Mapp Intelligence Overview
This is a summary of the comprehensive capabilities and benefits of Mapp Intelligence based on over 629 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.
Mapp Intelligence, Amperity Customer Data Management, NGDATA, mParticle, Tealium Audiencestream CDP, etc., all belong to a category of solutions that help Customer Data Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Do you need to check if Mapp Intelligence is right for your needs? Our Cuspera AI engine can evaluate how Mapp Intelligence fits your specific business needs, industry, and context. Get your personalized assessment report today.
Mapp Intelligence supports business activities such as:
- Engagement Management
- Lead Analytics
- Forecasting
- Channel Marketing
- Lifetime Value Management
Mapp Intelligence can help you with many business goals, such as Enhance Customer Relationships, Acquire Customers, Scale Best Practices, Grow Market Share, Increase Customer Life Time Value, etc. As a solution, Mapp Intelligence's capabilities include Personalization, Dashboard, Alerts: Popups & Notifications, etc.
Mapp Intelligence was founded in 1998. Internet Vertical is its biggest customer base.
Reviews
"The onboarding with Mapp went smoothly and their Customer Success team was always supportive, both technically and commercially, when we were impacted by COVID. The warm-up went perfectly thanks to Mapp’s technical teams and today it allows us to ha...ve excellent email deliverability " - Francois Bertier
Cuspera Reviews
14 buyers and buying teams have used Cuspera to assess how well Mapp Intelligence solved their Customer Data Platform needs. Cuspera uses 629 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Data Platform needs.
Business Priorities
Enhance Customer Relationships and Acquire Customers are the most popular business priorities peers achieved using Mapp Intelligence.
Use Cases
Peers recommend Engagement Management , Lead Analytics , Forecasting , as the business use cases that they have been most satisfied while using Mapp Intelligence.
Read Peer Reviews and Expert Experience for Business Use Cases
| BUSINESS USE CASES | RATINGS | CUSTOMER AND EXPERT EXPERIENCES |
|---|---|---|
| Engagement Management |
4.87/5 ★ |
"...With a data-driven approach, they have more control over the journey and are able to expand to new channels and turn a visitor who comes to their website into a loyal, engaged customer. ..." Case Study Freesat |
| engaging and following up |
4.86/5 ★ |
"...With a data-driven approach, they have more control over the journey and are able to expand to new channels and turn a visitor who comes to their website into a loyal, engaged customer. ..." Case Study Freesat |
| Lead Analytics |
4.96/5 ★ |
"The decision to go with Data Streams was a no brainer. Modern online business is highly data-driven and needs to be managed in real time. Our vision is to be able to offer our customers a personalized user experience based on analytics and machine learning and to reach an ideal level of automated marketing outreach by using data from real-time streams." https://mapp.com/wp-content/uploads/2021/01/Flaconi-Data-Streams-Case-Study-EN.pdf |
| Forecasting |
4.87/5 ★ |
"...You will also be notified about the best-performing campaigns per channel or campaign category, as well as be able to forecast the most important metrics to help guide your next business decision. ..." Intelligence Pillar |
| PEER EXPERIENCES | |
|---|---|
| Engagement Management |
4.87/5 ★ |
"...With a data-driven approach, they have more control over the journey and are able to expand to new channels and turn a visitor who comes to their website into a loyal, engaged customer. ..." Case Study Freesat |
|
| engaging and following up |
4.87/5 ★ |
| Lead Analytics |
4.96/5 ★ |
"The decision to go with Data Streams was a no brainer. Modern online business is highly data-driven and needs to be managed in real time. Our vision is to be able to offer our customers a personalized user experience based on analytics and machine learning and to reach an ideal level of automated marketing outreach by using data from real-time streams." https://mapp.com/wp-content/uploads/2021/01/Flaconi-Data-Streams-Case-Study-EN.pdf |
|
| Forecasting |
4.87/5 ★ |
"...You will also be notified about the best-performing campaigns per channel or campaign category, as well as be able to forecast the most important metrics to help guide your next business decision. ..." Intelligence Pillar |
|
23+ more Business Use Cases
Our AI advisor, Wyz, harnessed 629 insights from peers and experts to help you assess how these Mapp Intelligence use cases fit your Customer Data Platform needs.
