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Compare MessageGears vs ActiveTrail

Comparison Summary

For MessageGears vs ActiveTrail comparison, Our AI algorithm looked at 1377 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using MessageGears and ActiveTrail to solve their respective business needs.

Pros and cons of MessageGears and ActiveTrail

MessageGears is more suited to businesses that require Campaign Management with E-Mail and Communication Management with E-Mail where as ActiveTrail is focused towards Communication Management with E-Mail and Campaign Management with E-Mail .

logo MessageGears

Focus area

Software Failure Risk

  • low

logo ActiveTrail

Focus area

ActiveTrail is better than MessageGears for

Software Failure Risk

  • low

About

MessageGears | customer marketing platform attaches directly to your customer data sources

ActiveTrail: Marketing Automation | Email Marketing Platform

Age

2010

Financials

SERIES B

PRIVATE

Business Need

Total Processes
(we found evidences for)

40

37

Total Goals
(we found evidences for)

9

9

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications

tracking & monitoring communications


campaign management

campaign analytics


engagement management

engaging and following up



content management


segmentation and targeting


generation of new leads


personalized marketing


database marketing


loyalty management


products & pricelist management



customer feedback management


contact list management


social media management

social media analytics






Top Goals

Goals Achieved

  • Acquire customers

  • Scale best practices

  • Grow market share

  • Improve brand engagement

  • Improve ROI

  • Enter new markets internationally or locally

  • Improve internal communications

  • Increase sales & revenue

  • Establish thought leadership

  • See 6 more
  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve ROI

  • Increase customer life time value

  • Scale best practices

  • Grow market share

  • Improve digital and social presence

  • Improve brand engagement

  • See 6 more

Top Channels

Channels Used

  • e-mail

  • website

  • newsletter

  • text SMS

  • social media

  • mobile

  • Facebook

  • promotions

  • user generated content

  • blogs

  • mobile app

  • See 8 more
  • e-mail

  • website

  • newsletter

  • text SMS

  • social media

  • mobile

  • Facebook

  • promotions

  • user generated content

  • blogs

  • mobile app

  • See 8 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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low

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Business Setting