Selligent Marketing Cloud Overview

This is a summary of the comprehensive capabilities and benefits of Selligent Marketing Cloud based on over 1386 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Selligent Marketing Cloud, Cordial Platform, Oracle Responsys, Sailthru, Upland adestra, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Selligent Marketing Cloud is right for your needs? Our Cuspera AI engine can evaluate how Selligent Marketing Cloud fits your specific business needs, industry, and context. Get your personalized assessment report today.

Selligent Marketing Cloud supports business activities such as:

  • Digital Marketing
  • Engagement Management
  • Campaign Management
  • Competitive Intelligence
  • Workflow Management

Selligent Marketing Cloud can help you with many business goals, such as Acquire Customers, Enhance Customer Relationships, Increase Sales & Revenue, Enter New Markets Internationally Or Locally, Improve ROI, etc. It can help manage these activities if you use Mobile Mobile App Omnichannel etc. for these needs. As a solution, Selligent Marketing Cloud's capabilities include Personalization, Templates, Feedback Surveys, etc.

Selligent Marketing Cloud was founded in 1988. Internet Vertical is its biggest customer base.

Reviews

"...Selligent recently surveyed 221 digital marketers to gauge their omnichannel excellence...." Survey: 33% of Marketers Say It Is Difficult to Launch Omnichannel Campaigns

Cuspera Reviews

21 buyers and buying teams have used Cuspera to assess how well Selligent Marketing Cloud solved their Marketing Automation needs. Cuspera uses 1386 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities peers achieved using Selligent Marketing Cloud.

Other priorities:

  • Increase Sales & Revenue
  • Enter New Markets Internationally Or Locally
  • Improve ROI
  • Improve Brand Engagement
  • Grow Market Share
  • Increase Customer Life Time Value
  • Launch New Products
  • Build Brand Awareness
  • Scale Best Practices
  • Improve Efficiency
See all business priorities See less business priorities

Use Cases

Peers recommend Digital Marketing , Engagement Management , Campaign Management , as the business use cases that they have been most satisfied while using Selligent Marketing Cloud.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Digital Marketing with Mobile, Mobile App, Omnichannel and E-Mail

4.86/5 ★

Read Reviews (105)

"...Selligent recently surveyed 221 digital marketers to gauge their omnichannel excellence...." Survey: 33% of Marketers Say It Is Difficult to Launch Omnichannel Campaigns
Engagement Management with E-Mail

4.62/5 ★

Read Reviews (57)

"...A native AI layer within the Selligent Marketing Cloud platform, Selligent Cortex helps you boost conversion, visitor engagement, and customer loyalty, including through NLP capabilities. ..." Innovation through Marketing Automation
engaging and following up

4.53/5 ★

Read Reviews (45)

"...We make use of Content Blocks for personalization, Reports to measure engagement, and A/B Testing for campaign optimization...."
engaging with scheduling & cadence

3.14/5 ★

Read Reviews (1)

"...Cadence Management. ..."
Campaign Management with E-Mail

4.97/5 ★

Read Reviews (49)

"...Data is at the heart of every successful marketing program and our platform provides marketers with the technology they need to get a full view and understanding of their customers to successfully execute and deliver personalized experiences...." Selligent Marketing Cloud Wins 2019 MarTech Breakthrough Awards
campaign analytics

4.66/5 ★

Read Reviews (8)

"...With Selligent, Zalando’s team revamped their existing data framework and created a flexible data architecture that could provide regionally disparate CRM teams with the tools they needed to create, deploy, and report on daily campaigns independently...."
PEER EXPERIENCES
Digital Marketing with Mobile, Mobile App, Omnichannel and E-Mail

4.86/5 ★

Read Reviews (105)

"...Selligent recently surveyed 221 digital marketers to gauge their omnichannel excellence...." Survey: 33% of Marketers Say It Is Difficult to Launch Omnichannel Campaigns
Engagement Management with E-Mail

4.62/5 ★

Read Reviews (57)

"...A native AI layer within the Selligent Marketing Cloud platform, Selligent Cortex helps you boost conversion, visitor engagement, and customer loyalty, including through NLP capabilities. ..." Innovation through Marketing Automation
engaging and following up

4.62/5 ★

Read Reviews (45)

engaging with scheduling & cadence

4.62/5 ★

Read Reviews (1)

Campaign Management with E-Mail

4.97/5 ★

Read Reviews (49)

"...Data is at the heart of every successful marketing program and our platform provides marketers with the technology they need to get a full view and understanding of their customers to successfully execute and deliver personalized experiences...." Selligent Marketing Cloud Wins 2019 MarTech Breakthrough Awards
campaign analytics

4.97/5 ★

Read Reviews (8)

34+ more Business Use Cases

Our AI advisor, Wyz, harnessed 1386 insights from peers and experts to help you assess how these Selligent Marketing Cloud use cases fit your Marketing Automation needs.

