shopkick vs. Giftbit: Comparing Best Customer Loyalty Management Solutions 2026

Overview: shopkick and Giftbit as Customer Loyalty Management Category solutions.

shopkick: Shopkick partners with brands and retailers to reach engaged shoppers effectively. Incremental engagement and sales are driven through strategic moments.

Giftbit: Giftbit offers a platform and API to buy, send, and track digital gift cards. It is ideal for reward, payment, and incentive programs.

This comparison report of shopkick vs. Giftbit is based on a specific set of business needs and context. The comparison uses 720 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing shopkick and Giftbit

shopkick, Giftbit, Tapmango, Antavo, etc., belong to a category of solutions that help Customer Loyalty Management. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

shopkick covers Loyalty Management with Phone Calls, Engagement Management with Offline, Promotion Management with Promotions, Discount Management with Promotions, etc.

Giftbit focuses on Loyalty Management, Sales Incentive Management with Mobile, Workflow Management, Redemption Management, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.

shopkick and Giftbit: Best activities based on customer satisfaction


shopkick in Action: Unique Activities

What Are the key features of shopkick for Loyalty Management?
Shopkick offers a loyalty program that rewards users with points, called kicks, for various shopping activities, including entering stores, scanning products, and making purchases. Users can redeem kicks for a variety of gift cards. The program is limited to participating stores and products.
"...Another option is to consider joining a well-known third-party loyalty program, such as Air Miles or Shopkick. ..." How to engage with customers after the ecommerce checkout
What solutions does shopkick provide for Engagement Management?
Shopkick provides a platform for engaging customers in various ways, including online and in-store activities. nThis platform offers rewards for customer engagement, driving both online and offline sales. nShopkick leverages technology to analyze customer data and tailor marketing campaigns for increased engagement and brand awareness.
"...Proximity marketing further improves user engagement and brand awareness through its ability tailor notifications to specific customers needs. ..." COME CLOSER, WE DON T BITE!
How can shopkick optimize your Promotion Management Workflow?
Shopkick facilitates sales growth by offering in-store and mobile shopping incentives. nThe platform incentivizes purchasing without relying on coupons, discounts, or rebates. nThis strategy caters to consumer preferences, particularly those who are less likely to seek traditional promotions.
"...Traditional Consumers are more likely to look online for discounts and coupons and compare prices than their younger counterparts. ..." Your Holiday Shopping Season Starts Now
How does shopkick facilitate Discount Management?
Shopkick provides shopping incentives both in-store and online. It drives sales without traditional coupons or discounts. Shopkick offers deals and discounts to consumers.
"...Traditional Consumers are more likely to look online for discounts and coupons and compare prices than their younger counterparts. ..." Your Holiday Shopping Season Starts Now
Why is shopkick the best choice for Proximity Marketing?
Shopkick utilizes proximity marketing to deliver targeted notifications to shoppers while they are in stores.nThis approach aims to enhance user engagement and brand awareness by tailoring notifications to individual customer needs.nShopkick's proximity marketing platform leverages a high conversion rate through local-based advertising, estimated to engage 57% of consumers.
"...If shoppers are already in your store and engaging with your products on their smartphones, it makes sense to capitalize on this with proximity marketing campaigns. ..." How to Merge Your Brick-and-Mortar and E-Commerce Stores

Giftbit in Action: Unique Activities

What solutions does Giftbit provide for Sales Incentive Management?
Giftbit facilitates the buying, sending, and tracking of digital gift cards. It assists companies in optimizing their reward and incentive programs. Giftbit supports B2B companies in generating revenue through digital gift card rewards.
"...Learn how established B2B companies have grown their revenue using Giftbit’s platform for digital gift card rewards and incentives. ..." Case Studies

Top Processes

Customer evidence for the processes each product supports. Click Read Reviews to open peer feedback.

Evidences indicate better relative satisfaction



engagement management

engaging and following up


promotion management


discount management


proximity marketing



campaign management


communication management


sales incentive management


workflow management


redemption management


Top Goals

Goals Achieved

  • Build brand awareness

  • Improve brand engagement

  • Enhance customer relationships

  • Acquire customers

  • Improve ROI

  • Launch new products

  • Increase customer life time value

  • See 4 more
  • Improve ROI

  • Build brand awareness

  • Enhance customer relationships

  • Increase sales & revenue

  • See 1 more

Business Setting

shopkick Giftbit
Peer score 4.3 4.1
Peer insights 504 216
Top industries
Research 54.0%
Computer Software 16.0%
Information Technology And Services 14.0%
SMB and Mid-Market 0.0% 87.0%
Enterprise 0.0% 13.0%

News

Latest shopkick news

Shopkick suddenly shuts down, taking users' earnings with it

Shopkick has abruptly ceased operations, leaving users unable to access their earnings. The sudden shutdown has impacted many who relied on the app for rewards and incentives.

14/04/2026 - source

Latest Giftbit news

Marqeta partners with Giftbit, Vivian, and Whistle - The Paypers

Marqeta has partnered with Giftbit, Vivian, and Whistle to enhance its embedded finance offerings. Giftbit will use Marqeta's platform to provide faster and more flexible reward disbursement solutions to its global clientele, enhancing customer and employee loyalty. This partnership aligns with Marqeta's strategy to support non-financial businesses in integrating banking and payment solutions.

09/07/2025 - source