cuspera logo CUSPERA

Compare Cision PR Newswire vs HARO

Comparison Summary

For Cision PR Newswire vs HARO comparison, Our AI algorithm looked at 3612 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Cision PR Newswire and HARO to solve their respective business needs.

Pros and cons of Cision PR Newswire and HARO

Cision PR Newswire is more suited to businesses that require Public Relations and Contact List Management where as HARO is focused towards Public Relations and Sales Document Management with E-Mail .

logo Cision PR Newswire

Focus area

Software Failure Risk

  • medium

logo HARO

Focus area

HARO is better than Cision PR Newswire for

Software Failure Risk

  • medium

About

Press release distribution services and software

Help A Reporter - HARO

Age

2016

2016

Financials

IPO

IPO

Business Need

Total Processes
(we found evidences for)

58

52

Total Goals
(we found evidences for)

12

13

Top Processes

Evidences indicate better relative satisfaction



contact list management

creating contact list


social media management

social media analytics

engaging on social media

scheduling post to social media

monitoring social media


communication management

sending & publishing communications

tracking & monitoring communications


engagement management

engaging and following up


content publishing


sales document management

proposal & quote management

contract management



campaign management

campaign monitoring



generation of new leads


segmentation and targeting


loyalty management

identify target customers


training & onboarding



competitive intelligence


lead qualification

lead qualification: demographic


sales review & feedback


distribution management


influencer marketing


database marketing



helpdesk management




Top Goals

Goals Achieved

  • Acquire customers

  • Build brand awareness

  • Improve digital and social presence

  • Enter new markets internationally or locally

  • Scale best practices

  • Improve ROI

  • Launch new products

  • Establish thought leadership

  • Improve brand engagement

  • Grow market share

  • Improve internal communications

  • Enhance customer relationships

  • See 9 more
  • Acquire customers

  • Establish thought leadership

  • Build brand awareness

  • Enhance customer relationships

  • Improve ROI

  • Scale best practices

  • Improve brand engagement

  • Improve internal communications

  • Enter new markets internationally or locally

  • Improve digital and social presence

  • Launch new products

  • Increase sales & revenue

  • Grow market share

  • See 10 more

Top Channels

Channels Used

  • e-mail

  • user generated content

  • blogs

  • website

  • social media

  • phone calls

  • offline

  • point of sale

  • print media

  • magazine

  • mass media

  • promotions

  • radio

  • video

  • Facebook

  • events

  • trade shows

  • channel partners

  • television

  • review sites

  • on premises

  • games

  • display advertisement

  • Twitter

  • Yelp

  • Facebook page

  • chat

  • Slack

  • newspaper

  • causes and charity

  • See 27 more
  • e-mail

  • user generated content

  • blogs

  • website

  • social media

  • phone calls

  • offline

  • point of sale

  • print media

  • magazine

  • mass media

  • promotions

  • radio

  • video

  • Facebook

  • events

  • trade shows

  • channel partners

  • television

  • review sites

  • on premises

  • games

  • display advertisement

  • Twitter

  • Yelp

  • Facebook page

  • chat

  • Slack

  • newspaper

  • causes and charity

  • See 27 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Security & Privacy Risk

medium

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Integration Risk

low

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Migration Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Business Setting