Sprinklr Core Overview

Sprinklr-core offers enterprise-grade customer experience management through a unified AI platform. It integrates products, capabilities, functions, and channels on a single codebase.

Use Cases

Customers recommend Social Media Management, Engagement Management, Communication Management, as the business use cases that they have been most satisfied with while using Sprinklr Core.

Other use cases:

  • Advertisement
  • Content Management
  • Workflow Management
  • Collaboration
  • Social Media Marketing
  • Helpdesk Management
  • Campaign Management
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Business Priorities

Improve ROI and Acquire Customers are the most popular business priorities that customers and associates have achieved using Sprinklr Core.

Other priorities:

  • Build Brand Awareness
  • Enhance Customer Relationships
  • Improve Brand Engagement
  • Improve Digital And Social Presence
  • Manage Risk
  • Improve Internal Communications
  • Enter New Markets Internationally Or Locally
  • Establish Thought Leadership
  • Increase Sales & Revenue
  • Grow Market Share
  • Scale Best Practices
  • Improve Visibility
  • Launch New Products
See all business priorities See less business priorities

Sprinklr Core Use-Cases and Business Priorities: Customer Satisfaction Data

Sprinklr Core works with different mediums / channels such as Social Media.

Sprinklr Core's features include Dashboard, Personalization, Alerts: Popups & Notifications, etc. and Sprinklr Core support capabilities include AI Powered, Chat Support, 24/7 Support, etc. also Sprinklr Core analytics capabilities include Analytics, and Custom Reports.

Reviews

"Sprinklr enables us to adapt to changing digital transformation business needs... we use the platform as an enabler of our strategy to listen to and engage with our customers at scale" - Marc Duquesnoy

Sprinklr Core, Tubular, Renderforest Video, InVideo, Missinglettr, etc., all belong to a category of solutions that help Social Media Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Sprinklr Core

Top Industries

  • Marketing and Advertising
  • Non-Profit Organization Management
  • Computer & Network Security

Popular in

  • Large Enterprise
  • Enterprise
  • Mid Market

Sprinklr Core is popular in Marketing And Advertising, Non-Profit Organization Management, and Computer & Network Security and is widely used by Large Enterprise, Enterprise, and Mid Market.

Sprinklr Core Customer wins, Customer success stories, Case studies

What solutions does Sprinklr Core provide for Social Media Management?

What Are the key features of Sprinklr Core for Engagement Management?

How can Sprinklr Core enhance your Communication Management process?

How does Sprinklr Core facilitate Content Management?

21 buyers and buying teams have used Cuspera to assess how well Sprinklr Core solved their Social Media Marketing needs. Cuspera uses 4249 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Social Media Marketing needs.

CUSTOMERS TESTIMONIALS
Sprinklr Core testimonial

Marc Duquesnoy

Digital and Media Director

LÓreal

Sprinklr enables us to adapt to changing digital transformation business needs... we use the platform as an enabler of our strategy to listen to and engage with our customers at scale Testimonial By Marc Duquesnoy
Sprinklr Core testimonial

Donna Queza

Global Paid Social Media Lead

Sonos

We’ve been impressed with Facebook and Instagram as a full-funnel advertising platform for our brand. With the PLAYBASE launch, we built buzz around our newest product and then followed up with a promotion to drive sales among engaged audiences. It was a perfect one-two punch. Testimonial By Donna Queza
Sprinklr Core testimonial

Dean Aragon

CEO & Global VP of Brand

Shell

80% of our budget is now allocated to social and digital. Why? Because we know that these channels allow us to reach and engage with customers at scale. Testimonial By Dean Aragon
CUSTOMERS TESTIMONIALS
Sprinklr Core testimonial

Marc Duquesnoy

Digital and Media Director

LÓreal

Sprinklr enables us to adapt to changing digital transformation business needs... we use the platform as an enabler of our strategy to listen to and engage with our customers at scale Testimonial By Marc Duquesnoy
Sprinklr Core testimonial

Donna Queza

Global Paid Social Media Lead

Sonos

We’ve been impressed with Facebook and Instagram as a full-funnel advertising platform for our brand. With the PLAYBASE launch, we built buzz around our newest product and then followed up with a promotion to drive sales among engaged audiences. It was a perfect one-two punch. Testimonial By Donna Queza
Sprinklr Core testimonial

Dean Aragon

CEO & Global VP of Brand

Shell

80% of our budget is now allocated to social and digital. Why? Because we know that these channels allow us to reach and engage with customers at scale. Testimonial By Dean Aragon
 

Aramex partners with Sprinklr to elevate customer experience

Aramex has expanded its partnership with Sprinklr to enhance digital customer experience across 65+ countries. Aramex will leverage Sprinklrs Unified-CXM platform, including Case Management, Sprinklr... Voice, and Conversational AI, to deliver AI-driven, scalable customer interactions. The collaboration builds on Aramexs use of Sprinklr Service since 2022, integrating automation and WhatsApp for improved last-mile delivery and 24/7 customer support.

3M - Manufacturing

3M used Sprinklr Social to improve its social media strategy. The company faced slow response times and inconsistent social media moderation across regions. Sprinklr provided a scalable, AI-powered s...olution that unified customer care and brand engagement. 3M achieved a 90% reduction in case response time and a 75% reduction in SLA. Customer satisfaction and brand engagement increased worldwide.

Vodafone Germany - Telecommunications

Vodafone Germany wanted to make its social advertising team faster and more efficient. They used Sprinklr's Social Advertising with AI tools like Auto Boost and Smart Bidding. The team automated many... tasks and saved a lot of time. They created over 1,200 ads and saved 34 workdays with Auto Boost. The solution helped them boost engagement and improve return on ad spend.

