Audiense Insights: Product updates, Customer stories, and Insights | 2026 Cuspera

Audiense helped audiochuck segment their podcast audience beyond basic demographics. The platform revealed listener psychographics, behaviors, and preferences. This allowed audiochuck to create perso...nalized content and partnerships for each audience segment. Engagement and conversion rates increased. Listeners felt more connected and valued. audiochuck now uses these insights to keep growing and innovating.
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Audiense helped Bayerische Staatsoper, Germany's largest opera house, reach younger and more diverse audiences. The opera house wanted to boost social relevance and expand beyond its traditional, old...er demographic. They used Audiense for audience analysis, segmenting by affinities and social listening. The team identified key topics like individuality and diversity to attract new visitors. Digital ads based on these insights led to a significant increase in ticket sales and near-sold-out performances.
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Audiense helped DHL Africa find 66,099 unique influencers for the 2015 Rugby World Cup. DHL needed to identify relevant influencers in 45 African countries to boost brand awareness. Audiense's platfo...rm enabled deep filtering and targeting, uncovering both macro and micro influencers. The #AfricaAsOne campaign reached 1,200,750,000 people and had an ad value of £12,112,867. DHL saw over 330,000 retweets and improved Twitter engagement.
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Soprism by Audiense helped CALM boost conversions by 746% through Meta ads. CALM struggled to activate audience insights and reach people in crisis. With Soprism, they created clear, easy-to-use segm...ents for Meta campaigns. This led to a 203% increase in site users and full integration of Soprism in all Meta campaigns. CALM now reaches more people who need life-saving support.
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Audiense helped Share of Voice AI fight disinformation at the Paris 2024 Olympics. The platform gave real-time insights into social media conversations. This let them spot and respond to false storie...s fast. Audiense also powered the Sponsor Seeker Tool, which helped over 5,000 Olympians find what their fans care about and get sponsorships. The result was stronger trust, better athlete branding, and deeper audience connections.
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Audiense helped Tecmart, a LATAM technology marketplace, offer better social intelligence and analytics tools to agencies. Tecmart used Audiense to deliver fast psychographic insights, helping client...s gain a competitive edge. The platform enabled Tecmart to segment audiences for more personalized content and strategy. Tecmart became an exclusive reseller, earning commission and increasing client satisfaction. Audiense expanded its presence in the Latin American market through this partnership.
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