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Sprinklr Core: Use-Cases, Insights and Reviews | 2025 Cuspera

Name: Sprinklr Core
Brand: Sprinklr Core
Rating: 4.15 (4249 reviews)

4.15 5

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

(4249)

SMMS: Social Media Marketing & Management Software | Sprinklr

AI Powered

Sprinklr Core Overview

Sprinklr-core offers enterprise-grade customer experience management through a unified AI platform. It integrates products, capabilities, functions, and channels on a single codebase.

Use Cases

Customers recommend Social Media Management, Engagement Management, Communication Management, as the business use cases that they have been most satisfied with while using Sprinklr Core.

Other use cases:

Advertisement
Content Management
Workflow Management
Collaboration
Social Media Marketing
Helpdesk Management
Campaign Management

See all use cases See less use cases

Business Priorities

Improve ROI and Acquire Customers are the most popular business priorities that customers and associates have achieved using Sprinklr Core.

Other priorities:

Build Brand Awareness
Enhance Customer Relationships
Improve Brand Engagement
Improve Digital And Social Presence
Manage Risk
Improve Internal Communications
Enter New Markets Internationally Or Locally
Establish Thought Leadership
Increase Sales & Revenue
Grow Market Share
Scale Best Practices
Improve Visibility
Launch New Products

See all business priorities See less business priorities

Sprinklr Core Use-Cases and Business Priorities: Customer Satisfaction Data

Sprinklr Core works with different mediums / channels such as Social Media.

Sprinklr Core's features include Dashboard, Personalization, Alerts: Popups & Notifications, etc. and Sprinklr Core support capabilities include AI Powered, Chat Support, 24/7 Support, etc. also Sprinklr Core analytics capabilities include Analytics, and Custom Reports.

Reviews

"It's about connecting with people in a genuine way and at scale. At first that sounds impossible. But it IS possible - and it's the Sprinklr platform that allows us to do this" - Katrina Munsell

Sprinklr Core, Tubular, Renderforest Video, InVideo, Missinglettr, etc., all belong to a category of solutions that help Social Media Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Sprinklr Core

Top Industries

Marketing and Advertising
Non-Profit Organization Management
Computer & Network Security

Popular in

Large Enterprise
Enterprise
Mid Market

Sprinklr Core is popular in Marketing And Advertising, Non-Profit Organization Management, and Computer & Network Security and is widely used by Large Enterprise, Enterprise, and Mid Market.

Comprehensive Insights on Sprinklr Core Use Cases

What makes Sprinklr Core ideal for Social Media Management?

Sprinklr offers comprehensive social media management capabilities, including content management, social listening, reporting, and engagement. It allows for streamlined organization and automation, enabling efficient social media program management for organizations of various sizes. A limitation of the platform is that it requires careful initial setup, and any significant changes might necessitate a complete restart.

"...It has benefited product development by bringing them closer to the customer through direct social media engagement and exported reports...." Peer review by Alison J. Herzog, MBA, Sr. Marketing Manager, Digital Marketing, FamilySearch

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How efficiently Does Sprinklr Core manage your Engagement Management?

Sprinklr Core Engagement Management provides tools for monitoring and engaging with customers on social media channels. It offers capabilities for analyzing account activity, generating reports and dashboards, and tracking audience engagement. Limitations include the platform's requirement for extensive customization to achieve one-to-one engagement.

"...Why Because we know that these channels allow us to reach and engage with customers at scale...." Peer review by Dean Aragon, Chief Executive Officer & Global Vice president of Brand, Shell

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How does Sprinklr Core address your Communication Management Challenges?

Sprinklr Core Communication Management enables the monitoring and management of multiple social media accounts from various devices, facilitates the creation and publishing of content across numerous channels, and provides social listening capabilities for competitive analysis and audience engagement tracking. Sprinklr Core Communication Management features a streamlined approval process for reviewing messages prior to publication. The system may present usability challenges for users accustomed to other publishing platforms.