IKEA - Retail

IKEA wanted to better understand what people say about their brand online. They needed a way to watch social media and news all the time and share what they learned with their teams. IKEA used Sprink...lr’s platform to get real-time insights and alerts about their brand. The solution helped them spot trends and possible problems early. Now, IKEA can see how their brand is doing around the world and share clear reports with their teams.

Uber - Transportation/trucking/railroad

Uber wanted to improve customer service as it grew worldwide. The company used Sprinklr to manage brand content and respond to customer needs faster. Uber added more team members and used Sprinklr AI... to handle many customer messages. With Sprinklr Service, over 1,000 agents now help customers quickly. Uber saw a 33% reduction in first response time, an 8% improvement in case response SLA, and 89 seconds less in average case handling time.

Standard Chartered Bank - Banking

Standard Chartered Bank wanted to make online banking easier and faster for its customers. The bank needed to monitor conversations across all channels and understand customer needs better. They used... Sprinklr’s unified platform to track interactions, listen on social channels, and analyze customer data. In four years, they handled one million customer engagements. Social care interactions grew by 10% year over year. 90% of first responses happened within 10 minutes.

How to Use AI-Powered Social Listening to Boost Your Social Media Strategy

Video Thumbnail

Frequently Asked Questions(FAQ)

for Sprinklr Core

What is Sprinklr Core?

Sprinklr Core is a Unified platform built with a single architecture for unstructured customer data and built to scale across future modern channels. It can be used by enterprises in industries such as Technology, Telecom, Healthcare, Marketing, Financial Services and more.

Sprinklr Core features include Automation Engine, Workflow and Collaboration, Analytics, Listening, Integrations & API, Visualization, Governance and Data Management.

Sprinklr Data Management feature enables collection of disparate data from across the organization and a data engine for unification of structured and unstructured data, unlimited custom fields and a Marketplace.

Sprinklr Listening covers a wide range of social networks and messaging platforms, and news sites, forums, and blogs. It provides AI based analysis and insights on customer preferences and choices across regions. Sprinklr Governance provides role-based permissions, two factor authentication, and SSO integration to control the access to the functions in the platform. It also ensures all content published from the platform is reviewed and approved.

What is Sprinklr Core used for?

Sprinklr Core is a Social Media Marketing Software mainly used by its customers to Improve ROI and Acquire Customers by Social Media Management, Engagement Management and Communication Management .

What are the top features of Sprinklr Core?

Dashboard, Personalization and Alerts: popups & Notifications are some of the top features of Sprinklr Core.

Who uses Sprinklr Core?

Sprinklr Core is used by Marketing And Advertising, Non-Profit Organization Management and Computer & Network Security among other industries.

What are Sprinklr Core alternatives?

Tubular, Renderforest Video, InVideo and Missinglettr are popular alternatives for Sprinklr Core.

Where is Sprinklr Core located?

Sprinklr Core is headquartered at 29 West 35th Street, 7th Floor, New York, NY 10001 USA.
lightning

Peers used Sprinklr Core for social media management and engagement management

Sprinklr Core Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.07/5 ★

Read Reviews (114)
Analytics

4.39/5 ★

Read Reviews (354)
Custom Reports

4.28/5 ★

Read Reviews (666)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.07/5 ★

Read Reviews (114)
Analytics

4.39/5 ★

Read Reviews (354)
Custom Reports

4.28/5 ★

Read Reviews (666)

Sprinklr Core Integrations

Sprinklr Core integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import

4.19/5 ★

Read Reviews (422)
Data Export

4.02/5 ★

Read Reviews (174)

Software Failure Risk Guidance

?

for Sprinklr Core

Overall Risk Meter

Low Medium High

Top Failure Risks for Sprinklr Core

Sprinklr Inc. News

Partnership

CreatorIQ, Sprinklr Partner to Give Brands Unified View of Creator ...

CreatorIQ and Sprinklr have partnered to integrate creator intelligence with enterprise social media systems. This collaboration enables brands to measure creator, paid, and organic social performance in one environment, enhancing strategy, execution, and measurement. The integration reduces manual data handling and allows activation of high-performing creator content within Sprinklr's paid media suite.

Product

The Sprinklr-Bluesky Integration in Detail I Sprinklr

Sprinklr has integrated with Bluesky, enhancing its social media management platform. This integration allows Sprinklr customers to manage Bluesky content, publish posts, and engage with audiences directly through Sprinklr. The integration, part of Sprinklr's Winter 2025 Release, aims to help brands leverage Bluesky's growing user base for strategic engagement and insights.

Awards

Sprinklr Named a Leader in the 2026 Gartner (R) Magic Quadrant for ...

Sprinklr has been recognized as a Leader in the 2026 Gartner Magic Quadrant for Voice of the Customer Platforms. This acknowledgment highlights Sprinklr's AI-native capabilities in unifying customer feedback across various channels to provide actionable insights, enhancing customer experiences. The platform's advanced AI analysis helps identify root causes and prioritize improvements, benefiting enterprises in understanding customer sentiment and intent.

Financial

Sprinklr closes fiscal 2026 with $857M revenue - but growth is slowing

Sprinklr reported fiscal 2026 revenue of $857.2 million, an 8% increase year-over-year, with non-GAAP operating income rising 63% to $146.2 million. Despite these gains, revenue growth is slowing, with fiscal 2027 guidance indicating just 1% growth. The company faces challenges like customer churn and rising AI infrastructure costs. A $200 million share repurchase was authorized, reflecting confidence in undervalued stock.

Sprinklr Inc. Profile

Company Name

Sprinklr Inc.

Company Website

//sprinklr.com

Year Founded

2009

HQ Location

29 West 35th Street, 7th Floor, New York, NY 10001 USA

Employees

1001-5000

Social

Financials

PRIVATE