Muck Rack Overview
Muck Rack is a public relations software for finding journalists, monitoring news, and building reports. It aids in media outreach, relationship building, and measuring PR success.
Use Cases
Customers recommend Public Relations, Social Media Management, Communication Management, as the business use cases that they have been most satisfied with while using Muck Rack.
Business Priorities
Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using Muck Rack.
Muck Rack Use-Cases and Business Priorities: Customer Satisfaction Data
Muck Rack works with different mediums / channels such as Social Media. and E-Mail.
Muck Rack's features include Alerts: Popups & Notifications, Dashboard, Personalization, etc. and Muck Rack support capabilities include 24/7 Support, AI Powered, Phone Support, etc. also Muck Rack analytics capabilities include Analytics, and Custom Reports.
Reviews
"Muck Rack is the PR equivalent of Netflix to Blockbuster. It’s time to retire your Blockbuster card for a Netflix subscription." - Ellen Murphy
Muck Rack, CoverageBook, HARO, Ezyinsights, NinjaOutreach, etc., all belong to a category of solutions that help Public Relations. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Muck Rack
Top Industries
- Marketing and Advertising
- Pharmaceuticals
- Media Production
Popular in
- Enterprise
- Mid Market
- Small Business
Muck Rack is popular in Marketing And Advertising, Pharmaceuticals, and Media Production and is widely used by Enterprise, Mid Market, and Small Business.
Comprehensive Insights on Muck Rack Use Cases
How can Muck Rack optimize your Public Relations Workflow?
How efficiently Does Muck Rack manage your Communication Management?
How does Muck Rack address your Collaboration Challenges?
How can Muck Rack optimize your Engaging And Following Up Workflow?
30+ more Business Use Cases
35 buyers and buying teams have used Cuspera to assess how well Muck Rack solved their Public Relations needs. Cuspera uses 1508 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Public Relations needs.
Customer Testimonials
CUSTOMERS | TESTIMONIALS |
---|---|
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Muck Rack is the PR equivalent of Netflix to Blockbuster. It’s time to retire your Blockbuster card for a Netflix subscription. Testimonial By Ellen Murphy |
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Muck Rack cuts down on a lot of the tedious aspects of PR, and it lets you focus on the more strategic aspects. Testimonial By Sam Brewer |
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If I didn't have Muck Rack… I actually don't think that I would be very successful at my job, and I don't think that my team would be very successful either. Testimonial By Melissa Tate |
CUSTOMERS | TESTIMONIALS |
---|---|
![]() Ellen Murphy Senior Vice President Syneos Health |
Muck Rack is the PR equivalent of Netflix to Blockbuster. It’s time to retire your Blockbuster card for a Netflix subscription. Testimonial By Ellen Murphy |
![]() Sam Brewer Associate Director of External Relations GBH |
Muck Rack cuts down on a lot of the tedious aspects of PR, and it lets you focus on the more strategic aspects. Testimonial By Sam Brewer |
![]() Melissa Tate Senior Director of Editorial Bollare |
If I didn't have Muck Rack… I actually don't think that I would be very successful at my job, and I don't think that my team would be very successful either. Testimonial By Melissa Tate |
Case Studies
Case Study GBH
Case Study Syneos Health
Case Study Life Time
Case Study Niche
Case Study Time2play
Case Study IRC
Video
Muck Rack helps PR teams stay organized and report on their results

Frequently Asked Questions(FAQ)
for Muck Rack
What is Muck Rack?
Muck Rack is a public relations software that easily searches for journalists, monitor news, and build reports. It helps to acquire customers and improve internal communications.
It’s a platform that builds media relationships, collaborate from anywhere, and measure success. It helps to effectively pitch story ideas to the right journalists, monitors company, client, or competitors in real-time, receive alerts for new PR opportunities, and generates reports to share with colleagues and clients.
Muck Rack features include finding people publishing stories or sharing on social media, track news, target and personalize outreach, pitching journalists, creating custom media lists and reports, and more.
What is Muck Rack used for?
What are the top features of Muck Rack?
Who uses Muck Rack?
What are Muck Rack alternatives?
Where is Muck Rack located?
Muck Rack Competitors
Muck Rack Features
- Low
- Medium
- High
FEATURE | RATINGS AND REVIEWS |
---|---|
AI Powered | Read Reviews (2) |
Analytics | Read Reviews (19) |
Custom Reports | Read Reviews (296) |
CAPABILITIES | RATINGS AND REVIEWS |
---|---|
AI Powered | Read Reviews (2) |
Analytics | Read Reviews (19) |
Custom Reports | Read Reviews (296) |
Software Failure Risk Guidance
?for Muck Rack
Overall Risk Meter
Top Failure Risks for Muck Rack
Muck Rack, LLC News
Generative Pulse is Here : At Last Brands Can Take Control of AI Narratives
Muck Rack has launched Generative Pulse, a PR-specific tool designed to enhance brand visibility in AI-generated responses. This new solution allows brands to analyze and influence how they are portrayed in AI models like ChatGPT. Generative Pulse integrates into Muck Rack's platform, offering insights into AI-driven narratives and enabling proactive engagement with influential media sources.
Muck Rack Introduces Global Press Release Distribution
Muck Rack has launched a global press release distribution service. This new offering expands Muck Racks media database capabilities, enabling organizations to distribute press releases worldwide and reach international newswires and major news sites. The service aims to help businesses increase their media visibility and connect with journalists across multiple industries and regions.
Muck Rack Acquires Ruepoint to Enhance its Media Intelligence Business
Muck Rack has acquired Ruepoint to strengthen its media intelligence capabilities.
Muck Rack Introduces New AI Monitoring, Reporting and Analysis Features for Advanced Insights, Increased Workflow and Customizable Reporting - Financial Post
Muck Rack launched new AI features for monitoring, reporting, and analysis, enhancing insights, workflow, and reporting customization.
Muck Rack, LLC Profile
Company Name
Muck Rack, LLC
Company Website
https://muckrack.com/HQ Location
96 Spring St, New York, NY 10012, US
Social
How can Muck Rack enhance your Social Media Management process?