"...Allows for many team members to access social media publishing, monitoring and reporting...." Peer review by Verified User, Consultant in Marketing, Management Consulting

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How does Sprinklr Core facilitate Advertisement?

Sprinklr Core enables advertising management across various social media platforms. It offers scheduling, analytics, and advertising features to improve campaign effectiveness. Limitations include inconsistent platform performance and unreliable data accuracy.

"...Sprinklr helps you manage followers, run ads, social media marketing campaigns and engagement activities across multiple social channels...." 10 Best Social Media Management Tools of 2020

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How can Sprinklr Core enhance your Content Management process?

Sprinklr facilitates content scheduling, management, and analysis. It enables users to curate, share, and target content across platforms. Sprinklr's content management system allows for organization and tracking of content. Limitations include an interface that hinders content searching and module clarity.

"...Sprinklr is pegged as a content management system, but will publish to social media as well and provide some analytics...." Go With the Flow: Why SocialFlow is Worth Your (Saved) Time

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58+ more Business Use Cases

21 buyers and buying teams have used Cuspera to assess how well Sprinklr Core solved their Social Media Marketing needs. Cuspera uses 4249 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Social Media Marketing needs.

Customer Testimonials

CUSTOMERS	TESTIMONIALS
Katrina Munsell Director, AI and Innovation Microsoft	It's about connecting with people in a genuine way and at scale. At first that sounds impossible. But it IS possible - and it's the Sprinklr platform that allows us to do this Testimonial By Katrina Munsell
Donna Queza Global Paid Social Media Lead Sonos	We’ve been impressed with Facebook and Instagram as a full-funnel advertising platform for our brand. With the PLAYBASE launch, we built buzz around our newest product and then followed up with a promotion to drive sales among engaged audiences. It was a perfect one-two punch. Testimonial By Donna Queza
Anna Stoiloudi Social Media Manager Philips	Everyone can log in and work on the same dashboard within Sprinklr, so that has saved us a lot of time…Approval workflows for stakeholders happen within Sprinklr so there is no need for email exchanges. That minimizes the time needed for launching a campaign. Testimonial By Anna Stoiloudi

CUSTOMERS	TESTIMONIALS
Katrina Munsell Director, AI and Innovation Microsoft	It's about connecting with people in a genuine way and at scale. At first that sounds impossible. But it IS possible - and it's the Sprinklr platform that allows us to do this Testimonial By Katrina Munsell
Donna Queza Global Paid Social Media Lead Sonos	We’ve been impressed with Facebook and Instagram as a full-funnel advertising platform for our brand. With the PLAYBASE launch, we built buzz around our newest product and then followed up with a promotion to drive sales among engaged audiences. It was a perfect one-two punch. Testimonial By Donna Queza
Anna Stoiloudi Social Media Manager Philips	Everyone can log in and work on the same dashboard within Sprinklr, so that has saved us a lot of time…Approval workflows for stakeholders happen within Sprinklr so there is no need for email exchanges. That minimizes the time needed for launching a campaign. Testimonial By Anna Stoiloudi

Case Studies

Telecommunications

CASE STUDY Vodafone Germany

Vodafone Germany wanted to make its social advertising team faster and more efficient. They used Sprinklr's Social Advertising with AI tools like Auto Boost and Smart Bidding. The team automated many... tasks and saved a lot of time. They created over 1,200 ads and saved 34 workdays with Auto Boost. The solution helped them boost engagement and improve return on ad spend.

Retail

CASE STUDY IKEA

IKEA wanted to better understand what people say about their brand online. They needed a way to watch social media and news all the time and share what they learned with their teams. IKEA used Sprink...lr’s platform to get real-time insights and alerts about their brand. The solution helped them spot trends and possible problems early. Now, IKEA can see how their brand is doing around the world and share clear reports with their teams.