Case Studies

COMPANY CASE STUDIES
Case Study Nubico

Nubico increases its conversion rate by 150% with an efficient omnichannel strategy

Read More
Case Study Palm Beach Tan

Palm Beach Tan A unified and streamlined UX allows for time-saving journey mapping and campaign creation

Read More
Case Study T-Mobile

T-Mobile Raising the Bar for Customer Satisfaction with a Loyalty Campaign to Bring Moments of Happiness

Read More

Based on peer insights

Cuspera recommends Selligent Marketing Cloud for

Use Cases Digital Marketing , Engagement Management , Campaign Management
Medium Mobile, Mobile App, Omnichannel
Features Personalization, Templates, Feedback Surveys
Business Priorities Acquire Customers, Enhance Customer Relationships, Increase Sales & Revenue
Industries Internet, Marketing And Advertising, Retail

Frequently Asked Questions(FAQ)

for Selligent Marketing Cloud

What is Selligent Marketing Cloud?

Selligent Marketing Cloud is an AI-powered omnichannel marketing automation platform that enables B2C marketers to provide personalized customer experiences across all channels and devices.

What is Selligent Marketing Cloud used for?

Selligent Marketing Cloud is a Marketing Automation Software mainly used by its customers to Acquire Customers and Enhance Customer Relationships by Digital Marketing, Engagement Management and Campaign Management .

What are the top features of Selligent Marketing Cloud?

Personalization, Templates and Feedback surveys are some of the top features of Selligent Marketing Cloud.

Who uses Selligent Marketing Cloud?

Selligent Marketing Cloud is used by Internet, Marketing And Advertising and Retail among other industries.

What are Selligent Marketing Cloud alternatives?

Cordial Platform, Oracle Responsys, Sailthru and Upland Adestra are popular alternatives for Selligent Marketing Cloud.

Where is Selligent Marketing Cloud located?

Selligent Marketing Cloud is headquartered at 550 S. Winchester Blvd Suite 250 San Jose CA – 95128.

Popular Business Setting

for Selligent Marketing Cloud

Top Industries

  • Internet
  • Marketing and Advertising
  • Retail

Popular in

  • Mid Market
  • Small Business
  • Enterprise

Peers used Selligent Marketing Cloud to Acquire customers and Enhance customer relationships

Peer and Expert Opinion on Features

for Selligent Marketing Cloud

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Personalization

4.75/5 ★

Read Reviews (141)
Templates

3.60/5 ★

Read Reviews (25)
Feedback surveys

4.59/5 ★

Read Reviews (9)
Dashboard

3.83/5 ★

Read Reviews (9)
Recording

1.81/5 ★

Read Reviews (5)
FEATURES RATINGS AND REVIEWS
Personalization

4.75/5 ★

Read Reviews (141)
Templates

3.60/5 ★

Read Reviews (25)
Feedback surveys

4.59/5 ★

Read Reviews (9)
Dashboard

3.83/5 ★

Read Reviews (9)
Recording

1.81/5 ★

Read Reviews (5)

IT and Other Capabilities

for Selligent Marketing Cloud

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.24/5 ★

Read Reviews (92)
Data Export

3.96/5 ★

Read Reviews (30)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.24/5 ★

Read Reviews (92)
Data Export

3.96/5 ★

Read Reviews (30)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.64/5 ★

Read Reviews (28)
24/7 Support

4.31/5 ★

Read Reviews (111)
Chat Support

2.50/5 ★

Read Reviews (4)
Phone Support

2.50/5 ★

Read Reviews (4)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.64/5 ★

Read Reviews (28)
24/7 Support

4.31/5 ★

Read Reviews (111)
Chat Support

2.50/5 ★

Read Reviews (4)
Phone Support

2.50/5 ★

Read Reviews (4)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.68/5 ★

Read Reviews (97)
Analytics

4.61/5 ★

Read Reviews (135)
Custom Reports

4.36/5 ★

Read Reviews (136)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.68/5 ★

Read Reviews (97)
Analytics

4.61/5 ★

Read Reviews (135)
Custom Reports

4.36/5 ★

Read Reviews (136)

Software Failure Risk Guidance

?

for Selligent Marketing Cloud

Overall Risk Meter

Low Medium High

Top Failure Risks for Selligent Marketing Cloud

Vendor Profile Details

Company Name

Selligent

Company Website

https://www.selligent.com/

Year Founded

1988

HQ Location

550 S. Winchester Blvd Suite 250 San Jose CA – 95128

Employees

501-1000

Social

Financials

M&A