Comparison Summary
This comparison report of Hubspot Marketing Hub vs. Drift is based on a specific set of business needs and context. The comparison uses 27362 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Hubspot Marketing Hub and Drift
Hubspot Marketing Hub, Salesforce Marketing Cloud, Buzzsumo, etc., belong to a category of solutions that help Social Media Marketing, whereas Drift, Qualified, Conversica, etc., belong to a category of solutions that help Conversational Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Hubspot Marketing Hub covers Social Media Management with Social Media, Communication Management with E-Mail, Workflow Management with E-Mail, Inbound Marketing, etc.
Drift focuses on Engagement Management with Website, Playbook Creation with Website, Generation Of New Leads with Website, Conversion Management with Website, etc.
"With HubSpot, you get more features for less money. There’s nothing we could do in Salesforce that we can’t do in HubSpot. " - Torin
"Within the first thirty minutes of connecting our target accounts to Drift, we had started conversations with key contacts at two of our target accounts. In a matter of moments, our reps had the opportunity to go from one-way email outbound to two-w...ay conversation. " - Alexander Araujo
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Hubspot Marketing Hub
Focus area
Hubspot Marketing Hub is better than Drift for
Software Failure Risk
About
Marketing Software for Small Businesses. Inbound Marketing.
Revenue Acceleration Platform for personalized customer experiences
Age
2006
2011
Financials
IPO
SERIES D
Business Need
Total Processes
(we found evidences for)
119
108
Total Goals
(we found evidences for)
17
17
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
-
Acquire customers
-
Increase sales & revenue
-
Enhance customer relationships
-
Improve ROI
-
Improve digital and social presence
-
Enter new markets internationally or locally
-
Scale best practices
-
Grow market share
-
Improve internal communications
-
Establish thought leadership
-
Build brand awareness
-
Launch new products
-
Improve stakeholder relations
-
Improve consistency
-
Shorten ramp up time
-
Improve visibility
-
Improve efficiency
- See 14 more
-
Acquire customers
-
Increase sales & revenue
-
Enhance customer relationships
-
Improve ROI
-
Grow market share
-
Build brand awareness
-
Enter new markets internationally or locally
-
Scale best practices
-
Launch new products
-
Establish thought leadership
-
Improve brand engagement
-
Improve internal communications
-
Improve digital and social presence
-
Increase customer life time value
-
Improve stakeholder relations
-
Improve efficiency
-
Improve navigation
- See 14 more
Top Channels
Channels Used
-
website
-
chat
-
e-mail
-
phone calls
-
social media
-
user generated content
-
blogs
-
video
-
offline
-
mobile
-
LinkedIn
-
trade shows
-
Facebook
-
events
-
mobile app
-
games
-
promotions
-
review sites
-
Amazon
-
on premises
-
newsletter
-
Slack
-
text SMS
-
display advertisement
-
point of sale
-
Facebook page
-
omnichannel
-
out of home
-
brochure
-
mass media
-
television
-
Twitter
-
movies
-
Instagram
-
Glassdoor
- See 32 more
-
website
-
chat
-
e-mail
-
phone calls
-
social media
-
user generated content
-
blogs
-
video
-
offline
-
mobile
-
LinkedIn
-
trade shows
-
Facebook
-
events
-
mobile app
-
games
-
promotions
-
review sites
-
Amazon
-
on premises
-
newsletter
-
Slack
-
text SMS
-
display advertisement
-
point of sale
-
Facebook page
-
omnichannel
-
out of home
-
brochure
-
mass media
-
television
-
Twitter
-
movies
-
Instagram
-
Glassdoor
- See 32 more
Failure Risk Guidance Security Report?
Compliance Risk
{{{rsh_C_1}}}
{{{rsh_C_1}}}
Security & Privacy Risk
{{{rsh_C_1}}}
{{{rsh_C_1}}}
Integration Risk
{{{rsh_C_1}}}
{{{rsh_C_1}}}
Migration Risk
{{{rsh_C_1}}}
{{{rsh_C_1}}}
IT and Other Capabilities
- Low
- Medium
- High