Webex Events (formerly Socio) and Akero, An In-Depth Comparison 2026

Comparison Summary

Webex Events (formerly Socio): Webex Events (formerly Socio) provides a comprehensive platform for managing in-person, hybrid, and virtual events. Unforgettable experiences are created with its all-in-one event technology.

Akero: Akero is a student advertising and conversion platform powered by AI. It is supported by Higher Education experts.

This comparison report of Webex Events (formerly Socio) vs. Akero is based on a specific set of business needs and context. The comparison uses 2980 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Webex Events (formerly Socio) and Akero

Webex Events (formerly Socio), RingCentral Events (Formerly Hopin), SpotMe, etc., belong to a category of solutions that help Event Management, whereas Akero belong to a category of solutions that help Lead Generation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Webex Events (formerly Socio) covers Engagement Management with Games, Event Management, Communication Management with Games, Trade Show Marketing with Offline, etc.

Akero focuses on Advertisement, Workflow Management with E-Mail, Generation Of New Leads with Offline, Conversion Management with E-Mail, etc.

"I really think that people loved it. We had a great time utilizing these tools to get it done. " - Business Rules for Women

"We’ve never been better positioned to effectively reach prospective students…. Akero has helped bring the Marketing and Admissions teams together in a way that allows us all to view the same data in real time. This tool has changed the way we operat...e. " - Nina K

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.

Webex Events (formerly Socio) and Akero: Best activities based on customer satisfaction


Webex Events (formerly Socio) in Action: Unique Activities

Why is Webex Events (formerly Socio) the best choice for Engagement Management?
The platform enables interactive features that encourage participation. It offers opportunities for networking and communication among attendees. Attendees can access essential event information conveniently through the application.
"...We were able to provide an event game for the day which helped with associate engagement...." Peer review by Administrator
What benefits does Webex Events (formerly Socio) offer for Event Management?
Webex Events provides a comprehensive event management platform. It offers features for attendee engagement, registration, and communication. The platform helps organizations manage events efficiently and effectively.
"...We evaluated several event registration and management apps, Socio had the best features, a simple UI, and nice admin tools (like batch upload of agenda, speakers and attendees)...." Peer review by Andy N, Head of Digital Strategy and Transformation, APAC
How can Webex Events (formerly Socio) optimize your Communication Management Workflow?
Webex Events enables easy communication through various channels, including in-app messaging, social walls, and video chat. Attendees can easily connect, network, and access event information through the platform. Users can also publish their app on different platforms, like the App Store, Google Play Store, and the web.
"...The virtual wall, the ability to make networking connections/send messages, plus the event game allowed us to interact and engage with attendees even though our event was virtual...." Enterprise Event Management Solution
Why is Webex Events (formerly Socio) the best choice for Trade Show Marketing?
Webex Events provides software that supports trade shows. This software helps connect attendees with interesting content. The software also enhances the experience for exhibitors.
"...Initially, she considered building a virtual exhibition hall but ultimately decided to make the , which made their presentations feel more organic and boosted turnout...." Case Study The Protein Society
How does Webex Events (formerly Socio) facilitate Social Media Management?
Webex Events provides tools for managing social media during events. Attendees can post on social walls, participate in conversations, and link their social media accounts to their profiles. The platform offers data and analytics to track social engagement and event impact.
"...Not only did Lessonly see high social engagement throughout Yellowship (almost 100 posts per day), attendees continued to use the app s social wall after the event...." How Lessonly created a unique Yellowship experience with a branded event app

Akero in Action: Unique Activities

How efficiently Does Akero manage your Workflow Management?
Akero automates workflows for various business activities, such as lead scoring, email marketing, and applicant day marketing. nThese workflows are customizable and can be set up to meet specific business needs. nThe software's user-friendly interface simplifies workflow implementation.
"...The email workflows are easy to set up and are very useful...." Peer review by User
How can Akero enhance your Generation Of New Leads process?
Akero is a platform that generates leads through inbound and outbound marketing. It provides data about lead generation sources, enabling optimization of campaigns and maximizing sales. Akero consolidates lead data from generation to conversion, serving as a central hub for lead management.
"...Crucially it helps bridge the gap between sales and marketing, allowing us to link them together and more accurately track campaigns and ROI and also maximise sales on the leads we generate...." Peer review by Laura W.
Why is Akero the best choice for Conversion Management?
Akero's capabilities include conversion optimization, lead scoring, and automation of lead nurturing through email and SMS. The tool also offers a drag and drop form builder for interactive forms. Akero's personalization features and A/B testing help maximize conversion rates.
"...Automate conversion, from lead scoring through to email/SMS sends. ..." Use AI & Automation to improve student advertising performance

Top Processes

Customer evidence for the processes each product supports. Click Read Reviews to open peer feedback.

Evidences indicate better relative satisfaction


engagement management

engaging and following up



communication management

sending & publishing communications


trade show marketing


social media management

engaging on social media

scheduling post to social media

social media analytics


content management

content publishing





training & onboarding


helpdesk management




customer feedback management

measuring net promoter score


sales call management

meeting management


generation of new leads


community marketing


knowledge management



sales document management


community building


products & pricelist management



rating and review management


conversion management


workflow management


campaign monitoring


campaign management

campaign monitoring


competitive intelligence


contact list management



Top Goals

Goals Achieved

  • Improve ROI

  • Build brand awareness

  • Increase sales & revenue

  • Launch new products

  • Establish thought leadership

  • Scale best practices

  • Enhance customer relationships

  • Improve brand engagement

  • Acquire customers

  • Grow market share

  • Improve internal communications

  • See 8 more
  • Improve efficiency

  • Improve ROI

  • Acquire customers

Business Setting

Webex Events (formerly Socio) Akero
Peer score 4.8 4.4
Peer insights 2762 218
Top industries
Marketing And Advertising 19.0%
Hospitality 13.0%
Information Technology And Services 12.0%
Education 100.0%
SMB and Mid-Market 74.0% 91.0%
Enterprise 26.0% 9.0%

Integrations

Ecosystem partners each product commonly connects with.

News

Latest Webex Events (formerly Socio) news

Cisco expands AI infrastructure with Supermicro compute

Cisco has expanded its AI infrastructure by integrating Supermicro's high-density, rack-scale GPU systems with its networking solutions. This collaboration targets enterprise and sovereign cloud deployments, supporting large AI workloads. The infrastructure will be available from October 2026, featuring Nvidia platforms and Cisco's networking technology to enhance AI training and inference capabilities.

25/08/2026 - source