who uses Alexa?

Alexa is used by Information Technology And Services, Computer Software and Internet among other industries.

What are Alexa alternatives?

Ahrefs SEO Toolbar, Google Trends, Semrush and Brightedge SEO are popular alternatives for Alexa.

Where is Alexa located?

Alexa is headquartered at Seattle, Washington.
lightning

Peers used Alexa for engagement management and communication management

Alexa Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.02/5 ★

Read Reviews (236)
Custom Reports

4.03/5 ★

Read Reviews (1013)
Analytics

3.85/5 ★

Read Reviews (585)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.02/5 ★

Read Reviews (236)
Custom Reports

4.03/5 ★

Read Reviews (1013)
Analytics

3.85/5 ★

Read Reviews (585)

Software Failure Risk Guidance

?

for Alexa

Overall Risk Meter

Low Medium High

Top Failure Risks for Alexa

Amazon News

Amazon Partners With Zeta Global Deliver Gen AI Marketing Automation - Forbes

Amazon and Zeta Global announced an advancement in generative AI (Gen AI) that will help scale applications using AWS foundation models in the ...

19/06/2024 - source

Amazon unveils cookieless ad-targeting solution at Cannes Lions - Marketing Dive

The Amazon Prime app is seen on a mobile phone. Amazon's new ad-targeting solution leverages AI to analyze billions of browsing, purchasing and ...

18/06/2024 - source

Amazon Profile

Company Name

Amazon

Company Website

https://www.amazon.com/

Year Founded

1994

HQ Location

Seattle, Washington

Employees

10001+

Social

Financials

IPO