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Audiense Insights vs PitchBook: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Audiense Insights vs. PitchBook is based on a specific set of business needs and context. The comparison uses 2618 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Audiense Insights and PitchBook

Audiense Insights, PitchBook, ChannelMix, Affinio, etc., belong to a category of solutions that help Marketing Data Intelligence. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Audiense Insights covers Social Media Management with Social Media, Engagement Management with Social Media, Advertisement with Social Media, Social Media Marketing with Social Media, etc.

PitchBook focuses on Competitive Intelligence, Lead Qualification, Advertisement with E-Mail, Subscription Management, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Audiense Insights

Focus area

Software Failure Risk

  • medium

logo PitchBook

Focus area

PitchBook is better than Audiense Insights for

Software Failure Risk

  • low

About

Audiense Insights | Marketing decisions, adapt your targeting, improve relevancy and drive high

PitchBook: Venture Capital, Private Equity and M&A Database

Age

2011

Financials

PRIVATE

M&A

Business Need

Total Processes
(we found evidences for)

38

73

Total Goals
(we found evidences for)

10

15

Top Processes

Evidences indicate better relative satisfaction


social media management

social media analytics

monitoring social media

engaging on social media


engagement management

engaging and following up



social media marketing


communication management

tracking & monitoring communications

sending & publishing communications


segmentation and targeting


competitive intelligence



follower management


campaign management

campaign analytics


content management


community marketing


generation of new leads





training & onboarding



lead qualification: technographic


lead qualification

lead qualification: technographic


subscription management


contract management



proposal & quote management


sales document management

contract management

proposal & quote management


business development


products & pricelist management



merger and acquisition



contact list management


conference call management


helpdesk management




knowledge management



promotion management




Top Goals

Goals Achieved

  • Acquire customers

  • Improve ROI

  • Improve digital and social presence

  • Build brand awareness

  • Grow market share

  • Enhance customer relationships

  • Launch new products

  • Improve brand engagement

  • Scale best practices

  • Improve internal communications

  • See 7 more
  • Grow market share

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Enhance customer relationships

  • Improve brand engagement

  • Scale best practices

  • Acquire customers

  • Build brand awareness

  • Launch new products

  • Improve efficiency

  • Improve visibility

  • Improve stakeholder relations

  • Manage risk

  • Improve ROI

  • Establish thought leadership

  • See 12 more

Top Channels

Channels Used

  • e-mail

  • offline

  • social media

  • user generated content

  • blogs

  • causes and charity

  • on premises

  • newsletter

  • website

  • promotions

  • phone calls

  • mobile

  • games

  • chat

  • trade shows

  • Slack

  • LinkedIn

  • video

  • Netflix

  • print media

  • magazine

  • mobile app

  • events

  • Facebook

  • support groups

  • point of sale

  • review sites

  • Amazon

  • Twitter

  • See 26 more
  • e-mail

  • offline

  • social media

  • user generated content

  • blogs

  • causes and charity

  • on premises

  • newsletter

  • website

  • promotions

  • phone calls

  • mobile

  • games

  • chat

  • trade shows

  • Slack

  • LinkedIn

  • video

  • Netflix

  • print media

  • magazine

  • mobile app

  • events

  • Facebook

  • support groups

  • point of sale

  • review sites

  • Amazon

  • Twitter

  • See 26 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

low

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medium

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Migration Risk

medium

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low

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Business Setting