Falcon.io (now Brandwatch Social Media Management): Falconio-Now-Brandwatch's Social Media Management offers tools for discovering, attracting, and engaging customers. It supports teams and regions in effective social media management.
Thryv: Thryv provides software to help local businesses manage essential functions like CRM, marketing, and payment processing. It integrates contact management, appointment booking, and social media scheduling.
This comparison report of Falcon.io (now Brandwatch Social Media Management) vs. Thryv is based on a specific set of business needs and context. The comparison uses 7377 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Falcon.io (now Brandwatch Social Media Management) and Thryv
Falcon.io (now Brandwatch Social Media Management), Sprinklr Core, Khoros social media management, etc., belong to a category of solutions that help Social Media Marketing, whereas Thryv, Vendasta Platform, OptifiNow, etc., belong to a category of solutions that help CRM. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Falcon.io (now Brandwatch Social Media Management) covers Social Media Management with Social Media, Communication Management with Social Media, Engagement Management with Social Media, Content Management with Social Media, etc.
Thryv focuses on Social Media Management with Social Media, Communication Management with Social Media, Content Management with Social Media, Engagement Management with Website, etc.
"Handling social with several clunky, disparate tools was a nightmare. Now that we have Falcon, we have so much more time in the day to focus on creating great content instead of toggling between social tools. " - Emily Zangari
"Running my business has become easier now that we have one platform that can handle multiple things " - Jerry Laird
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Falcon.io (now Brandwatch Social Media Management) and Thryv: Best activities based on customer satisfaction
Falcon.io (now Brandwatch Social Media Management) in Action: Unique Activities
What Are the key features of Falcon.io (now Brandwatch Social Media Management) for Communication Management?
"...It offers an excellent publishing funnel, dynamic community management functionality, valuable audience, trends, and keyword insights, and advanced analytics...." Peer review by Gabrielle M., Marketing and Advertising
Why is Falcon.io (now Brandwatch Social Media Management) the best choice for Engagement Management?
"...I particularly appreciate the Engage area of the platform that shows me only Unread messages across all my client social channels...." Peer review by Jenni D., Marketing and Advertising
How does Falcon.io (now Brandwatch Social Media Management) address your Content Management Challenges?
"...Falcon.io is currently being used by the content marketing team and customer service to coordinate and publish content on Facebook, Instagram, Twitter and to respond to direct messages from customers...." Peer review by Joseph C, Branding Manager, Internet
What solutions does Falcon.io (now Brandwatch Social Media Management) provide for Collaboration?
"...Falcon offers an easy way for teams to collaborate and build transparency around their content schedule and the way they engage their fans...." Peer review by Chris R., Real Estate
Thryv in Action: Unique Activities
How does Thryv address your Contact List Management Challenges?
"...Businesses can then communicate with contacts and customers through text (SMS) and email, all from one dashboard...." Peer review
Top Processes
Customer evidence for the processes each product supports. Click Read Reviews to open peer feedback.
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Improve digital and social presence
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Enhance customer relationships
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Acquire customers
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Build brand awareness
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Enter new markets internationally or locally
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Improve ROI
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Improve brand engagement
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Improve internal communications
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Scale best practices
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Launch new products
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Grow market share
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Improve visibility
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Increase sales & revenue
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Increase customer life time value
- See 11 more
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Improve digital and social presence
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Acquire customers
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Enhance customer relationships
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Increase sales & revenue
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Enter new markets internationally or locally
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Improve internal communications
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Improve ROI
-
Grow market share
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Improve brand engagement
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Build brand awareness
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Improve consistency
- See 8 more
IT and Other Capabilities
- Low
- Medium
- High
Data
Support
Others
Business Setting
| Falcon.io (now Brandwatch Social Media Management) | Thryv | |
|---|---|---|
| Peer score | 4.2 | 4.1 |
| Peer insights | 5312 | 2065 |
| Top industries |
Marketing And Advertising 34.0%
Education 18.0%
Internet 14.0%
|
Consumer Services 23.0%
Construction 19.0%
Accounting 16.0%
|
| SMB and Mid-Market | 62.0% | 98.0% |
| Enterprise | 38.0% | 2.0% |
| Pricing | Falcon.io (now Brandwatch Social Media Management) |
Integrations
Ecosystem partners each product commonly connects with.
News
Latest Falcon.io (now Brandwatch Social Media Management) news
Brandwatch Expands APAC Data Coverage to Strengthen Global Insight for Marketers
Brandwatch has expanded its data coverage in the Asia-Pacific (APAC) region, enhancing its global insights for marketers. This expansion aims to provide marketers with more comprehensive data to inform their strategies and improve decision-making.
Latest Thryv news
Thryv to Sell Print Directories Business to Carolwood for $142 Million
Thryv Holdings, Inc. has agreed to sell its print directories business to Carolwood L.P. for $142 million, marking a strategic shift towards AI-powered software services. The sale, expected to close in Q4 2026, will help Thryv reduce debt and focus on its Growth Platform for local service businesses. Thryv will continue providing certain services post-sale to ensure operational continuity.
Why is Falcon.io (now Brandwatch Social Media Management) the best choice for Social Media Management?