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Compare Inkit vs Lob Print & Mail

Comparison Summary

This comparison report of Inkit vs. Lob Print & Mail is based on a specific set of business needs and context. The comparison uses 1968 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Inkit and Lob Print & Mail

Inkit, Lob Print & Mail, Oracle Responsys, Actito, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Inkit covers Campaign Management, Engagement Management with E-Mail, Channel Marketing with Omnichannel, Direct Marketing, etc.

Lob Print & Mail focuses on Engagement Management with Omnichannel, Direct Marketing, Workflow Management, Social Media Management, etc.

"We expected a moderate redemption rate on our mailer… 18% was unbelievable! " - Mike Black

"We deal with some horrible APIs in the nonprofit sector. It’s mostly subpar, 90s technology. It was refreshing to use the Lob API. " - Sal Salpietro

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Inkit

Focus area

Software Failure Risk

  • low

logo Lob Print & Mail

Focus area

Software Failure Risk

  • low

About

Direct Mail Automation Software for Marketing & Retention

Automated Direct Mail Platform to Program and control direct mail just like email

Age

2017

2013

Financials

PRIVATE

SERIES B

Business Need

Total Processes
(we found evidences for)

46

49

Total Goals
(we found evidences for)

10

13

Top Processes

Evidences indicate better relative satisfaction


campaign management

campaign analytics


engagement management

engaging and following up




loyalty management

customise loyalty program

identify target customers



communication management

sending & publishing communications



workflow management


lifetime value management


products & pricelist management


account management


personalized marketing


generation of new leads


segmentation and targeting


social media marketing


competitive intelligence


training & onboarding



lead qualification

lead qualification: technographic


sales document management


social media analytics


social media management

social media analytics





Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Improve ROI

  • Grow market share

  • Enter new markets internationally or locally

  • Increase sales & revenue

  • Improve brand engagement

  • Scale best practices

  • Build brand awareness

  • Improve consistency

  • See 7 more
  • Acquire customers

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Grow market share

  • Improve visibility

  • Increase sales & revenue

  • Launch new products

  • Improve ROI

  • Scale best practices

  • Build brand awareness

  • Improve stakeholder relations

  • Improve digital and social presence

  • Improve internal communications

  • See 10 more

Top Channels

Channels Used

  • offline

  • omnichannel

  • user generated content

  • blogs

  • causes and charity

  • e-mail

  • promotions

  • social media

  • display advertisement

  • trade shows

  • chat

  • Slack

  • website

  • Pinterest

  • text SMS

  • phone calls

  • on premises

  • mobile

  • See 15 more
  • offline

  • omnichannel

  • user generated content

  • blogs

  • causes and charity

  • e-mail

  • promotions

  • social media

  • display advertisement

  • trade shows

  • chat

  • Slack

  • website

  • Pinterest

  • text SMS

  • phone calls

  • on premises

  • mobile

  • See 15 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting