HARO Overview

This is a summary of the comprehensive capabilities and benefits of HARO based on over 1521 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

HARO, Prezly, NinjaOutreach, Newswire, Agility PR Solutions, etc., all belong to a category of solutions that help Public Relations. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if HARO is right for your needs? Our Cuspera AI engine can evaluate how HARO fits your specific business needs, industry, and context. Get your personalized assessment report today.

HARO supports business activities such as:

  • Public Relations
  • Proposal & Quote Management
  • Communication Management
  • Content Management
  • Engaging And Following Up

HARO can help you with many business goals, such as Acquire Customers, Establish Thought Leadership, Build Brand Awareness, Enhance Customer Relationships, Improve ROI, etc. It can help manage these activities if you use E-Mail User Generated Content Blogs etc. for these needs. As a solution, HARO's capabilities include SEO, Alerts: Popups & Notifications, Personalization, etc.

HARO was founded in 2016. Marketing and Advertising Vertical is its biggest customer base.

Reviews

"...This service helps small businesses connect with high-profile journalists, which can help generate much-needed PR for growing companies. ..." 20 Pieces of Software Every Small Business Needs

Cuspera Reviews

40 buyers and buying teams have used Cuspera to assess how well HARO solved their Public Relations needs. Cuspera uses 1521 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Public Relations needs.

Business Priorities

Acquire Customers and Establish Thought Leadership are the most popular business priorities peers achieved using HARO.

Other priorities:

  • Build Brand Awareness
  • Enhance Customer Relationships
  • Improve ROI
  • Scale Best Practices
  • Improve Brand Engagement
  • Improve Internal Communications
  • Enter New Markets Internationally Or Locally
  • Improve Digital And Social Presence
  • Launch New Products
  • Increase Sales & Revenue
  • Grow Market Share
See all business priorities See less business priorities

Use Cases

Peers recommend Public Relations , Proposal & Quote Management , Communication Management , as the business use cases that they have been most satisfied while using HARO.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Public Relations

4.92/5 ★

Read Reviews (97)

"...This service helps small businesses connect with high-profile journalists, which can help generate much-needed PR for growing companies. ..." 20 Pieces of Software Every Small Business Needs
Proposal & Quote Management with E-Mail, User Generated Content, Blogs and Website

4.52/5 ★

Read Reviews (73)

"...Thanks to HARO, I was quoted in The Wall Street Journal...."
Communication Management with E-Mail, User Generated Content, Blogs and Website

4.46/5 ★

Read Reviews (64)

"...When your quote is selected, it will be published, along with full quote attribution and a backlink right back to your site...." 7 Resources That ll Improve Your Public Relations
sending & publishing communications

4.42/5 ★

Read Reviews (60)

"...You can do this by guest posting on relevant blogs and sign up for free PR sites like Help A Reporter Out, which sends you daily emails of relevant publications...."
tracking & monitoring communications

4.30/5 ★

Read Reviews (3)

"...Email Marketing Small business owners can conduct email marketing using low-cost tools, like MailChimp, that sends professionally crafted emails, track open rates and clicks on links. ..."
PEER EXPERIENCES
Public Relations

4.92/5 ★

Read Reviews (97)

"...This service helps small businesses connect with high-profile journalists, which can help generate much-needed PR for growing companies. ..." 20 Pieces of Software Every Small Business Needs
Proposal & Quote Management with E-Mail, User Generated Content, Blogs and Website

4.52/5 ★

Read Reviews (73)

"...Thanks to HARO, I was quoted in The Wall Street Journal...." Peer review by Bob King, Legally Nanny, Legally Nanny
Communication Management with E-Mail, User Generated Content, Blogs and Website

4.46/5 ★

Read Reviews (64)

"...When your quote is selected, it will be published, along with full quote attribution and a backlink right back to your site...." 7 Resources That ll Improve Your Public Relations
sending & publishing communications

4.46/5 ★

Read Reviews (60)

tracking & monitoring communications

4.46/5 ★

Read Reviews (3)

28+ more Business Use Cases

Our AI advisor, Wyz, harnessed 1521 insights from peers and experts to help you assess how these HARO use cases fit your Public Relations needs.

Frequently Asked Questions(FAQ)

for HARO

What is HARO?

HARO is a sourcing service that helps to connect journalists seeking expertise to include in their content with sources who have that expertise. It helps to acquire customers and scale best practices.

What is HARO used for?

HARO is a Public Relations Software mainly used by its customers to Acquire Customers and Establish Thought Leadership by Public Relations, Proposal & Quote Management and Communication Management .

What are the top features of HARO?

SEO, Alerts: popups & Notifications and Personalization are some of the top features of HARO.

Who uses HARO?

HARO is used by Marketing And Advertising, Internet and Non-Profit Organization Management among other industries.

What are HARO alternatives?

Prezly, NinjaOutreach, Newswire and Agility PR Solutions are popular alternatives for HARO.

Where is HARO located?

HARO is headquartered at 130 E Randolph Street, 7th Floor, Chicago, IL 60601, US.

Popular Business Setting

for HARO

Top Industries

  • Marketing and Advertising
  • Internet
  • Non-Profit Organization Management

Popular in

  • Small Business
  • Mid Market
  • Large Enterprise

Peers used HARO to Acquire customers and Establish thought leadership

Peer and Expert Opinion on Features

for HARO

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
SEO

4.39/5 ★

Read Reviews (27)
Alerts: popups & Notifications

3.73/5 ★

Read Reviews (22)
Personalization

3.91/5 ★

Read Reviews (20)
Templates

4.32/5 ★

Read Reviews (9)
Dashboard

3.83/5 ★

Read Reviews (8)
FEATURES RATINGS AND REVIEWS
SEO

4.39/5 ★

Read Reviews (27)
Alerts: popups & Notifications

3.73/5 ★

Read Reviews (22)
Personalization

3.91/5 ★

Read Reviews (20)
Templates

4.32/5 ★

Read Reviews (9)
Dashboard

3.83/5 ★

Read Reviews (8)

IT and Other Capabilities

for HARO

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.68/5 ★

Read Reviews (399)
Data Export

4.13/5 ★

Read Reviews (14)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.68/5 ★

Read Reviews (399)
Data Export

4.13/5 ★

Read Reviews (14)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Chat Support

4.79/5 ★

Read Reviews (11)
Phone Support

4.77/5 ★

Read Reviews (16)
Email Support

4.72/5 ★

Read Reviews (22)
24/7 Support

4.70/5 ★

Read Reviews (78)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Chat Support

4.79/5 ★

Read Reviews (11)
Phone Support

4.77/5 ★

Read Reviews (16)
Email Support

4.72/5 ★

Read Reviews (22)
24/7 Support

4.70/5 ★

Read Reviews (78)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.42/5 ★

Read Reviews (1)
Custom Reports

4.70/5 ★

Read Reviews (404)
Analytics

4.64/5 ★

Read Reviews (26)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.42/5 ★

Read Reviews (1)
Custom Reports

4.70/5 ★

Read Reviews (404)
Analytics

4.64/5 ★

Read Reviews (26)

Software Failure Risk Guidance

?

for HARO

Overall Risk Meter

Low Medium High

Top Failure Risks for HARO

Vendor Profile Details

Company Name

Cision

Company Website

https://www.cision.com/

Year Founded

2016

HQ Location

130 E Randolph Street, 7th Floor, Chicago, IL 60601, US

Employees

1001-5000

Social

Financials

IPO