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Muck Rack

4.43 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆
(1289 Reviews, Testimonials & Expert Opinions)
(1289 Reviews, Testimonials & Expert Opinions)

Muck Rack for journalists and public relations

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About Muck Rack

Muck Rack is a public relations software that easily searches for journalists, monitor news, and build reports. It helps to acquire customers and improve internal communications.

It’s a platform that builds media relationships, collaborate from anywhere, and measure success. It helps to effectively pitch story ideas to the right journalists, monitors company, client, or competitors in real-time, receive alerts for new PR opportunities, and generates reports to share with colleagues and clients.

Muck Rack features include finding people publishing stories or sharing on social media, track news, target and personalize outreach, pitching journalists, creating custom media lists and reports, and more.

Evaluating Muck Rack for your Public Relations need?

wyz, your personal AI advisor

Our AI advisor, Wyz, harnessed 1289 insights from peers and experts who used Muck Rack to help you determine how well it fits your Public Relations needs.


Cuspera curates public sources on the Interest such as peer reviews, customer case studies and testimonials and expert blogs along with software vendor provided installation data to help you assess how well Muck Rack solves your Public Relations needs.

Peer and Expert Opinions
for Muck Rack


Build brand awareness and Acquire customers are the most popular goals peers achieved using Muck Rack .

Other goals:

  • Improve internal communications
  • Launch new products
  • Improve ROI
  • Enhance customer relationships
  • Improve digital and social presence
  • Scale best practices
See all goals See less goals


It is the best suited for social media, user generated content, blogs, channels.

Other channels:

  • website
  • e-mail
  • magazine
  • print media
  • chat
  • offline
  • point of sale
  • promotions
  • phone calls
  • Slack
  • video
  • mass media
  • events
  • trade shows
  • coupons
  • on premises
  • mobile
  • radio
  • LinkedIn
  • Pinterest
  • Instagram
  • television
  • newsletter
  • Twitter
See all channels See less channels


Peers recommend public relations, social media management, communication management, as the business processes that they have been most satisfied while using Muck Rack .

Read Peer and Expert Experience for Business Use Cases




Public relations

"...Muck Rack is, as it says on its website, a new standard in PR Software...."
Peer review by Brenda Q, HR

Social media management With Social media

"...MuckRack addresses the problem I had with rather lame media databases that didn't get into the social posts of media...."
Peer review by Jennifer Harrison, APR, Principal, J Harrison Public Relations

social media analytics

scheduling post to social media

monitoring social media

engaging on social media

Communication management With Social media

"...It shows their biography, current social media properties, their current place of employment, as well as published articles...."
Peer review by User

sending & publishing communications

tracking & monitoring communications

+29 more business use cases

Our AI advisor, Wyz, harnessed 1289 insights from peers and experts to help you assess how these Muck Rack use cases fit your Public Relations needs.

Popular Business Setting
for Muck Rack

Top Industries

  • Marketing and Advertising
  • Media Production
  • Non-Profit Organization Management

Popular in

  • Small Business
  • Mid Market
  • Large Enterprise

Peers used Muck Rack to Build brand awareness and Acquire customers

Verify if it works for you

Peer and Expert Opinion on Features
for Muck Rack

  • Low
  • Medium
  • High

Alerts: popups & Notifications



Feedback surveys


IT and Other Capabilities
for Muck Rack

  • Low
  • Medium
  • High


Data Import

Data Export


Chat Support

24/7 Support

Email Support

Phone Support


AI Powered


Custom Reports

Failure Risk Guidance Security Report ?

Overall Risk Meter

Low Medium High

Top Failure Risks for Muck Rack

Vendor Profile Details

Company Name Sawhorse Media
Company Website
HQ Location 588 Broadway, Suite 503, New York, NY 10012, US
Employees 11-50
Financials Private