Customer Testimonials
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
The onboarding with Mapp went smoothly and their Customer Success team was always supportive, both technically and commercially, when we were impacted by COVID. The warm-up went perfectly thanks to Mapp’s technical teams and today it allows us to have excellent email deliverability Testimonial By Francois Bertier |
|
We wanted a single technological solution that included all the necessary features for the activation of omnichannel marketing campaigns, without relying on multiple external suppliers. After a careful examination of various vendors, we decided to choose Mapp, a partner that we believe to be reliab...le and suitable to meet our growth needs. Mapp Cloud allows us to analyze and make the best use of the data in our possession, by activating marketing campaigns that will provide our customers with a hyper-personalized experience. |
|
Mapp has been a key strategic partner in helping Mindshare form their email marketing strategy. Working side by side to understand their technology meant that we could offer our clients data collection and brand engagement to prospective customers, as well as use Mapp Engage to run follow-up nurtur...e campaigns with the opted-in customer base. These programs can then be automated and hyper personalized based on customer preferences and interactions with the brand. This has led to some incredibly successful campaigns and invaluable insights for clients such as Unilever, Kimberly Clark, Royal Caribbean and Volvo. |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Francois Bertier Digital Project Manager Acuitis |
The onboarding with Mapp went smoothly and their Customer Success team was always supportive, both technically and commercially, when we were impacted by COVID. The warm-up went perfectly thanks to Mapp’s technical teams and today it allows us to have excellent email deliverability Testimonial By Francois Bertier |
|
Gaetano Gasperini General Manager ePRICE |
We wanted a single technological solution that included all the necessary features for the activation of omnichannel marketing campaigns, without relying on multiple external suppliers. After a careful examination of various vendors, we decided to choose Mapp, a partner that we believe to be reliab...le and suitable to meet our growth needs. Mapp Cloud allows us to analyze and make the best use of the data in our possession, by activating marketing campaigns that will provide our customers with a hyper-personalized experience. |
|
Daniel Sichel Digital Lead Mindshare |
Mapp has been a key strategic partner in helping Mindshare form their email marketing strategy. Working side by side to understand their technology meant that we could offer our clients data collection and brand engagement to prospective customers, as well as use Mapp Engage to run follow-up nurtur...e campaigns with the opted-in customer base. These programs can then be automated and hyper personalized based on customer preferences and interactions with the brand. This has led to some incredibly successful campaigns and invaluable insights for clients such as Unilever, Kimberly Clark, Royal Caribbean and Volvo. |
Case Studies
| COMPANY | CASE STUDIES |
|---|---|
|
Case Study Vivienne WestwoodRead More |
|
|
Case Study ePRICERead More |
|
|
Case Study AcuitisRead More |
Frequently Asked Questions(FAQ)
for Mapp Intelligence
What is Mapp Intelligence?
What is Mapp Intelligence used for?
What are the top features of Mapp Intelligence?
Who uses Mapp Intelligence?
What are Mapp Intelligence alternatives?
Where is Mapp Intelligence located?
Popular Business Setting
for Mapp Intelligence
Top Industries
- Internet
- Marketing and Advertising
- Retail
Popular in
- Enterprise
- Mid Market
- Large Enterprise
Peers used Mapp Intelligence to Enhance customer relationships and Acquire customers
Mapp Intelligence Alternatives
Peer and Expert Opinion on Features
for Mapp Intelligence
- Low
- Medium
- High
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| Personalization | Read Reviews (43) |
| Dashboard | Read Reviews (17) |
| Alerts: popups & Notifications | Read Reviews (15) |
| Predictive intelligence | Read Reviews (9) |
| Predictive analytics | Read Reviews (8) |
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| Personalization | Read Reviews (43) |
| Dashboard | Read Reviews (17) |
| Alerts: popups & Notifications | Read Reviews (15) |
| Predictive intelligence | Read Reviews (9) |
| Predictive analytics | Read Reviews (8) |
IT and Other Capabilities
for Mapp Intelligence
- Low
- Medium
- High
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Export | Read Reviews (21) |
| Data Import | Read Reviews (20) |
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Export | Read Reviews (21) |
| Data Import | Read Reviews (20) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| 24/7 Support | Read Reviews (17) |
| Chat Support | Read Reviews (2) |
| Phone Support | Read Reviews (2) |
| Email Support | Read Reviews (3) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| 24/7 Support | Read Reviews (17) |
| Chat Support | Read Reviews (2) |
| Phone Support | Read Reviews (2) |
| Email Support | Read Reviews (3) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (47) |
| Analytics | Read Reviews (174) |
| Custom Reports | Read Reviews (98) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (47) |
| Analytics | Read Reviews (174) |
| Custom Reports | Read Reviews (98) |
Software Failure Risk Guidance
?for Mapp Intelligence
Overall Risk Meter
Top Failure Risks for Mapp Intelligence
Vendor Profile Details
HQ Location
9276 Scranton Rd. Suite 500 San Diego, CA 92121 United States of America
Employees
251-500
Social
Financials
PRIVATE
Get a personalised risk report for Mapp Intelligence
See Sample Risk ReportTell us more about yourself so that we can personalise incidents for your location, industry etc.
Connect to vendor request
Mapp Intelligence may get in touch with you regarding your request.
Request Custom Quote
Mapp Digital will get in touch with you regarding your request.