Comparison Summary
This comparison report of Salesforce Marketing Cloud vs. SOCi is based on a specific set of business needs and context. The comparison uses 4060 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Salesforce Marketing Cloud and SOCi
Salesforce Marketing Cloud, SOCi, Hubspot Marketing Hub, SentiOne, etc., belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Salesforce Marketing Cloud covers Engagement Management with E-Mail, Communication Management with E-Mail, Advertisement with Social Media, Content Management with Social Media, etc.
SOCi focuses on Social Media Management with Social Media, Engagement Management with Social Media, Communication Management with Social Media, Content Management with Social Media, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
The #1 Digital Marketing Software for Consumer Engagement at Scale
SOCi: Localised Social Marketing
Age
1999
Financials
IPO
SERIES B
Business Need
Total Processes
(we found evidences for)
90
72
Total Goals
(we found evidences for)
14
13
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Grow market share
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Acquire customers
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Improve ROI
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Scale best practices
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Increase sales & revenue
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Enter new markets internationally or locally
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Improve digital and social presence
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Build brand awareness
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Improve stakeholder relations
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Improve efficiency
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Increase customer life time value
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Improve brand engagement
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Establish thought leadership
- See 11 more
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Enter new markets internationally or locally
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Improve digital and social presence
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Acquire customers
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Build brand awareness
-
Improve brand engagement
-
Improve ROI
-
Enhance customer relationships
-
Increase sales & revenue
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Grow market share
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Launch new products
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Improve stakeholder relations
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Scale best practices
-
Improve efficiency
- See 10 more
Top Channels
Channels Used
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social media
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offline
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on premises
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website
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Facebook
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point of sale
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user generated content
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promotions
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e-mail
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Instagram
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blogs
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review sites
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Yelp
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video
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phone calls
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Twitter
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mobile
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LinkedIn
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text SMS
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games
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Facebook page
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chat
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mobile app
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Tripadvisor
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events
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trade shows
- See 23 more
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social media
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offline
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on premises
-
website
-
Facebook
-
point of sale
-
user generated content
-
promotions
-
e-mail
-
Instagram
-
blogs
-
review sites
-
Yelp
-
video
-
phone calls
-
Twitter
-
mobile
-
LinkedIn
-
text SMS
-
games
-
Facebook page
-
chat
-
mobile app
-
Tripadvisor
-
events
-
trade shows
- See 23 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