Consumer Electronics

CASE STUDY Lenovo

Lenovo wanted to improve their social media strategy. They used Sprinklr Advocacy to help employees create and share content that mattered to them and their networks. The tool worked for all regions ...and company initiatives. Lenovo saw a 260% increase in social sharing. This helped them reach more people and build a stronger brand online.

Banking

CASE STUDY Standard Chartered Bank

Standard Chartered Bank wanted to make online banking easier and faster for its customers. The bank needed to monitor conversations across all channels and understand customer needs better. They used... Sprinklr’s unified platform to track interactions, listen on social channels, and analyze customer data. In four years, they handled one million customer engagements. Social care interactions grew by 10% year over year. 90% of first responses happened within 10 minutes.

Consumer Electronics

CASE STUDY Acer

Acer had trouble managing many social media accounts and reports across 160 countries. They wanted to make their marketing and customer service work better together. Acer used Sprinklr to bring all t...heir marketing and service workflows into one place. This helped them keep their brand the same everywhere and make decisions faster. With Sprinklr, Acer published over 30,000 marketing posts in 6 months, increased customer care responses by 18%, and reused marketing assets 50% more often.

Transportation/Trucking/Railroad

CASE STUDY Uber

Uber wanted to improve customer service as it grew worldwide. The company used Sprinklr to manage brand content and respond to customer needs faster. Uber added more team members and used Sprinklr AI... to handle many customer messages. With Sprinklr Service, over 1,000 agents now help customers quickly. Uber saw a 33% reduction in first response time, an 8% improvement in case response SLA, and 89 seconds less in average case handling time.

How to Use AI-Powered Social Listening to Boost Your Social Media Strategy

Frequently Asked Questions(FAQ)

for Sprinklr Core

What is Sprinklr Core?

Sprinklr Core is a Unified platform built with a single architecture for unstructured customer data and built to scale across future modern channels. It can be used by enterprises in industries such as Technology, Telecom, Healthcare, Marketing, Financial Services and more.

Sprinklr Core features include Automation Engine, Workflow and Collaboration, Analytics, Listening, Integrations & API, Visualization, Governance and Data Management.

Sprinklr Data Management feature enables collection of disparate data from across the organization and a data engine for unification of structured and unstructured data, unlimited custom fields and a Marketplace.

Sprinklr Listening covers a wide range of social networks and messaging platforms, and news sites, forums, and blogs. It provides AI based analysis and insights on customer preferences and choices across regions. Sprinklr Governance provides role-based permissions, two factor authentication, and SSO integration to control the access to the functions in the platform. It also ensures all content published from the platform is reviewed and approved.

What is Sprinklr Core used for?

Sprinklr Core is a Social Media Marketing Software mainly used by its customers to Improve ROI and Acquire Customers by Social Media Management, Engagement Management and Communication Management .

What are the top features of Sprinklr Core?

Dashboard, Personalization and Alerts: popups & Notifications are some of the top features of Sprinklr Core.

Who uses Sprinklr Core?

Sprinklr Core is used by Marketing And Advertising, Non-Profit Organization Management and Computer & Network Security among other industries.

What are Sprinklr Core alternatives?

Tubular, Renderforest Video, InVideo and Missinglettr are popular alternatives for Sprinklr Core.

Where is Sprinklr Core located?

Sprinklr Core is headquartered at 29 West 35th Street, 7th Floor, New York, NY 10001 USA.

Peers used Sprinklr Core for social media management and engagement management

Sprinklr Core Competitors

More Sprinklr Core Alternatives...

