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Oktopost vs Buzzsumo: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Oktopost vs. Buzzsumo is based on a specific set of business needs and context. The comparison uses 12784 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Oktopost and Buzzsumo

Oktopost, Buzzsumo, Sprinklr Core, Planable, etc., belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Oktopost covers Social Media Management with Social Media, Engagement Management with Social Media, Content Management with Social Media, Communication Management with Social Media, etc.

Buzzsumo focuses on Content Management with Social Media, Social Media Management with Social Media, Engagement Management with Social Media, Communication Management with Social Media, etc.

"Here at Optimove, we thrive on data, and always look to integrate all available data points across our technology stack. With Oktopost, we can capture relevant activity on various social networks and leverage it for lead scoring and for better conte...xt when communicating with our leads. " - Amit Bivas

"BuzzSumo is our most favoured tool when it comes to competitor research. It is great that you can compare domains to get a real insight into which social media channels your competitors use the most, how often and when do they post the most content.... This has helped us to shape our marketing strategy! " - Brit Tammeorg

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Oktopost

Focus area

Oktopost is better than Buzzsumo for

Software Failure Risk

  • low

logo Buzzsumo

Focus area

Buzzsumo is better than Oktopost for

Software Failure Risk

  • low

About

B2B Social Media Management Platform

BuzzSumo: Find the Most Shared Content and Key Influencers

Age

2013

2014

Financials

SEED

SEED

Business Need

Total Processes
(we found evidences for)

83

102

Total Goals
(we found evidences for)

16

15

Top Processes

Evidences indicate better relative satisfaction


social media management

engaging on social media

social media analytics

scheduling post to social media

monitoring social media

managing social media account


engagement management

engaging and following up


communication management

sending & publishing communications

tracking & monitoring communications


searching for content


advocacy management


campaign analytics

campaign monitoring


social media marketing



generation of new leads


workflow management


conversion management



training & onboarding





international marketing




lead qualification

lead qualification: technographic



touchpoint management


competitive intelligence




channel management



trade show marketing


helpdesk management


database marketing



community marketing



motivation management



customer case management


reputation management


influencer marketing


sales document management

proposal & quote management


knowledge management




personalized marketing


relationship management




contact list management





segmentation and targeting




influencer management


referral management


identify target customers


loyalty management

identify target customers


rating and review management


products & pricelist management


Top Goals

Goals Achieved

  • Improve ROI

  • Improve digital and social presence

  • Build brand awareness

  • Acquire customers

  • Establish thought leadership

  • Grow market share

  • Enhance customer relationships

  • Improve brand engagement

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Improve internal communications

  • Scale best practices

  • Manage risk

  • Improve efficiency

  • Improve stakeholder relations

  • Improve visibility

  • See 13 more
  • Acquire customers

  • Improve ROI

  • Grow market share

  • Improve digital and social presence

  • Improve brand engagement

  • Establish thought leadership

  • Build brand awareness

  • Scale best practices

  • Enhance customer relationships

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Launch new products

  • Improve efficiency

  • Improve consistency

  • Improve internal communications

  • See 12 more

Top Channels

Channels Used

  • social media

  • user generated content

  • blogs

  • Facebook

  • website

  • video

  • Twitter

  • promotions

  • e-mail

  • offline

  • on premises

  • Pinterest

  • phone calls

  • LinkedIn

  • Facebook page

  • games

  • Instagram

  • mobile

  • display advertisement

  • point of sale

  • newsletter

  • mass media

  • chat

  • Slack

  • review sites

  • movies

  • Facebook at work

  • Amazon

  • causes and charity

  • events

  • trade shows

  • omnichannel

  • mobile app

  • print media

  • magazine

  • coupons

  • Yelp

  • Youtube

  • Netflix

  • See 36 more
  • social media

  • user generated content

  • blogs

  • Facebook

  • website

  • video

  • Twitter

  • promotions

  • e-mail

  • offline

  • on premises

  • Pinterest

  • phone calls

  • LinkedIn

  • Facebook page

  • games

  • Instagram

  • mobile

  • display advertisement

  • point of sale

  • newsletter

  • mass media

  • chat

  • Slack

  • review sites

  • movies

  • Facebook at work

  • Amazon

  • causes and charity

  • events

  • trade shows

  • omnichannel

  • mobile app

  • print media

  • magazine

  • coupons

  • Yelp

  • Youtube

  • Netflix

  • See 36 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

low

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low

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting