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Mautic vs Upland adestra: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Mautic vs. Upland adestra is based on a specific set of business needs and context. The comparison uses 2004 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Mautic and Upland adestra

Mautic, Upland adestra, Net-results Marketing Automation, Makesbridge, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Mautic covers Communication Management with E-Mail, Campaign Management with E-Mail, Social Media Management with Social Media, Contact List Management with Website, etc.

Upland adestra focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Helpdesk Management, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Mautic

Focus area

Mautic is better than Upland adestra for

Software Failure Risk

  • medium

logo Upland adestra

Focus area

Software Failure Risk

  • low

About

Mautic: Open Source Marketing Automation

Email automation software that inspires engagement and drives conversions

Age

2010

Financials

M&A

PRIVATE

Business Need

Total Processes
(we found evidences for)

64

50

Total Goals
(we found evidences for)

9

10

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications

tracking & monitoring communications


campaign management

campaign analytics


social media management

monitoring social media

engaging on social media

scheduling post to social media


contact list management

creating contact list


sales document management

proposal & quote management

contract management



engagement management

engaging and following up



training & onboarding



workflow management


community building


generation of new leads


content management



lead qualification

lead qualification: technographic

lead qualification: behavioural




segmentation and targeting


account management





helpdesk management



rating and review management


personalized marketing


social media marketing


international marketing


competitive intelligence


customise loyalty program


loyalty management

customise loyalty program


conference call management


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Improve internal communications

  • Improve efficiency

  • Improve visibility

  • Improve consistency

  • Scale best practices

  • See 6 more
  • Enhance customer relationships

  • Scale best practices

  • Acquire customers

  • Improve ROI

  • Increase sales & revenue

  • Grow market share

  • Build brand awareness

  • Launch new products

  • Improve digital and social presence

  • Improve navigation

  • See 7 more

Top Channels

Channels Used

  • e-mail

  • social media

  • website

  • offline

  • trade shows

  • mobile

  • newsletter

  • phone calls

  • events

  • video

  • print media

  • magazine

  • text SMS

  • user generated content

  • blogs

  • causes and charity

  • See 13 more
  • e-mail

  • social media

  • website

  • offline

  • trade shows

  • mobile

  • newsletter

  • phone calls

  • events

  • video

  • print media

  • magazine

  • text SMS

  • user generated content

  • blogs

  • causes and charity

  • See 13 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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low

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Migration Risk

medium

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low

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Business Setting