Sprinklr Core Features

Low
Medium
High

FEATURE	RATINGS AND REVIEWS
AI Powered	4.07/5 ★ Read Reviews (114)
Analytics	4.39/5 ★ Read Reviews (354)
Custom Reports	4.28/5 ★ Read Reviews (666)

CAPABILITIES	RATINGS AND REVIEWS
AI Powered	4.07/5 ★ Read Reviews (114)
Analytics	4.39/5 ★ Read Reviews (354)
Custom Reports	4.28/5 ★ Read Reviews (666)

Sprinklr Core Integrations

Sprinklr Core integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import

4.19/5 ★

Read Reviews (422)

Data Export

4.02/5 ★

Read Reviews (174)

Software Failure Risk Guidance

for Sprinklr Core

Overall Risk Meter

Low Medium High

Top Failure Risks for Sprinklr Core

Sprinklr Inc. News

Financial 28/05/2025

Sprinklr (CXM) to Release Quarterly Earnings on Wednesday - MarketBeat

Sprinklr (CXM) will announce its quarterly earnings results on Wednesday, providing insights into its financial performance for the recent period.

Financial 14/05/2025

Sprinklr Announces Date of First Quarter Financial Results - StreetInsider

Sprinklr will announce its first quarter financial results on a specified date. This update provides investors and stakeholders with the upcoming schedule for the company's financial disclosure.

Customer 13/05/2025

Aramex partners with Sprinklr to elevate customer experience

Aramex has expanded its partnership with Sprinklr to enhance digital customer experience across 65+ countries. Aramex will leverage Sprinklrs Unified-CXM platform, including Case Management, Sprinklr Voice, and Conversational AI, to deliver AI-driven, scalable customer interactions. The collaboration builds on Aramexs use of Sprinklr Service since 2022, integrating automation and WhatsApp for improved last-mile delivery and 24/7 customer support.

Partnership 12/05/2025

Aramex partners with Sprinklr to elevate customer experience across more than 65 countries

Aramex has partnered with Sprinklr to enhance its customer experience operations in over 65 countries. This collaboration leverages Sprinklrs unified customer experience management platform to streamline digital engagement and support Aramexs global logistics and delivery services.

Sprinklr Inc. Profile

Company Name

Sprinklr Inc.

Company Website

//sprinklr.com

Year Founded

2009

HQ Location

29 West 35th Street, 7th Floor, New York, NY 10001 USA

Employees

1001-5000

Social

Financials

PRIVATE

Sprinklr Core: Use-Cases, Insights and Reviews | 2025 Cuspera

SMMS: Social Media Marketing & Management Software | Sprinklr

Failure Risk for Sprinklr Core ?

Sprinklr Core Overview

Use Cases

Business Priorities

Sprinklr Core Use-Cases and Business Priorities: Customer Satisfaction Data

Popular Business Setting

Top Industries

Popular in

Comprehensive Insights on Sprinklr Core Use Cases

What makes Sprinklr Core ideal for Social Media Management?

How efficiently Does Sprinklr Core manage your Engagement Management?

How does Sprinklr Core address your Communication Management Challenges?

How does Sprinklr Core facilitate Advertisement?

How can Sprinklr Core enhance your Content Management process?

58+ more Business Use Cases

Customer Testimonials

Case Studies

CASE STUDY Vodafone Germany

CASE STUDY IKEA

CASE STUDY Lenovo

CASE STUDY Standard Chartered Bank

CASE STUDY Acer

CASE STUDY Uber

Video

How to Use AI-Powered Social Listening to Boost Your Social Media Strategy

Frequently Asked Questions(FAQ)

What is Sprinklr Core?

What is Sprinklr Core used for?

What are the top features of Sprinklr Core?

Who uses Sprinklr Core?

What are Sprinklr Core alternatives?

Where is Sprinklr Core located?

Peers used Sprinklr Core for social media management and engagement management

Sprinklr Core Competitors

Sprinklr Core Features

Sprinklr Core Integrations

OKTA

Tonkean

Slack

Software Failure Risk Guidance

Sprinklr Inc. News

Sprinklr (CXM) to Release Quarterly Earnings on Wednesday - MarketBeat

Sprinklr Announces Date of First Quarter Financial Results - StreetInsider

Aramex partners with Sprinklr to elevate customer experience

Aramex partners with Sprinklr to elevate customer experience across more than 65 countries

Sprinklr Inc. Profile

Get a personalised risk report for Sprinklr Core

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