cuspera logo CUSPERA

Compare Alexa vs Google Trends

Comparison Summary

For Alexa vs Google Trends comparison, Our AI algorithm looked at 13712 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Alexa and Google Trends to solve their respective business needs.

Pros and cons of Alexa and Google Trends

Alexa is more suited to businesses that require Engagement Management and Communication Management with Offline where as Google Trends is focused towards Content Management and Advertisement with Social Media .

Both Alexa and Google Trends are SEO software, peers recommend Alexa for community building and collaboration where as Google Trends is more known for market research .

logo Alexa

Focus area

Alexa is better than Google Trends for

Software Failure Risk

  • medium

logo Google Trends

Focus area

Google Trends is better than Alexa for

Software Failure Risk

  • medium

About

SEO, Competitive Analysis and Website Ranking Software

Google Trends: Explore what the world is searching

Age

1994

Financials

IPO

SERIES A

Business Need

Total Processes
(we found evidences for)

104

95

Total Goals
(we found evidences for)

15

16

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up

engaging with scheduling & cadence


communication management

sending & publishing communications

tracking & monitoring communications


social media management

engaging on social media

social media analytics

scheduling post to social media

managing social media account

monitoring social media


competitive intelligence


community building


training & onboarding



content publishing

searching for content



loyalty management

identify target customers


sales document management

contract management

proposal & quote management



helpdesk management


generation of new leads


lead qualification

lead qualification: technographic

lead qualification: demographic




contact list management


customer feedback management

measuring customer satisfaction


campaign management


workflow management



trade show marketing


conference call management





courses & assessment

create learning path



category management


lifetime value management


products & pricelist management


rating and review management


segmentation and targeting




influencer marketing


sales call management



knowledge management


international marketing



calendar management





business development


account management


social media marketing






promotion management


personalized marketing


discount management


relationship management



Top Goals

Goals Achieved

  • Acquire customers

  • Scale best practices

  • Launch new products

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve efficiency

  • Build brand awareness

  • Grow market share

  • Improve ROI

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Improve internal communications

  • Improve digital and social presence

  • Improve consistency

  • Establish thought leadership

  • See 12 more
  • Acquire customers

  • Grow market share

  • Build brand awareness

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Increase sales & revenue

  • Improve digital and social presence

  • Launch new products

  • Scale best practices

  • Improve brand engagement

  • Establish thought leadership

  • Improve consistency

  • Improve ROI

  • Improve efficiency

  • Improve stakeholder relations

  • Increase average basket value

  • See 13 more

Top Channels

Channels Used

  • social media

  • user generated content

  • blogs

  • website

  • offline

  • promotions

  • e-mail

  • video

  • Facebook

  • on premises

  • mobile

  • Twitter

  • Instagram

  • print media

  • display advertisement

  • phone calls

  • magazine

  • Pinterest

  • trade shows

  • coupons

  • mass media

  • movies

  • review sites

  • television

  • point of sale

  • games

  • Facebook page

  • Amazon

  • mobile app

  • LinkedIn

  • text SMS

  • newspaper

  • chat

  • newsletter

  • causes and charity

  • channel partners

  • mobile ads

  • Yelp

  • eBay

  • Youtube

  • support groups

  • Whatsapp

  • events

  • Doubleclick

  • See 41 more
  • social media

  • user generated content

  • blogs

  • website

  • offline

  • promotions

  • e-mail

  • video

  • Facebook

  • on premises

  • mobile

  • Twitter

  • Instagram

  • print media

  • display advertisement

  • phone calls

  • magazine

  • Pinterest

  • trade shows

  • coupons

  • mass media

  • movies

  • review sites

  • television

  • point of sale

  • games

  • Facebook page

  • Amazon

  • mobile app

  • LinkedIn

  • text SMS

  • newspaper

  • chat

  • newsletter

  • causes and charity

  • channel partners

  • mobile ads

  • Yelp

  • eBay

  • Youtube

  • support groups

  • Whatsapp

  • events

  • Doubleclick

  • See 41 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Security & Privacy Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Integration Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Migration Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Business Setting