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Compare NGDATA vs mParticle

Comparison Summary

This comparison report of NGDATA vs. mParticle is based on a specific set of business needs and context. The comparison uses 1521 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing NGDATA and mParticle

NGDATA, mParticle, Tealium Audiencestream CDP, Mapp Intelligence, etc., belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

NGDATA covers Engagement Management, Lifetime Value Management, Competitive Intelligence, Loyalty Management with Promotions, etc.

mParticle focuses on Engagement Management with Mobile, Advertisement with Social Media, Training & Onboarding, Lead Analytics, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo NGDATA

Focus area

Software Failure Risk

  • low

logo mParticle

Focus area

Software Failure Risk

  • low

About

Customer Data Platform driving engagement with the customers and build more successful relationships

Customer data platform to simplify your customer data infrastructure

Financials

SERIES C

SERIES E

Business Need

Total Processes
(we found evidences for)

48

44

Total Goals
(we found evidences for)

10

11

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


lifetime value management


competitive intelligence


loyalty management


communication management

sending & publishing communications


campaign management

campaign analytics



sales document management

contract management


helpdesk management


contact list management


promotion management


customer feedback management



training & onboarding


discount management



personalized marketing



segmentation and targeting


generation of new leads


products & pricelist management


social media management

social media analytics




lead qualification


workflow management


international marketing


compliance & governance


touchpoint management


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Scale best practices

  • Increase customer life time value

  • Improve ROI

  • Grow market share

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Build brand awareness

  • Establish thought leadership

  • See 7 more
  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Acquire customers

  • Improve ROI

  • Improve brand engagement

  • Increase customer life time value

  • Improve efficiency

  • Launch new products

  • Grow market share

  • Build brand awareness

  • Improve internal communications

  • See 8 more

Top Channels

Channels Used

  • mobile

  • social media

  • channel partners

  • Facebook

  • mobile app

  • games

  • promotions

  • website

  • e-mail

  • offline

  • point of sale

  • omnichannel

  • Twitter

  • coupons

  • Pinterest

  • chat

  • Snapchat

  • review sites

  • Amazon

  • mass media

  • television

  • on premises

  • See 19 more
  • mobile

  • social media

  • channel partners

  • Facebook

  • mobile app

  • games

  • promotions

  • website

  • e-mail

  • offline

  • point of sale

  • omnichannel

  • Twitter

  • coupons

  • Pinterest

  • chat

  • Snapchat

  • review sites

  • Amazon

  • mass media

  • television

  • on premises

  • See 19 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

low

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low

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Integration Risk

low

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low

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Migration Risk

No Data

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low

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Business Setting