Hootsuite Overview
Hootsuite enables management and analysis of social posts across 20+ networks. Key features streamline social media flow.
Use Cases
Customers recommend Social Media Management, Communication Management, Engagement Management, as the business use cases that they have been most satisfied with while using Hootsuite.
Business Priorities
Improve Digital And Social Presence and Acquire Customers are the most popular business priorities that customers and associates have achieved using Hootsuite.
Hootsuite Use-Cases and Business Priorities: Customer Satisfaction Data
Hootsuite works with different mediums / channels such as Social Media.
Hootsuite's features include Dashboard, Personalization, Alerts: Popups & Notifications, etc. and Hootsuite support capabilities include AI Powered, Phone Support, Email Support, etc. also Hootsuite analytics capabilities include Analytics, and Custom Reports.
Reviews
"It's difficult to know if you're hiring a skilled social media marketing professional. I'm so thankful there's now a standard for social media education and recognized certification we can reference when evaluating skills." - Darian Kovacs
Peer review evidence (same sources as the product rating summary)
"...It is very appropriate to manage personal social networks, since the free version only supports 3 social profiles...." Peer review by María Barreto, Desarrollador Web Senior, MT Marketing C.A.
"...I love the ability to schedule social posts directly in one dashboard (Facebook, Twitter, Google+, and LinkedIn)...." Peer review by Anat H.
"...We used it as a tool to streamline our social media engagement and presence...." Peer review by Barbara Carneiro, Disciple & Head Honcho, Word Revolution
Hootsuite, Renderforest Video, Walls.io, Statusbrew, Eclincher social media management, etc., all belong to a category of solutions that help Social Media Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Hootsuite
Top Industries
- Marketing and Advertising
- Education
- Non-Profit Organization Management
Popular in
- Small Business
- Mid Market
- Enterprise
Hootsuite is popular in Marketing And Advertising, Education, and Non-Profit Organization Management and is widely used by Small Business, Mid Market, and Enterprise.
Hootsuite Customer wins, Customer success stories, Case studies
What solutions does Hootsuite provide for Communication Management?
What benefits does Hootsuite offer for Engagement Management?
How does Hootsuite facilitate Content Management?
23 buyers and buying teams have used Cuspera to assess how well Hootsuite solved their Social Media Marketing needs. Cuspera uses 58847 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Social Media Marketing needs.
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
It's difficult to know if you're hiring a skilled social media marketing professional. I'm so thankful there's now a standard for social media education and recognized certification we can reference when evaluating skills. Testimonial By Darian Kovacs |
|
Today, we're building out integrated plans that include social media strategy, so that colleagues have time to review, add input, and feel confident that our efforts are within regulations and results-oriented. ASMS helped me better understand how to strategically fit social into the strategic plan...ning process. |
|
I found the case studies particularly helpful. In the B2B space, I'm not necessarily thinking of how other businesses are marketing to customers, but they made me think outside of the box; that knowledge adds value to my partnerships across Bell. Testimonial By Nick Nunes |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Darian Kovacs Principal and Director of Strategy Jelly Marketing |
It's difficult to know if you're hiring a skilled social media marketing professional. I'm so thankful there's now a standard for social media education and recognized certification we can reference when evaluating skills. Testimonial By Darian Kovacs |
|
Heather Bisset Corporate Affairs Manager pfizer |
Today, we're building out integrated plans that include social media strategy, so that colleagues have time to review, add input, and feel confident that our efforts are within regulations and results-oriented. ASMS helped me better understand how to strategically fit social into the strategic plan...ning process. |
|
Nick Nunes Social Media and Search Manager Bell |
I found the case studies particularly helpful. In the B2B space, I'm not necessarily thinking of how other businesses are marketing to customers, but they made me think outside of the box; that knowledge adds value to my partnerships across Bell. Testimonial By Nick Nunes |
How to Use the App Directory in Hootsuite
Frequently Asked Questions(FAQ)
for Hootsuite
What is Hootsuite?
Hootsuite is a social media management platform for advertising ,social media , digital marketing teams to find prospects and schedule content, review analytics, and engage with customers.
It provides capability to improve ad effectiveness, make data driven business decisions, monitor brands, and expand social reach by using social analytics solution. It helps in scheduling, managing report on social media content .There are both full and lite versions of the service.
It provides a browser-based dashboard that allows users to keep their social media brands updated. It provides ability to submit messages to a variety of social media services, through its integrations with Facebook, Google, Twitter etc. It helps build smart, scalable and automated workflows for delivering and demonstrating ROI.
What is Hootsuite used for?
What are the top features of Hootsuite?
Who uses Hootsuite?
What are Hootsuite alternatives?
Where is Hootsuite located?
Peers used Hootsuite for social media management and communication management
Hootsuite Competitors
Hootsuite Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (48) |
| Analytics | Read Reviews (3366) |
| Custom Reports | Read Reviews (7387) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (48) |
| Analytics | Read Reviews (3366) |
| Custom Reports | Read Reviews (7387) |
Hootsuite Integrations
Hootsuite integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for Hootsuite
Software Failure Risk Guidance
?for Hootsuite
Overall Risk Meter
Top Failure Risks for Hootsuite
Hootsuite Inc. News
Hootsuite Releases an Enhanced Inbox to Help Digital Marketers Streamline Their Customer Service Experience on Social
Hootsuite has launched an enhanced inbox feature designed to help digital marketers improve customer service on social media platforms. This update aims to streamline communication and enhance user experience by integrating advanced tools for managing social interactions more efficiently.
Hootsuite Analytics: Social ROI for Small Business
Hootsuite has enhanced its analytics capabilities to help small businesses improve social media ROI. The platform now integrates with Google Analytics 5, enabling users to track social media campaigns' impact on website conversions and revenue. Hootsuite's advanced features, like real-time sentiment analysis and A/B testing, offer businesses actionable insights to optimize their social media strategies.
Hootsuite founder Ryan Holmes is back as interim CEO, replacing ...
Ryan Holmes, founder of Hootsuite, returns as interim CEO, replacing the outgoing executive. This leadership change aims to guide the company through its next phase of growth and innovation in social media management.
Hootsuite Releases 2026 Social Playbook with Templates for Instagram ...
Hootsuite has released its 2026 social playbook, offering detailed strategies and templates for automating the scheduling of Instagram Reels and TikTok videos. This guide is designed to help small businesses maintain consistent posting without daily management burdens. It includes role-based permissions, standardized naming conventions, and AI-driven optimization for hashtags and posting times, aiming to enhance engagement and ROI.
Hootsuite Inc. Profile
HQ Location
5 E 8th Ave, Vancouver, BC V5T 1R6, Canada
Employees
501-1000
Social
Financials
SERIES C
What makes Hootsuite ideal for Social Media Management?