Audiense Insights: Use-Cases, Insights and Reviews | 2025 Cuspera

Audiense helped Share of Voice AI fight disinformation at the Paris 2024 Olympics. The platform gave real-time insights into social media conversations. This let them spot and respond to false storie...s fast. Audiense also powered the Sponsor Seeker Tool, which helped over 5,000 Olympians find what their fans care about and get sponsorships. The result was stronger trust, better athlete branding, and deeper audience connections.
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Audiense helped audiochuck segment their podcast audience beyond basic demographics. The platform revealed listener psychographics, behaviors, and preferences. This allowed audiochuck to create perso...nalized content and partnerships for each audience segment. Engagement and conversion rates increased. Listeners felt more connected and valued. audiochuck now uses these insights to keep growing and innovating.
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Audiense helped Piar, a New York consultancy, analyze social media data to understand opposition in the food tech industry. The client faced bans and negative sentiment from detractors. Piar used Aud...iense to study detractor psychographics, demographics, and influencers. They identified key fears and arguments, separating disinformation from truth. This enabled the client to create targeted, empathetic messaging and build trust with new audience segments.
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Audiense helped VML and Prism create a new music culture report. The challenge was that brands saw super fans as one group and missed key differences. VML used Audiense to analyze over 600,000 fans a...cross 45 artists. They found more than 200 unique fan communities. This data-driven approach gave deep insights and improved marketing targeting. The report led to new business and showed the value of detailed audience segmentation.
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Audiense helped Ovarian Cancer Action run a targeted awareness campaign for ovarian cancer in the UK. OCA used Audiense to create custom audiences, find influencers, and track campaign engagement on ...Twitter. The campaign reached 1 in 6 women in the UK, grew OCA’s Twitter audience by 50%, and delivered 5 million views and 11 million impressions. The launch post had 188,000 interactions, making it OCA’s most engaged post ever. OCA received as many mentions in four days as it did in all of 2021.
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Audiense helped WWF run their Nature Positive campaign. WWF needed to reach new audiences and explain new ideas about nature. They used Audiense to find the right people and build lists. They worked ...with other NGOs and influencers. The campaign made the #NaturePositive hashtag grow by over 400% in one year. WWF's advocacy channel gained over 10,000 followers from these efforts.
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