Multichannel marketing strategies to increase business efficiency
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Transportation/Trucking/Railroad Case Studies and Success Stories with Yespo Оmnichannel CDP
CASE STUDY Busfor
Busfor wanted to attract new customers during Halloween using gamification. They had less than 48 hours to design and launch a campaign. Busfor used Yespo to create a 'Wheel of Fortune' subscription ...form on their website. Visitors could spin the wheel for a discount by entering their contact details. Yespo helped set up automated emails to send discount codes to participants. The campaign collected 3,000 subscribers in less than 12 hours.
Yespo CDP helped an online pet store boost sales and customer loyalty. The store used an omnichannel strategy with email, Viber, and web push. They set up abandoned cart and browse triggers and added... product recommendations on their website. Mass Viber campaigns grew profit 3.5x in 4 months. Triggered Viber messages increased conversions 10x in month two. Web push brought 1,232% average ROAS over 7 months. Website product recommendations delivered 25x ROAS in the first month.
Learn How the product recommendations in emails can increase the conversion of existing triggers by up to 233%, as well as generate new sales by introducing additional triggers based on advanced segm...entation.
Learn How the product recommendations in emails can increase the conversion of existing triggers by up to 233%, as well as generate new sales by introducing additional triggers based on advanced segm...entation.
Learn How the product recommendations in emails can increase the conversion of existing triggers by up to 233%, as well as generate new sales by introducing additional triggers based on advanced segm...entation.
Learn How the product recommendations in emails can increase the conversion of existing triggers by up to 233%, as well as generate new sales by introducing additional triggers based on advanced segm...entation.
Yespo helped GPSocks, a Ukrainian sock retailer, connect their WooCommerce store to a customer data platform. GPSocks wanted better mobile email design, automated contact syncing, and advanced trigge...r workflows. The integration took about three months and included installing a WooCommerce plugin and solving technical issues. The new setup improved email visuals, automated data transfer, and set up a marketing funnel to boost conversions.
Zootovary.com wanted to increase sales through email by using personalized messages. They worked with Promodo to segment their customers and set up trigger emails. They sent out a questionnaire to co...llect information about pets and used this data to personalize campaigns. They launched several trigger-based emails, like pet birthday greetings and reminders to buy pet food. As a result, Zootovary.com increased their monthly revenue from email by 30%.
eSputnik helped Goso, an American retail company, solve email deliverability issues with Gmail. Goso's emails were marked as spam after reactivating an old database and sending frequent mailings. The... company switched from MailChimp to eSputnik for better support and guidance. eSputnik tested new strategies and managed the transition to improve email delivery. Goso worked closely with technical support to escape the Gmail spam list and analyze delivery rates.
Umico Market is a large marketplace in Azerbaijan. They wanted to improve how they talk to customers using their mobile app. They used mobile push notifications as their main way to reach users. They... also used an omnichannel customer data platform to collect and unify user data. As a result, Umico Market increased purchases by 1.5 times.
Yespo CDP helped a military clothing and footwear store boost customer engagement. The store updated email designs, added Viber to its channels, and used website product recommendations. Informer wid...gets and subscription forms were added to the site. The store achieved a 922% ROI, with informer widgets reaching a 4078% ROAS and a 15% conversion rate. Triggered workflows saw a 105% increase for 'Abandoned Cart' and 57% for 'Abandoned View.' Viber messages delivered a 1318% ROAS.
The service helped Knygarnia “Є”, a Ukrainian bookstore chain, migrate their email marketing to a new CDP. The team transferred email lists, set up domain authentication, and redesigned email templat...es. They installed web tracking and enabled web push subscriptions. The migration took two months and included setting up product recommendations. The project ensured smooth email delivery and improved marketing automation.
Shafa.ua wanted to increase sales and customer retention through email marketing. They used advanced segmentation and AI-powered product recommendations in their emails. The team set up web tracking ...and created personalized trigger emails for different user actions. These included abandoned cart, abandoned views, and reactivation emails. As a result, Shafa.ua saw up to a 233% increase in trigger conversions.
The email marketing automation platform helped High Profile Club, a PR agency, improve communication with customers and subscribers. The agency faced issues with their previous marketing automation t...ool, including sending failures and workflow problems. The new solution automated event registration emails and reminders, and enabled better contact import and segmentation. Developers created a countdown timer for event reminders, making communication more reliable and timely. The marketing team also learned to use the omnichannel CDP for better subscriber management.
Rocket, a Ukraine-based food delivery app, increased its ROI by 152% through customer segmentation based on order parameters, enhancing its marketing strategy.
Fishka, a Russian dating app, boosted app downloads by 24% and increased user engagement by 12% through a strategic website redesign focused on showcasing app features and user experience.
Ukrainian lingerie brand brabrabra increased conversions by 15% in two weeks using personalized SMS campaigns focused on customer education and engagement.
Aviatsiya Halychyny wanted to increase sales from their email channel. They used Yespo to set up Abandoned View and Abandoned Cart trigger campaigns. The team integrated data from both their website ...and physical stores. They also created personalized email templates using product recommendations. As a result, sales from the email channel doubled and the payback period was just two months.
Natali Bolgar wanted to increase sales by improving communication with customers through email and Viber. They worked with Yespo to set up 13 triggered workflows using the Professional plan. These wo...rkflows included reminders for abandoned carts, price drops, and special offers. The team also made sure messages were sent at the right time to avoid overwhelming users. As a result, revenue from triggered emails increased by 650%. The audience for these campaigns was 47,000 people.
O.TAJE wanted to improve the return on marketing investment (ROMI) of their Viber campaigns and lower costs. They used predictive segmentation with Yespo to target customers more effectively. The set...up was simple and did not require extra preparation. As a result, O.TAJE saw a 310% higher ROMI from predictive segments compared to manual segments. They also spent less time creating segments and reduced campaign expenses.
Pandora wanted to grow its customer base and engage more users. They worked with Promodo agency to add gamified widgets to their website. The new game-based subscription form replaced the old one for... three weeks. Users played a simple game to win a prize after giving their contact details. This change led to seven times more subscriptions. The active user base grew by 46.3%. Monthly revenue from the retention channel went up by 190%.
Kärcher wanted to increase email open and click-through rates and engage their audience before a price increase. They worked with Promodo to create a gamified email campaign using AMP technology. The... campaign featured a 'Spin the Wheel' game and special offers. They targeted active subscribers who had not purchased recently. As a result, open rates rose from 27% to 38% and click-through rates increased from 2.9% to 6.6%.
Yespo helped FABO improve email marketing. The team audited the website and email workflows. They created new master templates for emails. They refreshed triggers and added new channels. FABO saw a 2...2.9% increase in open rate and a 151% increase in click rate. The changes boosted customer engagement and improved communication quality.
Yespo helped AURUM, a Ukrainian jewelry brand, boost sales with personalized product recommendations in email campaigns. The brand wanted to improve personalization, increase orders, and raise averag...e order value. They set up web tracking and a product feed to power AI-driven recommendations. After one month, AURUM saw a 10% higher click-through rate, 2.5-3 times more conversions, a 25-30% increase in order value, and a 184% jump in customer retention.
Shiny&Diski wanted to increase sales and grow their email contact list. They added a game to their website using Yespo CDP. Users played the game by entering their email and choosing a path for a cha...nce to win discounts. The company promoted the game with a website widget and email campaign. As a result, revenue from triggers grew by 136% during the game. Their customer base grew four times, and sales from the widget and triggers rose by 60%.
