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Bitly vs Taboola: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Bitly vs. Taboola is based on a specific set of business needs and context. The comparison uses 5567 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Bitly and Taboola

Bitly, Taboola, Rebrandly, Percolate Content Marketing, etc., belong to a category of solutions that help Content Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Bitly covers Social Media Management with Social Media, Communication Management with Social Media, Content Management with Social Media, Advertisement with Social Media, etc.

Taboola focuses on Advertisement with Website, Communication Management with Website, Engagement Management with Website, Content Management with Promotions, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Bitly

Focus area

Bitly is better than Taboola for

Software Failure Risk

  • medium

logo Taboola

Focus area

Software Failure Risk

  • medium

About

Bitly | URL Shortener, Custom Branded URLs, API & Link Management

Content Discovery and Native Advertising

Age

2008

2007

Financials

SERIES C

PRIVATE

Business Need

Total Processes
(we found evidences for)

57

81

Total Goals
(we found evidences for)

9

17

Top Processes

Evidences indicate better relative satisfaction


social media management

scheduling post to social media

engaging on social media

social media analytics

monitoring social media

managing social media account


communication management

sending & publishing communications

tracking & monitoring communications


content publishing

searching for content



campaign management

campaign monitoring


engagement management

engaging and following up


helpdesk management



social media marketing


sales document management

proposal & quote management


workflow management


lead qualification

lead qualification: demographic


generation of new leads










customer feedback management



loyalty management


competitive intelligence


referral management


training & onboarding


account management


conversion management








knowledge management


personalized marketing


Top Goals

Goals Achieved

  • Improve digital and social presence

  • Acquire customers

  • Improve ROI

  • Build brand awareness

  • Improve internal communications

  • Scale best practices

  • Enhance customer relationships

  • Increase sales & revenue

  • Launch new products

  • See 6 more
  • Build brand awareness

  • Acquire customers

  • Increase sales & revenue

  • Scale best practices

  • Enter new markets internationally or locally

  • Enhance customer relationships

  • Improve brand engagement

  • Improve ROI

  • Grow market share

  • Improve efficiency

  • Launch new products

  • Improve internal communications

  • Improve visibility

  • Increase customer life time value

  • Improve stakeholder relations

  • Improve digital and social presence

  • Establish thought leadership

  • See 14 more

Top Channels

Channels Used

  • website

  • user generated content

  • blogs

  • social media

  • promotions

  • video

  • mobile

  • display advertisement

  • Facebook

  • omnichannel

  • e-mail

  • print media

  • magazine

  • phone calls

  • LinkedIn

  • Twitter

  • games

  • offline

  • mass media

  • television

  • mobile app

  • chat

  • on premises

  • Snapchat

  • Instagram

  • causes and charity

  • Facebook page

  • review sites

  • Amazon

  • trade shows

  • out of home

  • billboards

  • point of sale

  • Pinterest

  • newsletter

  • events

  • See 33 more
  • website

  • user generated content

  • blogs

  • social media

  • promotions

  • video

  • mobile

  • display advertisement

  • Facebook

  • omnichannel

  • e-mail

  • print media

  • magazine

  • phone calls

  • LinkedIn

  • Twitter

  • games

  • offline

  • mass media

  • television

  • mobile app

  • chat

  • on premises

  • Snapchat

  • Instagram

  • causes and charity

  • Facebook page

  • review sites

  • Amazon

  • trade shows

  • out of home

  • billboards

  • point of sale

  • Pinterest

  • newsletter

  • events

  • See 33 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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low

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Migration Risk

medium

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medium

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Business Setting